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Pioneering the future of MarTech: MoEngage's #GROWTH summit highlights unified data and hyper-personalization as priorities for CXOs and CIOs
Pioneering the future of MarTech: MoEngage's #GROWTH summit highlights unified data and hyper-personalization as priorities for CXOs and CIOs

Time of India

time3 days ago

  • Business
  • Time of India

Pioneering the future of MarTech: MoEngage's #GROWTH summit highlights unified data and hyper-personalization as priorities for CXOs and CIOs

The confluence of technology and marketing is ushering in an era of unprecedented customer engagement . As Indian enterprises navigate a rapidly evolving digital landscape, the imperative for unified customer data and personalized experiences has never been more critical. This pivotal shift was the central theme at MoEngage's highly successful #GROWTH Summit Mumbai 2025, which convened over 450 CXOs and CIOs at Taj Lands End to chart the future of MarTech . The summit underscored a fundamental truth for modern consumer brands: traditional, siloed approaches to customer engagement are obsolete. The future demands a consolidated platform that not only unifies and manages vast swathes of customer data but also empowers brands to engage customers at scale and orchestrate deeply personalized experiences across every touchpoint. This unified approach is paramount for driving loyalty, maximizing Customer Lifetime Value (CLTV), and securing competitive advantage. "In today's dynamic market, CIOs and CXOs recognize that customer experience is the new battleground for competitive differentiation," commented Yashwanth Kumar, CTO & CISO, MoEngage. "We are at the forefront of this transformation, providing a unified Customer Data and Engagement Platform that breaks down data silos and empowers brands to deliver contextual, real-time interactions. Our platform is engineered to meet the sophisticated demands of modern consumer brands, enabling them to move beyond traditional funnels and cultivate lasting customer relationships." The #GROWTH Summit served as a crucial forum for over 40 industry luminaries, offering actionable insights and strategic takeaways for technology and marketing leaders. Experts from Adani Digital Labs, Zee5, Airtel, Tata Motors, Apollo Health & Lifestyle, Apparel Group, Borosil Limited, TBZ Originals, EY, Dream11, IHCL, Federal Bank, Aditya Birla Capital Digital, Motilal Oswal, ICICI Bank, Axis Securities, Kotak Securities, Paisabazaar, Angel One, HDFC Payzapp, Canara Robeco Asset Management, Fino Payments Bank, and Godrej resonated with the challenges and opportunities (faced by CXOs and CIOs) in modernizing their customer engagement stack: Rethinking the Customer Lifecycle for a Connected World: Distinguished panelists delved into innovative strategies to move beyond traditional funnels, ensuring continuous, seamless customer journeys from discovery to loyalty, a critical paradigm shift for CIOs seeking to optimize tech Two-Way, Deeply Engaging Interactions Across Sectors: The panel explored how brands can craft personalized and meaningful conversations across diverse industries and channels, emphasizing the data-driven insights essential for CIOs building scalable engagement Customer Experience with Agile Tech & Behavioral Intelligence: This discussion highlighted the critical role of agile technology and behavioral intelligence in delivering exceptional customer experiences at scale along with strategies for leveraging AI and real-time analytics. The discussions consistently underscored the critical need for robust data unification and management through a unified Customer Data and Engagement Platform (CDEP) as a key enabler for brands seeking to achieve this. By consolidating disparate customer data points into a single, actionable view, the platform empowers CIOs and CXOs to: Bridge the Data Divide: Seamlessly integrate online and offline data, creating comprehensive customer profiles essential for deep behavioral Personalized Experiences at Scale: Leverage AI-powered analytics and automation to deliver individualized content, offers, and communications across web, mobile, email, and other Proactive Engagement: Utilize predictive insights to anticipate customer needs and deliver "right-time" interventions that foster loyalty and reduce and Optimize: Gain granular insights into campaign performance and customer journeys, enabling continuous optimization of marketing spend and customer experience strategies. "The overwhelming participation from CXOs and CIOs at the #GROWTH Summit Mumbai reinforces the urgent need for a unified approach to customer engagement," added Nalin Goel, Chief Product Officer, MoEngage. "We at MoEngage remain steadfast in our commitment to empowering modern consumer brands with cutting-edge technology (and insights) as part of our roadmaps, to build deeply engaging, personalized customer relationships, driving significant business growth and a clear return on MarTech investments." The MoEngage #GROWTH Summit Mumbai 2025 served as a landmark event, solidifying the strategic importance of emerging MarTech and data-driven customer engagement for businesses aiming to thrive in the connected world. Note: This article is a part of ETCIO's Brand Connect Initiative.

