Latest news with #Agentforce
Business Wire
a day ago
- Business
- Business Wire
Salesforce Extends Relationship With National Broadcasting Leader Nexstar Media Group, Inc.
SAN FRANCISCO--(BUSINESS WIRE)-- Salesforce (NYSE:CRM), the world's #1 AI CRM, today announced it is extending its relationship with Nexstar Media Group, Inc. (NASDAQ: NXST), one of the nation's leading diversified media companies and the country's largest owner of local television stations. Salesforce also announced that Nexstar has selected Salesforce Media Cloud to enhance and streamline its local advertising sales operations, and Agentforce to assist Nexstar in building and deploying AI agents that automate tasks, reason, decide, act, and drive outcomes 24/7 without human intervention. As advertisers increasingly prioritize digital platforms for their reach and targeting capabilities, Nexstar turned to the Salesforce Platform to help support digital growth and transformation across its national broadcast and cable networks, more than 200 owned and/or partner local television stations, and 1,600+ advertising sales personnel. Nexstar will deploy Media Cloud to help manage day-to-day sales operations and activities, providing sellers with near real-time visibility into campaign delivery, enabling them to understand ad fulfillment and accurately forecast against committed and booked ad spending. 'Nexstar is a leading force in the media industry, committed to delivering engaging content across its linear and digital platforms for millions of viewers,' said Jeff Amann, EVP and GM, Industries at Salesforce. "With Agentforce for Media, we're helping Nexstar enhance operational efficiency, streamline sales processes, and unlock new market opportunities to fuel company growth.' Nexstar will also implement Agentforce for Media, which will enable the company to quickly deploy AI agents that will augment its sales team with agentic AI that can independently execute manual, time-consuming tasks. Agentforce for Media provides a growing library of pre-built agent skills and actions, including Advertising Proposal. Data Cloud will bring structured and unstructured data together to ground Agentforce's responses in accurate and timely information. This agentic AI solution will help Nexstar streamline the advertising sales process by automating proposal creation, enhancing product discovery and enabling ad sales representatives to more efficiently find the right products and generate new opportunities or create customized pitch decks. This will reduce the time spent on manual tasks, allowing advertising staff to focus on building stronger relationships and closing sales. 'AI and intelligent agents are reshaping the future of ad sales and operations — empowering us to move beyond incremental gains toward transformative change,' said Brett Jenkins, CTO at Nexstar. 'By uniting our deep local expertise with aggregated data, insights, and workflows on the Agentforce platform, we unlock unprecedented scale and intelligence to deliver smarter, faster, and more impactful solutions for our advertisers and our business.' Nexstar also is expanding its deployment of Salesforce's CRM Analytics, Revenue Cloud, all built into the Salesforce Platform. By consolidating onto a single, deeply unified platform, Nexstar will eliminate siloed applications and data, giving its sales team a unified view along with near real-time, AI-powered insights to help close deals faster and more efficiently. Learn more: About Salesforce Salesforce helps organizations of any size reimagine their business with AI. Agentforce — the digital labor solution for enterprises — seamlessly integrates with Customer 360 applications, Data Cloud, and Einstein AI to create a limitless workforce, bringing humans and agents together to deliver customer success on a single, trusted platform. Visit for more information. About Nexstar Media Group, Inc. Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 316,000 hours of programming produced annually by its business units. Nexstar owns America's largest local television broadcasting group comprised of top network affiliates, with more than 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar's national television properties include The CW, America's fifth major broadcast network, NewsNation, our national news network providing 'News for All Americans,' popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company's portfolio of digital assets, including its local TV station websites, The Hill and are collectively a Top 10 U.S. digital news and information property. For more information, please visit
Business Insider
2 days ago
- Business
- Business Insider
Is your job application being rejected by AI? We asked 7 big companies.
