Latest news with #CPaaS
Yahoo
2 days ago
- Business
- Yahoo
JT Global to join Aduna to advance secure CPaaS solutions with Network APIs
PLANO, Texas, June 19, 2025 /PRNewswire/ -- Aduna, the global aggregator of network APIs, today announced that JT Global, a leading international Communications as a Service (CPaaS) provider, will join its partner ecosystem to integrate a new set of high-trust network APIs into its communications platform. The partnership will enable JT Global to deliver enhanced authentication, identity verification, and fraud prevention capabilities to its global enterprise customers that are critical tools in today's increasingly digital and mobile-first world. Through Aduna's unified API platform, JT Global will gain seamless access to standardized network APIs such as SIM Swap and Number Verification, which allow enterprises to verify the integrity of phone numbers in real time, detect potential fraud, and ensure secure user onboarding and transactions. "We're excited to welcome JT Global as a developer platform partner helping to deliver stronger, more secure digital interactions," said Anthony Bartolo, CEO of Aduna. "By embedding real-time network data into enterprise workflows, JT can help customers stay ahead of threats and meet growing demands for trust and compliance." JT's CPaaS platform serves highly regulated and time-sensitive industries where verified communication is essential. Their Mobile Intelligence division provides real-time fraud prevention and identity solutions, using live mobile network data to help banks and organizations tackle APP fraud, SIM swap attacks, and account takeovers. Its MoneyGuard solution protects over 135 million consumers, while Scam Signal - developed with leading UK banks and major mobile operators - detects impersonation scams and supports compliance with emerging regulatory frameworks. "Joining Aduna is a natural extension of JT's commitment to being part of a more secure and intelligent mobile ecosystem. As an active contributor to the GSMA Open Gateway initiative, we believe mobile network operators have a shared responsibility to work together, share intelligence, and make trusted network capabilities more accessible. By combining Aduna's global reach with JT's proven expertise in fraud prevention and mobile identity, together we're helping to deliver real-time services that protect consumers, support compliance, and enable safer digital experiences worldwide," said Clare Messenger, Head of JT Mobile Intelligence, JT Group. The partnership reflects growing momentum behind GSMA-aligned network APIs and a shared commitment to open standards, interoperability, and security across the digital communications landscape. About JT GlobalJT Global is a government-owned, full-service communications provider headquartered in the Channel Islands, delivering world-class CPaaS, messaging, and identity services to enterprises and mobile operators globally. With deep expertise in fraud prevention, mobile identity, and regulatory compliance, JT supports critical communications and digital transformation for customers in highly regulated industries. Contact JT Fraud Protection Services About AdunaAduna is a landmark venture between some of the world's leading telecom operators and Ericsson, dedicated to enabling developers worldwide to accelerate innovation by leveraging networks to their full potential via common network Application Programming Interfaces (APIs). Its venture partners include AT&T, Bharti Airtel, Deutsche Telekom, e&, KDDI, Orange, Reliance Jio, Singtel, Telefonica, Telstra, T-Mobile, Verizon and Vodafone. Aduna's developer partner platforms include Google Cloud, Infobip, Sinch, and Vonage. By combining network APIs from multiple operators globally under a unified platform based on the CAMARA open-source project, driven by the GSMA and the Linux Foundation, Aduna provides a standardized platform to foster collaboration, enhance user experiences, and drive industry growth. To find out more about network APIs and Aduna, visit Media Contact: Email: MediaRelations@ Tel: +46 10 719 69 92 SOURCE Aduna Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Time of India
4 days ago
- Business
- Time of India
Route Mobile, Sinch say TRAI's spam regulations to eradicate rogue actors, won't impact CPaaS biz
NEW DELHI: Global cloud communication solution providers Route Mobile and Sinch said the Indian telecom regulator's crackdown on unsolicited commercial communications (UCC) is likely to help the industry eradicate unregistered telemarketers (UTMs) and improve mobile user experience. The companies' top executives said the Telecom Regulatory Authority of India 's ( TRAI ) regulations are unlikely to impact the business of verified and registered communications platform-as-a-service (CPaaS) providers. The spam communications menace stems from a fragmented and vulnerable value chain, comprising the sale of unconsented data or leads, poorly governed agent networks, and a lack of visibility at the aggregator or enterprise levels, as per industry executives. 'Registered and reputed CPaaS providers will see an opportunity in the recent enforcement by the regulator and telcos. As such, enforcement is expected to weed out rogue telemarketers who were using various tactics, such as discounts, to win business,' Tushar Agnihotri , executive vice president of India & APAC, Route Mobile, told ETTelecom . Agnihotri added that enterprises will award deals to CPaaS vendors that can ensure a high message delivery rate within regulatory guardrails while also ensuring the customer and end-user's safety. The Mumbai-headquartered vendor, publicly listed in India, has business with all domestic telecom carriers and global operators. 