City of Dreams set to host India's favorite customer engagement event: MoEngage #GROWTH Summit Back in Mumbai on 28th May, 202
City of Dreams set to host India's favorite customer engagement event: MoEngage #GROWTH Summit Back in Mumbai on 28th May, 202

Time of India

time22-05-2025

  • Business
  • Time of India

City of Dreams set to host India's favorite customer engagement event: MoEngage #GROWTH Summit Back in Mumbai on 28th May, 202

After creating a global community of 50,000+ marketers, product, and growth professionals, MoEngage is set to host over 600+ leaders and practitioners from various consumer brands at its flagship event - #GROWTH Summit Mumbai , on 28 May 2025, in association with EY as the Knowledge Partner and, Adjust, Publics Groupe, and DWAO as Associate Partners. The #GROWTH Summit by MoEngage is a unique opportunity for consumer brands to come together, exchange ideas, and learn about actionable strategies for driving growth, customer loyalty, engagement, retention, and more. The event will also feature a diverse group of experts from the banking and finance segment, retail, healthcare, media and entertainment, lifestyle, and travel and hospitality. The industry veterans will share their experiences while discussing topics like enhancing customer engagement through AI-powered analytics and optimization, driving personalization at scale, sharing tried and tested strategies to cross the online-offline divide, and building for the next billion of Bharat. Here's a sneak peek of some of the experts joining us at #GROWTH Summit: Aman Gupta, Co-Founder and CMO, boAt (Chief Guest)Neelu Amber, Chief Growth Officer, AirtelSubhankar Sengupta, Chief Marketing Officer & Head – Alternate Channels, IndiaFirst LifeSuman Guha, Chief Technology Officer, Tata CLiQNishant Malsisaria, Business Head Savings & Head of App Product, PaisabazaarAbonty Banerjee, Chief Operating Officer - Technology, Digital & Marketing, Tata CapitalMr. Rajesh Unde, Chief Technology Officer, PL CapitalPrashant Sachan, Founder & CEO, AppsForBharatVipul Nirwani, Senior Vice President and Head of Digital Products, Motilal Oswal Financial ServicesKomal Chheda, Executive Vice President - Growth | Strategic Alliances & Partnerships & Customer Service, CASHeVarun Rajwade, Vice President of Product Management, Aditya Birla Fashion and Retail Shethia, Vice President - Product Head, Federal BankAnjali Thakur, Senior Vice President, HDFC BankArobindo Halder, Vice President and Product Head - Mobile payments, HDFC BankVaibhav Kokal, Senior Vice President - Product Management, Dream11Prabhakar Tiwari, Partner, FRN AdvisoryAlok Saraogi, SVP & Head of Marketing, TVS Automobile Solutions Pvt LtdTarun Mathur, Head of Strategy, Zuno General InsurancePrashant Singh, Head of Product, JarRajan Bansal, Business Head, Adani Digital LabsAmaresh Godbole, CEO, Digital Technology Business, Publicis Groupe IndiaDipesh Karki, Founder & CPTO, LenDenClubChetan Siyal, Founding Member & Chief Marketing Officer, SNITCHNishant Malsisaria, Business Head - Growth, Choudhary, Head of Marketing, Fino