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K-Musical Market opens with focus on global collaboration, financial sustainability
K-Musical Market opens with focus on global collaboration, financial sustainability

Korea Herald

time02-06-2025

  • Entertainment
  • Korea Herald

K-Musical Market opens with focus on global collaboration, financial sustainability

The fifth edition of the K-Musical Market kicked off Monday in Daehangno, Seoul's vibrant small theater district, launching a weeklong program aimed at strengthening Korea's position in the global musical theater ecosystem. Opening with a forum titled 'Evolving Factors Behind Box Office Success in the Global Musical Market,' the event brought together leading producers, licensing executives and cultural policymakers from Korea, the US, the UK, Japan and China to exchange insights on international trends and sustainable growth strategies. 'Korea has been a growing territory for at least 20 years and we look forward to more growth here. We look forward to learning more about unique Korean musicals that can find a wider audience in the rest of the world and we look forward to representing more,' said Sean Patrick Flahaven, chief theatricals executive of Concord Theatricals. He also emphasized the qualities that make musicals successful in licensing markets, with the example of 'Maybe Happy Ending,' a Tony-nominated musical adapted from the original Korean work. 'It's not so much dependent on being a Korean story as it is a more universal story. So I think that's an important aspect to have — that a compelling specific story can have universality as well — and that kind of universality speaks to success in future licensing.' Erica Lynn Schwartz, vice president of theatrical programming for ATG Entertainment, echoed the need for a broader vision by sharing her experience in producing "Moulin Rouge" at Colonial Theatre in Boston about 10 years ago. "The interest really was coming from the UK and Asia," she said, opening her eyes beyond Broadway. Both Flahaven and Schwartz acknowledged the financial challenges on Broadway, leading many producers to seek opportunities beyond Broadway. Referencing "Moulin Rouge" and "Suffs," she said, 'What I'm looking for is: What is the actual market to where we're going to be able to take these shows beyond Broadway … so it has to have a life on Broadway, but it also has to have a life beyond Broadway, or at least an audience where I know that there will be a sustainable financial model.' Presentations from Japan by ePlus and China by Star Space highlighted their unique musical markets. In his presentation, Daisuke Yokoyama, a senior executive from Japan's largest ticket platform ePlus, pointed out both structural differences and emerging synergies between the Japanese and Korean musical theater markets. He noted Japan's unique strength in producing "2.5-dimensional musicals" — shows adapted from anime, manga or games — which now make up about one-third of Japan's musical market and resonate especially with younger audiences. Meanwhile, original Korean musicals are gaining momentum in Japan, particularly in midsized venues of around 1,000 seats, aided by the global popularity of Korean content, including webtoons and streaming content. He proposed that Korean dynamism and Japanese delicacy in direction could lead to powerful co-productions, especially if paired with Broadway and West End business know-how. In a presentation on China's performing arts infrastructure, Jai Xuening, vice general manager of Shanghai Star Space Theater Management, introduced an ambitious, government-supported initiative that transforms commercial buildings and historic sites into clusters of small, modular theaters. Since its 2020 launch, flagship complexes like the Asia Mansion have housed up to 19 theaters under one roof, attracting over 70,000 ticketed audience members annually. Beyond presentations, the K-Musical Market includes musical pitching sessions, showcases, global meetings and over 300 business appointments, running through Friday. The K-Musical Market is presented by the Korea Arts Management Service and the Ministry of Culture, Sports and Tourism.

StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.
StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.

Ottawa Citizen

time25-04-2025

  • Business
  • Ottawa Citizen

StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.