'TRAI's regulatory crackdown is not a threat—it's an opportunity,' Nitin Singhal, managing director, Sinch India, told ETTelecom . 'The increased scrutiny and compliance requirements do raise the operational bar for CPaaS vendors. But it helps separate responsible, enterprise-grade platforms like Sinch from bad actors, who have long exploited regulatory gaps for spamming and fraud.' TRAI's actions will make digital communications safer, consent-driven, and transparent, Singhal said, adding that the CPaaS industry would not be negatively impacted. 'In the short term, the CPaaS industry may face increased scrutiny and operational friction. Message delays, increased rejections, and tighter audits can challenge traditional scale-first players. But in the long run, this is a reset the industry needs,' Apurv Agarwal, co-founder and CEO of telecalling outsourcing firm SquadStack , told ETTelecom . 'CPaaS providers that cannot offer accountability, or rely on gray channels, will struggle,' he added. TRAI regulations on spamLately, the sector watchdog has intensified its efforts to tackle the menace of spam mobile phone calls and SMS, or spam communications. It has further tightened the leash on telecom operators by mandating the use of specific technologies such as artificial intelligence (AI) and machine learning (ML), introduced stricter reporting norms, and increased penalties for breach of rules. The Department of Telecommunications (DoT) has also mandated the use of '140' numbering series for all promotional messages, and the '1600' numbering series for service and transactional phone calls, enabling consumers to identify the nature of the call and make informed decisions. In February, TRAI amended the Telecom Commercial Communications Customer Preference Regulations (TCCCPR), 2018, which has provisions for allowing a customer to complain about spam or UCC within seven days of receiving spam as compared to the earlier three-day time limit. The time limit for taking action by the access providers against the UCC from unregistered senders has been reduced from 30 days to five days. In June 2023, TRAI directed all service providers to develop and deploy the digital consent acquisition (DCA) mechanism to create a unified platform to process and register customers' consent digitally across all service providers and principal entities. Union Minister of State for Communications said in Lok Sabha in March that as a result of telcos' actions, there has been a significant reduction in the complaints against UTMs from 1.89 lakh in August 2024 to just 1.34 lakh in January 2025. More than 1150 Number of entities/individuals have been blacklisted & more than 18.8 lakh telecom resources have been disconnected, the minister had said. Spam on telco, OTT networks Telcos, however, have opined that TRAI's regulations put more onus on them while sidelining the over-the-top (OTT) communication service platforms, such as WhatsApp and Telegram, which also have seen a spurt in spam communications. 'The frequency of unsolicited calls and messages is much greater on TSP networks than on OTT services. The latter provides more options to control spam,' Mahesh Uppal, director of telecom consultancy firm ComFirst (India), told ETTelecom earlier. Uppal argued that telcos also have less incentive to block spammers since the latter generate revenues. 'OTT services do not directly affect the number of unsolicited calls and SMSs on TSP networks. Therefore, treating TSP and OTT as peers while addressing unsolicited calling makes little sense,' he said Route Mobile's Agnihotri said that spam and scam communications are growing on OTT communication platforms. 'While Telcos and TRAI have made solid progress at the network level, OTT platforms are outside the scope of telecom regulations, and that's where the vulnerabilities persist,' he added. Sinch India's Singhal, in turn, said that unregistered telemarketers or grey-route actors are escaping compliance enforcement and connecting to telco networks, causing a spurt in spam communications. 'TMs need to bring due diligence on aggregators that connect through their network. Telcos too need to invest more in real-time AI/ML-powered analytics at the operator and platform levels to flag suspicious message patterns, URLs, or keywords before they reach the end-user,' he added.
Yahoo
5 days ago
- Business
- Yahoo
Jefferies Raises Twilio (TWLO)'s Price Target — But Cautions on Most Optimistic Forecasts
Twilio Inc. (NYSE:TWLO) is one of the . On June 15, Jefferies analyst Samad Samana raised the firm's price target on the stock to $132 from $122 and kept a 'Hold' rating on the shares. The analyst told investors in a research note how investors have been debating whether growth can accelerate against the second-half of the year comparisons. They are wondering whether gross margins will rebound or if healthy EBIT beats are sustainable. A financial analyst studying the fundamentals of a co-managed portfolio of mid-cap companies. According to the firm, growth acceleration for Twilio is achievable and makes for a 'good tactical setup' in the shares. However, it doesn't think that most bullish assumptions are achievable. Twilio Inc. (NYSE:TWLO) is a leading cloud communications platform-as-a-service (CPaaS) company. While we acknowledge the potential of TWLO as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: and Disclosure: None.