Payments BankSanjay Soni, GM Tech, NazaraReetesh Gade, Head of Marketing, TBZ - The OriginalKaveri Das, Business Head, Hindi, ZEE5Harpinder Singh, Head - Digital & eCommerce, Air India ExpressNarendra Motwani, Head of E-commerce, Malabar Gold and DiamondsRushabh Shah, Cofounder, CityfloHimanshu Garg, Head of Product Management, RP Sanjiv Goenka GroupShubham Choudhary, AVP & BU Head - Growth, Policybazaar In addition to the abovementioned leaders, the attendees will get access to actionable insights and real-world examples from the marketing leaders and CXOs of leading consumer brands like Airtel, Tata Capital, HDFC Bank, Asian Paints, ZEE5, Policybazaar, Nazara, Tata CLiQ, SNITCH, Federal Bank, Adani Digital Labs, and more! The #GROWTH Summit offers the audience a chance to get: Real-world insights from experts: Speakers are practitioners leading growth at top retail and consumer brands in India Unlock an exclusive world where marketing, growth, and product visionaries from consumer brands meet. This invite-only conference is your gateway to unparalleled conversations crafted just for the industry's best Dive into the Tank! A fireside session with Mr. Aman Gupta. 'The bond that unites tech leaders across industries is our pursuit of excellence and relentless innovation. At MoEngage, we empower these ambitions with cutting-edge technology that translates into measurable growth. I look forward to discussing our latest enhancements with peers at the #GROWTH Summit Mumbai, where every interaction is a step forward in our shared journey, said Narasimha P Rao, GM India, and MEA, MoEngage. About MoEngage MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Unilever, Airtel, PNB, The Coca-Cola Company, IndusInd Bank, Titan, Samsung, McAfee, Flipkart, Domino's, The Indian Express, Nestle, OYO, and more. Built for enterprises, MoEngage operates at a vast scale, processing 1 Trillion+ Data points per month, sending 80 Billion+ Messages and 1 Billion+ Emails per month, and engaging 900 Million+ MAUs per month. By increasing campaign velocity, reducing the time to go live, and eliminating redundancy while maintaining data security and privacy, MoEngage helps enterprises become more agile, efficient, future-ready, and independent. MoEngage complies with GDPR, CCPA, SOC2 Type 2, CSA STAR Level 2, ISO 27001:2022, HIPAA, PIMS ISO 27701: 2019, and the BCMS ISO 22301: 2019 requirements to fulfill the data privacy and security needs of enterprise brands. With offices in 13 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures. MoEngage was named a Strong Performer in The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 report, and Strong Performer in The Forrester Wave™ 2023 report. MoEngage was also featured as a Leader in the IDC MarketScape: Worldwide Omni-Channel Marketing Platforms for B2C Enterprises 2023, along with being recognized as a Customers' Choice Vendor in the 2022 Gartner Peer Insights 'Voice of the Customer' for the Multichannel Marketing Hubs Report. To learn more, visit Note: This article is a part of ETCIO's Brand Connect Initiative.