It's the great mystery facing frustrated job seekers: Who — or what — is rejecting my application? As more companies turn to AI to boost productivity,applicants often tell BI that they wonder whether a human ever reviewed their résumé. We reached out to seven major companies and found out that AI's role in the hiring process varies widely. Mark Grimwood, Salesforce's SVP of Recruiting, said the company received "tens of thousands" of applications for account executive roles in the first quarter of this year — a position the company is investing heavily in. Grimwood said two key factors help manage this volume: skilled recruiters who know how to spot talent with the right skills and experience, and Agentforce — the company's AI-powered tool. He said Agentforce helps recruiters scan for valued skills like collaboration, storytelling, and AI literacy, and identify promising candidates. "Our human recruiters are overseeing this process from start to finish, but using AI in our hiring processes really helps our recruiters be more productive and prioritize their time on the most relevant candidates," he said. Grimwood said the company's recruiters strive to give every application the attention it deserves, but not every one is reviewed by a human. "The sheer volume we see — especially in areas like sales, where we are really growing and investing — means we have to be strategic," he said. AI is playing a growing role in the hiring process. Some job seekers have used AI tools to optimize their résumés, submit hundreds of applications, and navigate interviews, while some businesses are using AI-assisted applicant tracking systems to evaluate and prioritize candidates. While AI has helped streamline parts of the process, it's also created headaches on both sides: Some applicants have told Business Insider they worry they're being rejected by algorithms with little or no human review, while companies are overwhelmed by AI-generated applications that aren't always accurate or well-crafted. While job seekers' concerns are understandable, most companies haven't offloaded their entire application review process to AI, though many are using it to assist. Business Insider asked seven companies — Salesforce, Google, Kraft Heinz, McKinsey, Verizon, Exelon, and Allstate — what role AI plays in evaluating applicants. Have you landed a new job in the last few years and are open to sharing your story? Please fill out this quick Google Form. Struggling to find work? Please fill out this Google Form. How AI is a tool in the job candidate evaluation process Some companies are trying to strike a delicate balance: using AI to help evaluate applicants without relying on it too heavily, and ensuring substantial human involvement. Google, Allstate, Kraft Heinz, and Exelon all said recruiters still review every application and decide who moves forward. Sean Barry, Allstate's vice president of talent acquisition, said the company uses technology to pinpoint strong candidates, which has helped speed up the early stages of the hiring process. He said it used to typically take about 22 days for the company to follow up with promising candidates — asking for details like location and salary expectations — but that now it's happening in just 11 days. "When you get 1,000 people applying for a single job, we use the technology not to decide who's the right fit, but to figure out which, say, 50 look like they could potentially be the right 50 to begin screening," he said. However, Barry said every application is still reviewed by a human, and that humans continue to decide which candidates move forward, and who ultimately gets hired. A Google spokesperson said the company's recruiting teams are exploring ways to make the application review process more efficient, and AI is a part of that effort. "We use machine learning to suggest candidates for open roles based on their skills and experience, which in turn, frees up recruiters to focus more on building relationships with the best candidates," they said. While this technology helps prioritize candidates, the spokesperson said every application submitted to Google is still reviewed by a human. Denise Galambos, chief people and equity officer at Exelon, said the company uses AI to help rank candidates based on various criteria, but a recruiter looks at every résumé. "We are not using AI to just right off the bat, exclude people," she said. Some companies are still relying heavily on recruiters Some companies have been slower to adopt AI for candidate evaluation, or have focused on other ways to apply the technology in hiring. Spring Lacy, Verizon's vice president of talent acquisition, said the company doesn't use AI tools to filter or rank applications — that job still falls to its recruiters. She said Verizon is open to using AI to make hiring more efficient, potentially freeing up recruiters to spend more time with top candidates. But any technology, she said, would need to function properly. "We want to make sure that any tools that we use are fair, and that there's no bias in the AI," she said. "That it can accurately and equitably screen résumés based on our qualifications." Blair Ciesil, partner, global talent attraction at McKinsey, said the company doesn't use AI to rank applicants during the screening process. Applications are reviewed by humans who have a set of criteria they're looking for in candidates. "We do not use AI to evaluate cover letters or résumés," she said, adding that AI's primary role in the hiring process is a "candidate bot" that helps employees prepare to interview applicants for open roles. Allstate is also exploring alternative ways to use AI in hiring — including to revisit past applicants. Barry said the company adopted a tool last year that helps flag qualified candidates who were initially turned down and recommends them for other roles. Through this process, Allstate has hired more than 100 people, many of them for claims roles. "While they might've been a no-go for that role at that time, it certainly doesn't mean that they're not a fit for the company and potentially a fit for another need," Barry said.
