2 days ago
- Business
- Fashion Value Chain
FESPA Unveils Futuristic Branding and Purposeful Vision
FESPA, a global leader in print and signage exhibitions, has revealed a bold new branding identity that reflects its modern outlook and long-term mission. Launching alongside the new tagline — 'Connect, Inspire, Support' — this refresh marks a pivotal moment in FESPA's journey, reinforcing its role as a unifying and future-focused force in the global print community.
The branding rollout includes a sleek, contemporary font and harmonized logos that signal consistency and clarity across FESPA's digital platforms, exhibitions, and communications. More than just a visual update, the rebrand embodies FESPA's vision to fuel creativity, foster connections, and empower the global print ecosystem.
Duncan MacOwan, Head of Marketing and Events, commented:
'Our new look is fresh, futuristic and brings a new level of clarity to how we present ourselves to our global community. Importantly, it reinforces our commitment to inspiring and supporting our network as the print landscape continues to evolve.'
The new design debuted with the release of the FESPA Future manifesto, a comprehensive guide that outlines how FESPA's mission goes beyond trade exhibitions to meaningfully connect and empower professionals in print, signage, textile, and visual communications.
How FESPA delivers on its promise to Connect, Inspire, and Support:
Trend leadership via insights from partners like Keypoint Intelligence and FESPA's robust content ecosystem.
Knowledge exchange facilitated through digital platforms, content hubs, and Club FESPA .
Sustainability advocacy , including FESPA's ISO 20121 certification for sustainable event management.
Youth engagement through association-led initiatives and special programs at global events.
Global reinvestment , supporting print communities worldwide through associations and the FESPA Foundation .
Equity in access, providing printed educational materials to underserved groups and promoting eco-conscious printing practices.
FESPA's new branding is now live across its website, social media channels, global shows, and partner communications — a vibrant new identity that mirrors its evolving role in a rapidly changing industry.