Yahoo
5 days ago
- Business
- Yahoo
Jefferies Raises Twilio (TWLO)'s Price Target — But Cautions on Most Optimistic Forecasts
Twilio Inc. (NYSE:TWLO) is one of the . On June 15, Jefferies analyst Samad Samana raised the firm's price target on the stock to $132 from $122 and kept a 'Hold' rating on the shares. The analyst told investors in a research note how investors have been debating whether growth can accelerate against the second-half of the year comparisons. They are wondering whether gross margins will rebound or if healthy EBIT beats are sustainable. A financial analyst studying the fundamentals of a co-managed portfolio of mid-cap companies. According to the firm, growth acceleration for Twilio is achievable and makes for a 'good tactical setup' in the shares. However, it doesn't think that most bullish assumptions are achievable. Twilio Inc. (NYSE:TWLO) is a leading cloud communications platform-as-a-service (CPaaS) company. While we acknowledge the potential of TWLO as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: and Disclosure: None. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
New Straits Times
12-06-2025
- Business
- New Straits Times
Why most businesses still can't get customer conversation right
IN 2025, with AI copilots, omnichannel platforms, and endless automation at their fingertips, most brands still can't get customer conversations right. On paper, everything looks promising. CX spending in Asia Pacific is expected to hit US$43.8 million by 2027, growing at 6.9 per cent annually. Conversational AI is mainstream, with 80 per cent of service interactions now happening over on the ground, experiences still break down - bots stall, agents scramble, and customers repeat themselves across platforms. The tools are smarter. But too often, the conversations aren't. Not a tech problem, a conversation problem The explosion of digital touchpoints was meant to bring customers closer to brands. Instead, it introduced friction. Today, the average digital buyer interacts with at least six different touchpoints before making a purchase. Yet those interactions are rarely connected. Bots handle the basics, agents step in for complex queries, but clunky handoffs and scattered data break the flow. Worse, the expectations have risen. A survey found that 76 per cent of consumers expect brands to understand their unique needs and expectations, but only 34 per cent feel they actually do. And increasingly, consumers treat brand interactions like personal relationships. In fact, 83 per cent of Gen Z say they expect brands to engage them as individuals, not segments. When there's a gap, customers don't wait - they bounce. Siloed teams, scattered data, stalled experiences What is holding brands back? In many cases, it's not the technology - it's how they use it. Marketing launches campaigns. Support manages chat. Product owns the app. Sales runs a CRM. Each team touches the customer, but no one owns the entire conversation. The result is a fractured experience where intent is lost, context is missing, and conversations get reduced to transactional exchanges. KPIs don't help - many brands still measure success by handle time instead of experience or conversion. Meanwhile, the data that could power personalisation sits in silos. Chat logs in one platform. Email threads in another. Social comments, app activity and purchase history rarely flow into one view. Without that, bots misfire, agents stay reactive, and the journey isn't just inefficient. It's expensive. Hyper-personalisation raises the bar In today's landscape, generic messaging doesn't cut it anymore. Customers expect conversations that reflect their name, context, preferences, even mood. That's where hyper-personalisation becomes essential - not as a nice-to-have, but as the standard. According to IDC, only 20.4 per cent of businesses in APAC are currently leveraging real-time, data-driven engagement at scale, showing just how much ground remains to cover. The solution isn't more data, it's smarter data. By combining customer data platforms (CDPs) with communication platforms like Infobip's CPaaS, brands can unify interaction history, behaviour, and preferences into intelligent, predictive flows. These are the building blocks of personalised experiences that feel timely and relevant. Infobip's Messaging Trends Report 2025 shows where the momentum is. In 2024, it powered 530 billion interactions across 30+ messaging channels. WhatsApp usage in APAC doubled; in Malaysia alone, voice and video-based conversations jumped 178 per cent. With a 30 per cent rise in conversational marketing adoption, brands are shifting from basic bots to flows that guide users from inquiry to upsell, all in one thread. Messaging as a growth engine Done right, messaging is not a service cost - it's a revenue multiplier. We're seeing telcos enabling top-ups via chat. Banks allowing customers to onboard through secure, verified messaging. Retailers pushing flash deals in DMs. These aren't experiments, they're becoming standard. Infobip's low-code journey builder is designed for this reality, helping brands orchestrate seamless, context-rich interactions across messaging, voice, and email, all with real-time performance tracking. Its AI copilots assist human agents, detect intent and sentiment, and trigger smart handovers when necessary. It's not about more channels, but about smarter conversations The brands gaining ground in 2025 aren't those adding more tools - they're the ones using them with purpose. They know when to automate, when to humanise, and how to make each interaction feel specific to the individual. That means designing conversations that adapt in real time, not just scripted replies. Customers don't want to feel known. They want to feel understood. And that's what hyper-personalisation enables when done right. It's not just a CX tactic. It's a growth engine. Because in 2025, loyalty doesn't come from being everywhere, but from being relevant where it counts.