Yahoo
4 days ago
- Business
- Yahoo
Capita using cost savings to invest in AI push
Outsourcing giant Capita has revealed plans to reinvest some cost-cutting efforts into artificial intelligence (AI) as it looks to 'future proof' the business. The group said it had so far stripped out £185 million of costs as part of its plans to save £250 million a year by the end of 2025 and will put some of the savings into new technology as it rolls out new AI offerings to clients. Capita has launched several new AI products, including Salesforce's Agentforce for large-scale recruitment, while it has found more than 200 use cases for AI across the business, and launched five new products with five more in the detailed testing stage. The group is putting faith in the new technology to help drive savings within the business as well as offering customers new services. Adolfo Hernandez, chief executive of Capita, said customer interest in so-called AI agent technology had 'grown exponentially'. 'We are reinvesting a portion of our efficiency savings into new technology solutions, particularly those underpinned by AI and we are focused on bringing these technology solutions to more clients,' he said. It comes as the group is looking to improve its profitability, while sales have also come under pressure, down 4.5% in the five months to May 31. Capita said: 'We are making good operational progress to future-proof the business in line with our expectations.' The group added: 'Our first priority is to improve the group's operating margin, while maintaining cost consciousness. 'We are building a leaner organisation, reinvesting in the technology core of the business and deepening our own AI skills, developing products and forging new partnerships.' Its latest trading update showed sales in its contact centre outsourcing business slumped 21% in the first five months, hit by contract losses and lower demand in the telecoms sector. This was partially offset by 2.3% growth in sales across its public service arm and a 6.4% rise for its regulated services division. Capita hiked its cost reduction target in December last year to £250 million by the end of 2025, up from £160 million, revealing it was aiming to drive savings from the use of AI and staff turnover. Capita – a major contractor for the Government and local authorities which also manages the licence fee for the BBC and runs recruitment for the British Army – has been accelerating the use of AI and generative AI to speed up certain tasks, such as recruitment. Last year, it announced plans to cut around 900 jobs as part of the cost-reducing plan, but is also looking to deliver some of the extra savings through staff turnover, which was at a rate of 21.7% at the end of last year. Sign in to access your portfolio
The Independent
4 days ago
- Business
- The Independent
Capita using cost savings to invest in AI push
Outsourcing giant Capita has revealed plans to reinvest some cost-cutting efforts into artificial intelligence (AI) as it looks to 'future proof' the business. The group said it had so far stripped out £185 million of costs as part of its plans to save £250 million a year by the end of 2025 and will put some of the savings into new technology as it rolls out new AI offerings to clients. Capita has launched several new AI products, including Salesforce's Agentforce for large-scale recruitment, while it has found more than 200 use cases for AI across the business, and launched five new products with five more in the detailed testing stage. The group is putting faith in the new technology to help drive savings within the business as well as offering customers new services. Adolfo Hernandez, chief executive of Capita, said customer interest in so-called AI agent technology had 'grown exponentially'. 'We are reinvesting a portion of our efficiency savings into new technology solutions, particularly those underpinned by AI and we are focused on bringing these technology solutions to more clients,' he said. It comes as the group is looking to improve its profitability, while sales have also come under pressure, down 4.5% in the five months to May 31. Capita said: 'We are making good operational progress to future-proof the business in line with our expectations.' The group added: 'Our first priority is to improve the group's operating margin, while maintaining cost consciousness. 'We are building a leaner organisation, reinvesting in the technology core of the business and deepening our own AI skills, developing products and forging new partnerships.' Its latest trading update showed sales in its contact centre outsourcing business slumped 21% in the first five months, hit by contract losses and lower demand in the telecoms sector. This was partially offset by 2.3% growth in sales across its public service arm and a 6.4% rise for its regulated services division. Capita hiked its cost reduction target in December last year to £250 million by the end of 2025, up from £160 million, revealing it was aiming to drive savings from the use of AI and staff turnover. Capita – a major contractor for the Government and local authorities which also manages the licence fee for the BBC and runs recruitment for the British Army – has been accelerating the use of AI and generative AI to speed up certain tasks, such as recruitment. Last year, it announced plans to cut around 900 jobs as part of the cost-reducing plan, but is also looking to deliver some of the extra savings through staff turnover, which was at a rate of 21.7% at the end of last year.
Yahoo
4 days ago
- Business
- Yahoo
Capita using cost savings to invest in AI push
Outsourcing giant Capita has revealed plans to reinvest some cost-cutting efforts into artificial intelligence (AI) as it looks to 'future proof' the business. The group said it had so far stripped out £185 million of costs as part of its plans to save £250 million a year by the end of 2025 and will put some of the savings into new technology as it rolls out new AI offerings to clients. Capita has launched several new AI products, including Salesforce's Agentforce for large-scale recruitment, while it has found more than 200 use cases for AI across the business, and launched five new products with five more in the detailed testing stage. The group is putting faith in the new technology to help drive savings within the business as well as offering customers new services. Adolfo Hernandez, chief executive of Capita, said customer interest in so-called AI agent technology had 'grown exponentially'. 'We are reinvesting a portion of our efficiency savings into new technology solutions, particularly those underpinned by AI and we are focused on bringing these technology solutions to more clients,' he said. It comes as the group is looking to improve its profitability, while sales have also come under pressure, down 4.5% in the five months to May 31. Capita said: 'We are making good operational progress to future-proof the business in line with our expectations.' The group added: 'Our first priority is to improve the group's operating margin, while maintaining cost consciousness. 'We are building a leaner organisation, reinvesting in the technology core of the business and deepening our own AI skills, developing products and forging new partnerships.' Its latest trading update showed sales in its contact centre outsourcing business slumped 21% in the first five months, hit by contract losses and lower demand in the telecoms sector. This was partially offset by 2.3% growth in sales across its public service arm and a 6.4% rise for its regulated services division. Capita hiked its cost reduction target in December last year to £250 million by the end of 2025, up from £160 million, revealing it was aiming to drive savings from the use of AI and staff turnover. Capita – a major contractor for the Government and local authorities which also manages the licence fee for the BBC and runs recruitment for the British Army – has been accelerating the use of AI and generative AI to speed up certain tasks, such as recruitment. Last year, it announced plans to cut around 900 jobs as part of the cost-reducing plan, but is also looking to deliver some of the extra savings through staff turnover, which was at a rate of 21.7% at the end of last year. Sign in to access your portfolio
