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Techday NZ
13-06-2025
- Business
- Techday NZ
PPDS & Shure form global alliance to offer unified AV solutions
PPDS has entered a global alliance with Shure to deliver an integrated range of audio visual solutions for professional environments worldwide. The collaboration brings together Philips Professional Displays from PPDS with Shure's audio systems to enable complete AV packages for use in meeting rooms, educational facilities, and other collaborative spaces globally. Speaking at the official signing, Ron Cottaar, Director of Global Marketing at PPDS, said: "Our collaboration with Shure further extends our commitment to bringing 'total solutions' to market, delivering the industry's most advanced and complete range of hardware and software. Together, we are empowering our customers to purchase with confidence for all their project needs, no matter how complex or creative they might be." PL Wang, Vice President at TPV Technology, the parent company of PPDS, remarked: "This industry first agreement marks the start of a powerful alliance between two global AV leaders, offering ultimate assurance to customers seeking integrated, proven, and scalable meeting room and learning space technologies." Integrated AV experience The alliance aims to address the increasing demand for seamless and scalable multimedia systems in a range of environments by offering carefully matched hardware bundles. Customers will be able to pair Philips Professional Displays - featuring Android System on Chip - with Shure's IntelliMix Room Kits for straightforward setup and management. These integrated solutions are suitable for installation in a variety of settings, including boardrooms, governmental mission-critical operations, classrooms, and lecture theatres. The joint offering enables users to combine visual clarity with optimised audio for a unified experience, simplifying deployment and scalability requirements for organisations. The IntelliMix Room Kits, available in configurations for small, medium, and large spaces, are designed to support secure Microsoft Teams Rooms conferencing. The kits provide Shure's signal processing, a touch panel interface, the MXA902 ceiling array microphone and loudspeaker, and high-resolution video within spaces up to 33 by 18 feet (10 by 5.5 metres). Display and management options At launch, the IntelliMix Room Kits can be paired with a range of Philips displays, including the Signage 4050 (Q-Line), Signage 3000 Series EcoDesign, Signage 4650 (D-Line), and Collaboration 4152 (E-Line) series. A new Philips Unite LED AIO display range is also set to become compatible. Additional display compatibility is planned for future announcements. For system managers and integrators, the alliance provides remote management capabilities through integration of cloud-based platforms. Shure's ShureCloud management system will work with PPDS' Philips Wave platform to enable device discovery and, in an upcoming update, control of Shure devices directly from the Philips Wave dashboard. This is intended to streamline configuration and the day-to-day maintenance of AV systems. The collaboration encompasses partners and customers in EMEA, North America, Asia Pacific, and India, offering global reach for businesses and educational institutions seeking to deploy standardised AV solutions at scale. Industry perspectives Chris Merrick, Global Marketing Director, Meetings & Collaboration at Shure, commented: "Whether you're an IT manager, lecturer, presenter, participant in a meeting, student in a class, or installation engineer, Shure has an innovative audio product to exceed your expectations. "Our collaboration with PPDS creates a reliable end-to-end solution that organisations can trust. As hybrid working and learning continue to evolve, the need for simple, scalable, and certified AV solutions has never been more vital. By combining our strengths, we are delivering high performance experiences that inspire confidence. From the boardroom to the lecture hall." Frank Trossen, Global Business Development Director at PPDS, stated: "We are delighted to partner with Shure in this global collaboration. Together, we are eliminating complexity and delivering a seamless ecosystem that combines best-in-class display and audio technologies. This partnership underscores our joint commitment to offering open and flexible solutions that empower integrators and end users alike."


India Today
22-04-2025
- India Today
Google Messages now blurs nudity by default with on-device AI
Google has begun rolling out a new feature in its Messages app that automatically blurs images flagged as containing nudity. The feature, first announced late last year, uses on-device AI to detect sensitive content and issue clear warnings before a user can view, send, or forward such media. The sensitive content warning system is part of Google's broader initiative to promote safer digital communication. Backed by the Android System's SafetyCore, the technology is designed so that all content analysis happens locally on the device — meaning no image data or identification information is sent to Google servers. This aims to protect users' privacy while helping them navigate risky the feature enabled, images flagged as possibly containing nudity are automatically blurred. A warning message appears with options such as "Learn why nude images can be harmful," "Block this number," and a clear prompt — "No, don't view" or "Yes, view." Users can also choose to re-blur the image after viewing by tapping a "Remove preview" states that these warnings are turned on by default for users under 18. For supervised users — typically children with parental controls — the feature cannot be turned off and is fully managed through the Family Link app. For unsupervised teens aged 13 to 17, the feature is enabled by default but can be manually disabled via Google Messages settings. For adults, the feature is opt-in and remains off unless manually The safety system also intervenes before users attempt to send or forward potentially explicit images. If such content is detected, Google Messages will prompt the sender with a confirmation step: "Yes, send" or "No, don't send." The idea isn't to block actions entirely but to introduce a thoughtful pause — a "speed bump" — to encourage users to reconsider impulsive of now, the feature is limited to image-based content and does not apply to videos. It also works only when the image is shared through Google Messages with sensitive content warnings turned on. Other apps must explicitly integrate with SafetyCore for similar the feature was officially announced in October and began rolling out in phases from February, its availability remains limited. According to early tests, the setting — located under Messages > Protection & Safety > Manage sensitive content warnings — has only appeared on a few beta devices so far, suggesting a broader rollout is still in progress.