Maximum Growth Guaranteed in the Maximum City: MoEngage to Host Flagship #GROWTH Summit in Mumbai on 28th May 2025
Maximum Growth Guaranteed in the Maximum City: MoEngage to Host Flagship #GROWTH Summit in Mumbai on 28th May 2025

Time of India

time21-05-2025

  • Business
  • Time of India

Maximum Growth Guaranteed in the Maximum City: MoEngage to Host Flagship #GROWTH Summit in Mumbai on 28th May 2025

With over 600 marketing, product, and growth professionals expected at the event, #GROWTH Summit Mumbai is being hosted on the 28th of May by MoEngage in EY as the Knowledge Partner and Adjust, Publics Groupe, and DWAO as Associate Partners. MoEngage, the leading insights-led customer engagement platform, has built this #GROWTH community to encourage peer-based learning. It provides a unique opportunity for marketers, growth drivers, and product owners to learn from industry veterans, exchange ideas with peers, and implement actionable insights. Featuring industry leaders from banking, finance, retail, healthcare, media and entertainment, lifestyle, and travel and hospitality, the event will include keynote and panel sessions on customer engagement, AI-powered analytics and optimization, personalization at scale, strategies to cross the online-offline divide, and building for Bharat. Here are the experts who will join us during the #GROWTH Summit: Aman Gupta, Co-Founder and CMO, boAt (Chief Guest)Neelu Amber, Chief Growth Officer, AirtelSubhankar Sengupta, Chief Marketing Officer and Head – Alternate Channels, IndiaFirst LifeSuman Guha, Chief Technology Officer, Tata CLiQ FashionNishant Mishra, Group Chief Marketing Officer, Apollo Health and Lifestyle LimitedAbonty Banerjee, Chief Operating Officer - Technology, Digital and Marketing, Tata CapitalMr. Rajesh Unde, Chief Technology Officer, PL CapitalPrashant Sachan, Founder and CEO, AppsForBharatVipul Nirwani, Senior Vice President and Head of Digital Products, Motilal Oswal Financial ServicesKomal Chheda, Executive Vice President - Growth | Strategic Alliances and Partnerships and Customer Service, CASHeVarun Rajwade, Vice President of Product Management, Aditya Birla Fashion and Retail Shethia, Vice President - Product Head, Federal BankAnjali Thakur, Senior Vice President, HDFC BankArobindo Halder, Vice President and Product Head - Mobile payments, HDFC BankVaibhav Kokal, Senior Vice President - Product Management, Dream11Prabhakar Tiwari, Partner, FRN AdvisoryAlok Saraogi, SVP and Head of Marketing, TVS Automobile Solutions Pvt LtdTarun Mathur, Head of Strategy, Zuno General InsurancePrashant Singh, Head of Product, JarRajan Bansal, Business Head, Adani Digital LabsAmaresh Godbole, CEO, Digital Technology Business, Publicis Groupe IndiaDipesh Karki, Founder and CPTO, LenDenClubChetan Siyal, Founding Member and Chief Marketing Officer, SNITCHNishant Malsisaria, Business Head - Growth, Choudhary, Head of Marketing, Fino Payments BankSanjay Soni, GM Tech, NazaraReetesh Gade, Head of Marketing, TBZ - The OriginalKaveri Das, Business Head, Hindi, ZEE5Harpinder Singh, Head - Digital and E-commerce, Air India ExpressNarendra Motwani, Head of E-commerce, Malabar Gold and DiamondsRushabh Shah, Cofounder, CityfloHimanshu Garg, Head of Product Management, RP Sanjiv Goenka GroupShubham Choudhary, AVP and BU Head - Growth, Policybazaar Attendees will take away actionable insights and real-world examples from leaders at Tata, Asian Paints, Airtel, ZEE5, SNITCH, Tata CLiQ, Apparel Group, and more! In short, the #GROWTH Summit will offer: Real-world, expert insights from practitioners, across panels and fireside chatsUnparalleled conversations with actual practitioners and industry veterans Meet the Shark! Your once-in-a-lifetime chance to meet and greet Mr. Aman Gupta. 'At MoEngage, we believe in the power of community to push the boundaries of innovation. As we host the #GROWTH Summit Mumbai, we are proud to take the lead in showcasing our innovative solutions, which are a game-changer in driving customer engagement. This event fosters a community keen on actionable insights, shared growth, innovation, and ambition', said Yash Reddy, CRO, MoEngage.

MoEngage's flagship event #GROWTH summit to be held in Mumbai on 28th May 2025
MoEngage's flagship event #GROWTH summit to be held in Mumbai on 28th May 2025