Article content Article content NEW YORK — StubHub, the world's leading ticket marketplace, today announced a new partnership with ATG Entertainment, a world leader in live entertainment. Through this agreement, StubHub becomes an 'Official Resale Ticket Partner' for 16 ATG venues across the United States, expanding access to live theater. Article content Fans will be able to purchase ATG Entertainment tickets directly through StubHub, enjoying a seamless, secure experience backed by StubHub's industry-leading FanProtect Guarantee. The partnership is powered by StubHub's proprietary technology, 25 years of fan behavior insights, and performance marketing that drives fan discovery and conversion. Article content Article content 'This partnership is about opening doors for fans and for the theater industry,' said Adam Budelli, Head of Partnerships at StubHub. 'ATG Entertainment understands that meeting audiences where they are at requires innovation and reach. StubHub brings both, and we're excited to support the growth of live theater with a platform built for today's fans.' Article content ATG Entertainment owns, operates or programs 72 venues globally, including iconic theaters across the U.S. and Europe, and serves over 18 million people worldwide. Tickets for select ATGE events will be available via StubHub in a few weeks. Article content 'This partnership reflects a shared belief in the future of live entertainment,' said Lori Hotz, US CEO of ATG Entertainment. 'StubHub's innovative platform and expansive reach offer new ways to connect with audiences across genres. Together, we're reimagining how fans discover and engage with live experiences across the country.' Article content ATG Entertainment is the latest to join StubHub's expanding network of partners, helping deliver seamless ticket discovery and global distribution across more than 200 countries and territories for some of the world's most iconic events and brands. The company's partner momentum is part of a larger evolution—transforming StubHub from a resale-only marketplace into the fan-first, all-access destination for live experiences. Article content StubHub is the world's leading marketplace to buy and sell tickets to any live event, anywhere. Through StubHub in North America and viagogo, our international platform, we service customers in over 200 countries and territories in 33 languages and 48 available currencies. With more than 100 million tickets available to events around the world annually — from sports to music, comedy to dance, festivals to theater — StubHub offers the safest, most convenient way to buy or sell tickets to the most memorable live experiences, with every order backed by our FanProtect guarantee and global customer service. Article content ATG Entertainment is a world leader in live entertainment. Our portfolio of venues includes historic theatres, modern live music arenas, studio theatres, cinemas and conference spaces. ATG Entertainment own, operate or program 72 of the world's most iconic venues across the UK, the US and Continental Europe, each year entertaining over 18 million audience members. Article content Through our in-house Production companies and working closely with third-party top producers and promoters ATG presents over 15,000 live performances every year. Article content Article content Article content Article content Article content

StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.
StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.

Business Wire

time24-04-2025

  • Business
  • Business Wire

StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.

NEW YORK--(BUSINESS WIRE)--StubHub, the world's leading ticket marketplace, today announced a new partnership with ATG Entertainment, a world leader in live entertainment. Through this agreement, StubHub becomes an 'Official Resale Ticket Partner" for 16 ATG venues across the United States, expanding access to live theater. Fans will be able to purchase ATG Entertainment tickets directly through StubHub, enjoying a seamless, secure experience backed by StubHub's industry-leading FanProtect Guarantee. The partnership is powered by StubHub's proprietary technology, 25 years of fan behavior insights, and performance marketing that drives fan discovery and conversion. 'This partnership is about opening doors for fans and for the theater industry,' said Adam Budelli, Head of Partnerships at StubHub. 'ATG Entertainment understands that meeting audiences where they are at requires innovation and reach. StubHub brings both, and we're excited to support the growth of live theater with a platform built for today's fans.' ATG Entertainment owns, operates or programs 72 venues globally, including iconic theaters across the U.S. and Europe, and serves over 18 million people worldwide. Tickets for select ATGE events will be available via StubHub in a few weeks. 'This partnership reflects a shared belief in the future of live entertainment,' said Lori Hotz, US CEO of ATG Entertainment. 'StubHub's innovative platform and expansive reach offer new ways to connect with audiences across genres. Together, we're reimagining how fans discover and engage with live experiences across the country.' ATG Entertainment is the latest to join StubHub's expanding network of partners, helping deliver seamless ticket discovery and global distribution across more than 200 countries and territories for some of the world's most iconic events and brands. The company's partner momentum is part of a larger evolution—transforming StubHub from a resale-only marketplace into the fan-first, all-access destination for live experiences. About StubHub StubHub is the world's leading marketplace to buy and sell tickets to any live event, anywhere. Through StubHub in North America and viagogo, our international platform, we service customers in over 200 countries and territories in 33 languages and 48 available currencies. With more than 100 million tickets available to events around the world annually -- from sports to music, comedy to dance, festivals to theater -- StubHub offers the safest, most convenient way to buy or sell tickets to the most memorable live experiences, with every order backed by our FanProtect guarantee and global customer service. About ATG Entertainment ATG Entertainment is a world leader in live entertainment. Our portfolio of venues includes historic theatres, modern live music arenas, studio theatres, cinemas and conference spaces. ATG Entertainment own, operate or program 72 of the world's most iconic venues across the UK, the US and Continental Europe, each year entertaining over 18 million audience members. Through our in-house Production companies and working closely with third-party top producers and promoters ATG presents over 15,000 live performances every year. ATG also operates a leading ticketing platform, with attracting more than 55 million unique visitors annually.

StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.
StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.

National Post

time24-04-2025

  • Business
  • National Post

StubHub and ATG Entertainment Partner to Expand Access to Live Theater Across the U.S.

Article content Article content NEW YORK — StubHub, the world's leading ticket marketplace, today announced a new partnership with ATG Entertainment, a world leader in live entertainment. Through this agreement, StubHub becomes an 'Official Resale Ticket Partner' for 16 ATG venues across the United States, expanding access to live theater. Article content Fans will be able to purchase ATG Entertainment tickets directly through StubHub, enjoying a seamless, secure experience backed by StubHub's industry-leading FanProtect Guarantee. The partnership is powered by StubHub's proprietary technology, 25 years of fan behavior insights, and performance marketing that drives fan discovery and conversion. Article content 'This partnership is about opening doors for fans and for the theater industry,' said Adam Budelli, Head of Partnerships at StubHub. 'ATG Entertainment understands that meeting audiences where they are at requires innovation and reach. StubHub brings both, and we're excited to support the growth of live theater with a platform built for today's fans.' Article content ATG Entertainment owns, operates or programs 72 venues globally, including iconic theaters across the U.S. and Europe, and serves over 18 million people worldwide. Tickets for select ATGE events will be available via StubHub in a few weeks. Article content 'This partnership reflects a shared belief in the future of live entertainment,' said Lori Hotz, US CEO of ATG Entertainment. 'StubHub's innovative platform and expansive reach offer new ways to connect with audiences across genres. Together, we're reimagining how fans discover and engage with live experiences across the country.' Article content ATG Entertainment is the latest to join StubHub's expanding network of partners, helping deliver seamless ticket discovery and global distribution across more than 200 countries and territories for some of the world's most iconic events and brands. The company's partner momentum is part of a larger evolution—transforming StubHub from a resale-only marketplace into the fan-first, all-access destination for live experiences. Article content About StubHub Article content StubHub is the world's leading marketplace to buy and sell tickets to any live event, anywhere. Through StubHub in North America and viagogo, our international platform, we service customers in over 200 countries and territories in 33 languages and 48 available currencies. With more than 100 million tickets available to events around the world annually — from sports to music, comedy to dance, festivals to theater — StubHub offers the safest, most convenient way to buy or sell tickets to the most memorable live experiences, with every order backed by our FanProtect guarantee and global customer service. Article content ATG Entertainment is a world leader in live entertainment. Our portfolio of venues includes historic theatres, modern live music arenas, studio theatres, cinemas and conference spaces. ATG Entertainment own, operate or program 72 of the world's most iconic venues across the UK, the US and Continental Europe, each year entertaining over 18 million audience members. Article content Through our in-house Production companies and working closely with third-party top producers and promoters ATG presents over 15,000 live performances every year. Article content Article content Article content Article content Article content

Enter for your chance to win a VIP London theatre break for two
Enter for your chance to win a VIP London theatre break for two