Time of India

time21-05-2025

  • Business
  • Time of India

MoEngage's flagship event #GROWTH summit to be held in Mumbai on 28th May 2025

#GROWTH Summit Mumbai - MoEngage's flagship event in Mumbai offers attendees actionable insights and takeaways from expert panelists. MoEngage, the leading insights-led customer engagement platform, is set to welcome over 600 professionals from marketing, product, digital, and growth roles at its premier event, #GROWTH Summit Mumbai , on 28th May 2025. #GROWTH community serves as an exceptional gathering for entrepreneurs, product managers, and growth-focused marketers to exchange ideas and learn about the latest strategies for growth, customer loyalty, engagement, and retention. Hosted by MoEngage in association with EY as the Knowledge Partner and Adjust, Publics Groupe, and DWAO as Associate Partners, the #GROWTH Summit in Mumbai will bring together India's top consumer brands to converge, learn, and spark conversations with the best in the business. The event will also feature a diverse group of experts from the retail industry who will discuss hot topics like enhanced customer experience, personalization at scale, the role of AI-powered analytics , and tried and tested strategies to cross the online-offline divide, among others, successfully. Some of the speakers include: Aman Gupta, Co-Founder and CMO, boAt (Chief Guest)Neelu Amber, Chief Growth Officer, AirtelSuman Guha, Chief Technology Officer, Tata CLiQ FashionNishant Mishra, Group Chief Marketing Officer, Apollo Health and Lifestyle LimitedPrashant Sachan, Founder & CEO, AppsForBharatVarun Rajwade, Vice President of Product Management, Aditya Birla Fashion and Retail Kokal, Senior Vice President - Product Management, Dream11Prabhakar Tiwari, Partner, FRN AdvisoryAlok Saraogi, SVP & Head of Marketing, TVS Automobile Solutions Pvt LtdRajan Bansal, Business Head, Adani Digital LabsAmaresh Godbole, CEO, Digital Technology Business, Publicis Groupe IndiaChetan Siyal, Founding Member & Chief Marketing Officer, SNITCHSanjay Soni, GM Tech, NazaraReetesh Gade, Head of Marketing, TBZ - The OriginalKaveri Das, Business Head, Hindi, ZEE5Harpinder Singh, Head - Digital & eCommerce, Air India ExpressNarendra Motwani, Head of E-commerce, Malabar Gold and DiamondsRushabh Shah, Cofounder, CityfloHimanshu Garg, Head of Product Management, RP Sanjiv Goenka Group In addition to the insightful panel discussions and fireside chats, attendees will interact with marketers, growth leaders, founders, and CXOs from the country's top consumer brands, including Airtel, Asian Paints, IHCL, ZEE5, Nazara, Tata CLiQ, SNITCH, Adani Digital Labs, TVS Automobile Solutions, Apollo Health & Lifestyle, RP Sanjiv Goenka Group, and more! The #GROWTH Summit offers the audience a chance to get: Real-world insights from experts: Speakers are practitioners leading growth at top retail and consumer brands in IndiaUnlock an exclusive world where marketing, growth, and product visionaries from consumer brands meet. This invite-only conference is your gateway to unparalleled conversations crafted just for the industry's bestShark Tank Star Live! A fireside session with the marketing OG, Mr. Aman Gupta. 'As the Indian retail ecosystem undergoes a rapid transformation, a constant evolution in one's strategy is imperative. With #GROWTH Summit by MoEngage, we are committed to bringing together the brightest minds to discuss the future of customer engagement and retention. This summit is a reflection of our commitment to empowering marketers with the latest tools and strategies for success. I am proud to be part of a company that not only values its community but actively fosters it to create a global network of over 15,000 members, said Ms. Shivangi Boghani, VP Sales - India, MoEngage. About MoEngage MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Unilever, Airtel, PNB, The Coca-Cola Company, IndusInd Bank, Titan, Samsung, McAfee, Flipkart, Domino's, The Indian Express, Nestle, OYO, and more. Built for enterprises, MoEngage operates at a vast scale, processing 1 Trillion+ Data points per month, sending 80 Billion+ Messages and 1 Billion+ Emails per month, and engaging 900 Million+ MAUs per month. By increasing campaign velocity, reducing the time to go live, and eliminating redundancy while maintaining data security and privacy, MoEngage helps enterprises become more agile, efficient, future-ready, and independent. MoEngage complies with GDPR, CCPA, SOC2 Type 2, CSA STAR Level 2, ISO 27001:2022, HIPAA, PIMS ISO 27701: 2019, and the BCMS ISO 22301: 2019 requirements to fulfill the data privacy and security needs of enterprise brands. With offices in 13 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures. MoEngage was named a Strong Performer in The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 report, and Strong Performer in The Forrester Wave™ 2023 report. MoEngage was also featured as a Leader in the IDC MarketScape: Worldwide Omni-Channel Marketing Platforms for B2C Enterprises 2023, along with being recognized as a Customers' Choice Vendor in the 2022 Gartner Peer Insights 'Voice of the Customer' for the Multichannel Marketing Hubs Report. To learn more, visit

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