The Independent

time07-04-2025

  • Entertainment
  • The Independent

Enter for your chance to win a VIP London theatre break for two

We're offering an incredible Showstoppers prize for two – take in the bright lights of the West End with an overnight stay in London with luxury hotel, perfectly placed to take in the city's top attractions. Plus you'll enjoy dinner at a top restaurant worth £200 and a £250 ATG voucher to see an ATG West End show of your choice (subject to availability). The Showstopper Prize package for 2 people includes: Return standard class train travel to London from UK mainland stations Return private station transfers in London 1 night luxury hotel accommodation (4* min) in London, based on sharing a double/twin room with breakfast; Dinner at a top London restaurant (up to the value of £100 per person, including service charge) and a £250 ATG gift voucher. Terms and Conditions: 18+. UK and residents only. Promotion closes at 23:59 BST on the 30 April 2025. Winner will be drawn at random from all entries received by the closing date. The prize is non-transferable and no cash alternative is available. Standard Comps & Offers rules apply, see here. By subscribing to ATG Entertainment, you agree to our [ Terms of Use ] and [ Privacy Policy ] and consent to receive a varying number of marketing messages via email. Terms and Conditions - ATG Entertainment 1. Operator: The operator of this prize draw ('Draw') is ATG Entertainment Limited, 2nd Floor, Alexander House, Church Path, Woking, GU21 6EJ ("ATG"). 2. Eligibility: This Draw is open to all UK residents (excluding Northern Ireland) aged 18 years or over. Employees of ATG, its affiliates, subsidiaries, advertising and promotion agencies, and suppliers, (collectively the 'Employees'), and immediate family members and/or those living in the same household as Employees are not eligible to participate in the Draw. The Draw is subject to all applicable laws and regulations. 3. Agreement to Terms: By participating, the contestant (the "Contestant", "You") agree to be fully and unconditionally bound by these terms and conditions, and You represent and warrant that You meet the eligibility requirements set out in paragraph 2 above. In addition, You agree to accept the decisions of ATG as final and binding in relation to this Draw. 4. Draw Period: All entries must be submitted between 00:01am on 03/3/2025 and 11.59pm on 30/4/2025. Bookings received after this time will not be considered. 5. How to Enter: The prize draw is free to enter and no purchase is necessary. All entries must be submitted via The entry must fulfil all Draw requirements, as specified, to be eligible to win a prize. Entries that do not adhere to the rules or specifications may be disqualified at the sole discretion of ATG. You may only have one valid entry per competition. You may not enter more times than indicated by using multiple email addresses, identities, or devices in an attempt to circumvent the rules. If you use fraudulent methods or otherwise attempt to circumvent the rules, your submission may be disqualified at the sole discretion of ATG. 6. Prizes: There will be one winner of the Draw who will receive London Weekend Prize package (as described below). In addition, each Contestant who enters any ATG Showstoppers prize draw, will also have a chance to win one of the following runner-up prizes: 20x £100 ATG gift vouchers and 100x ATG+ 12-month membership (worth £60). You have one entry to win a runner up prize, even if you enter all 3 Showstoppers competitions. London West End shows subject to availability. Click here to see ATG venues on West End- London Weekend Prize package for 2 people includes: Return standard class train travel to London from UK mainland stations; Return private station transfers in London; 1 night luxury hotel accommodation (4* min) in London, based on sharing a double/twin room with breakfast; Dinner at a top London restaurant (up to the value of £100 per person, including service charge) and a £250 ATG gift voucher. Standard class train travel from UK mainland stations only; Trains will be selected by Prize Provider and not all routings will be available; Winner and guest must travel at the same time with the same itinerary; At least one traveller must be aged 18 or over; Children under 18 will require parent or guardian permission prior to travel; A valid credit or debit card will be required for security deposit purposes when checking into the hotel; Accommodation is based on 2 people sharing a double/twin room; Hotel accommodation will be selected by the prize provider at their sole discretion; All prize elements are subject to availability; If unavailable, experiences of a similar nature and value may be offered at prize provider's discretion; Winners must contact prize provider with three preferred travel dates in three separate months no later than six weeks prior to departure; All elements of the prize must be taken at the same time; Prize is non-refundable and non-transferable; No cash alternative is available; Prize is valid for 12 months from the date of notification of winning, and all travel must be completed within that time; The prize cannot be taken from 19th December – 2nd January (Christmas and New Year), over UK public holidays, or over Easter Sunday; Once booked, the prize cannot be amended or cancelled; The prize excludes travel from the winner's home address to their nearest train station, meals and drinks (except where specified above), excursions, attractions, treatments, car hire, visas and personal expenses and anything not expressly included in the prize; Dinner to be provided to a maximum value of £200 (£100 per person) to cover food, drinks and service charges; The £250 ATG gift voucher provided has an expiry date of 31/12/2025 and is bound to the T&C's here. The Prize Provider is Element London Ltd. Any personal data submitted by the winner to the Prize Provider will be treated in accordance with Prize Provider's privacy policy, which is accessible at 7. Winner Selection and Notification: The Winners will be selected by a random draw using a computer-generated random selection process under the supervision of ATG. The Winners will be notified by email using the details provided in the weeks commencing 5/5/2025 or 12/5/2025. ATG shall have no liability for the Winner's failure to receive notices due to spam, junk e-mail or other security settings or for Winner's provision of incorrect or otherwise non-functioning contact information. If the Winner cannot be contacted, is ineligible or fails to claim the prize within three days from the time award notification was sent, the prize may be forfeited and an alternate Winner selected. Receipt by the Winner of the prize offered in this Draw is conditional upon compliance with applicable laws and regulations. ANY VIOLATION OF THESE RULES BY A WINNER (AT ATG'S SOLE DISCRETION) WILL RESULT IN WINNER'S DISQUALIFICATION AS WINNER OF THE DRAW, AND ALL PRIVILEGES AS WINNER WILL BE IMMEDIATELY TERMINATED. 8. Cancellation: ATG reserves the right, in its sole discretion, to cancel, terminate, modify or suspend the Draw should virus, bug, non-authorised human intervention, fraud, or other cause beyond ATG's control corrupt or affect the administration, security, fairness, or proper conduct of the Draw. In such case, ATG may select winners from all eligible entries received prior to and/or after (if appropriate) the action taken by ATG. ATG reserves the right, in its sole discretion, to disqualify any individual who tampers or attempts to tamper with the entry process or the operation of the Draw or website or violates these Terms & Conditions. ATG has the right, in its sole discretion, to maintain the integrity of the Draw, to void any Contestant's entry form where it has reason to believe the Contestant has violated the rules, including, but not limited to: multiple entries from the same user from different IP addresses; multiple entries from the same computer in excess of that allowed by Draw rules; or the use of bots, macros, scripts, or other technical means for entering. Any attempt by an entrant to deliberately damage any website or undermine the legitimate operation of the Draw may be a breach of applicable law. Should such attempt be made, ATG reserves the right to seek damages to the fullest extent permitted by law. 9. Limitation of Liability: You agree to release and hold harmless ATG and its subsidiaries, affiliates, advertising and promotion agencies, partners, representatives, agents, successors, assigns, employees, officers, and directors from any liability, loss, litigation, claim, or damage that may occur, directly or indirectly, whether caused by negligence or not, from such entrant's participation in the Draw and/or his/her acceptance, possession, use, or misuse of any prize or any portion thereof, save to the extent that such exclusion is not permitted by law. ATG, its subsidiaries, affiliates, advertising and promotion agencies, partners, representatives, agents, successors, assigns, employees, officers, and directors shall not be liable for (i) technical failures of any kind, including but not limited to the malfunction of any computer, cable, network, hardware, or software, or other mechanical equipment; (ii) the unavailability or inaccessibility of any transmissions, telephone, or Internet service; (iii) unauthorized human intervention in any part of the entry process or the Draw; or (iv) electronic or human error in the administration of the Draw or the processing of entries, save to the extent that such exclusion is not permitted by law. 10. Disputes: This Draw is governed by the laws of England & Wales. As a condition to participating in this Draw, Contestant agrees that any and all disputes that cannot be resolved between the parties, and causes of action arising out of or connected with this Draw, shall be resolved individually, without resort to any form of class action, exclusively before a court in England. Further, in any such dispute, under no circumstances shall Contestant be permitted to obtain awards for, and hereby waives all rights to, punitive, incidental, or consequential damages, including reasonable legal costs, other than Contestant's actual out-of-pocket expenses (i.e. costs associated with entering this Draw). 11. Privacy Policy: Information submitted with an entry is subject to the Privacy Policy stated on ATG's website. To read the ATG Privacy Policy, please see 12. ATG must either publish or make available information that indicates that a valid award took place. To comply with this obligation ATG will send the surname and county of the winners and, if applicable copies of their winning entries, to anyone who writes to the address set out in paragraph 1 (enclosing a self-addressed envelope) within one month after the closing date of the competition. If you object to any or all of your surname, county and winning entry being published or made available, please contact ATG here: In such circumstances, ATG must still provide the information and winning entry to the Advertising Standards Authority on request.

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