Visitors will 'never get bored' at Butlins with up to 40% off family breaks this summer

Butlin's has pulled out all the stops for staycationers this summer with the grand opening of its biggest-ever indoor Soft Play centre and a brand-new Puppet Theatre. The new additions at its Bognor Regis resort are already making waves with families across the UK, with thousands more expected to visit during the school holidays.
Spanning 3,000 square feet over four floors, the new soft play centre can now welcome up to 200 energetic little adventurers at a time, doubling the capacity of its previous space. Entrance to the play space is included in the price of a family break and day passes.
Designed for children of all ages, the Skyline Soft Play is split into three zones, each inspired by the colourful characters of the popular Butlin's Skyline Gang.Each member has a devoted section, jam-packed with slides, climbing challenges, log ramps, cargo nets and more, plus a spacious multi-sensory area for babies.
To keep parents amused while the children play, there is also a comfy new 100-seat café area where they can relax with a cuppa while the kids burn off some energy. The new soft play centre ramps up the fun following the opening of the £15 million indoor activity centre PLAYXPERIENCE - a 50,000 square feet state-of-the-art immersive gaming attraction - last year.
The West Sussex resort has another new opening alongside its soft play centre. The new Puppet Theatre showcases magical, family-friendly string puppet shows. New shows likeUnder The Sea, Jingle in the Jungle and Christmouse are just a taste of what's in store for guests this year.
Helping to keep costs down for families, the puppet shows are free for families on Butlin's breaks and day visits. The entertainment team promises guests string-pulling fun, laugh-out-loud characters, and plenty of "oohs" and "aahs" from the little ones.
This £1.8 million investment is the latest in a string of new developments across Butlin's three seaside resorts. The £15 million indoor activity centre PLAYXPERIENCE at Bognor Regis offers nine immersive gaming experiences including laser tag, a VR games arcade, escape rooms and more.
A second £2.5 million SKYPARK opened in Minehead, an inclusive and interactive playground for children of all abilities. Last year also saw a £12 million investment in new Premium Lodges at the Maple Walk village in Skegness, 128 contemporary-designed lodges located at the heart of the Lincolnshire resort.
Holiday Parks are very much a Great British institution, with millions of families joining in the fun year after year. If Butlin's isn't quite right, there are others to choose from.
Haven Holidays, for example, is known for its scenic coastal settings and caravan options. Great for nature lovers and seaside fun, Butlins still leads the pack when it comes to immersive family entertainment and themed experiences.
Alternatively, Parkdean Resorts offer a similar experience with 66 parks in popular coastal locations across the UK. Much like Haven, they feature swimming pools, on-site restaurants and a variety of family-friendly activities by the seaside.
Center Parcs is also a firm favourite among holidaymakers, offering a wide range of activities across multiple forest locations in the UK. Loved by many, the only downside is the high price tag which can get very expensive, especially during school holidays.
Guests who have already enjoyed a stay at Butlins Bognor Regis have left over 3,900 five-star reviews on TripAdvisor. One visitor said: "We had a lovely Easter break M-F at Butlins Bognor. Top quality entertainment, engaging and friendly staff, and we had the weather too. Such good fun for young and old alike. Very impressed with the new soft play, the Splash water park was fabulous and from start to finish we received nothing but exceptional customer service."
Another said: "This was our third visit to Butlins within two years, needless to say we absolutely love it...The brand new soft play and play experience are brilliant, soft play has very generous opening hours and the staff are really observant, looks like a much better replacement from the arena soft play.
One family said: "We had a fun-filled tots week, busy all day, every day. Playxperience was a new 1 for us and we all enjoyed neo games- 4yr old right up to 60s."
Not every visitor was quite so impressed. A disappointed reviewer said: "Decided to give Butlins a go for half term. Overall, for us adults, everything was a bit meh except for the entertainment, which was awesome." Another added: "Lots to do, great entertainment and things to do. The chalets are quite run down though - bedding is frayed and beds aren't that great."
Summing it up, another five-star review added: " Always things to do, never get bored. Very clean apartment. New playxperience building is very good, packed with new, fun experiences. Had great fun in laser tag. Brilliant and helpful staff."
Butlins is currently offering 40% off stays for 2025. These include Midweek Showtime breaks at Bognor Regis from £69 in June, Summer Holidays Feat Stephen Mulhern 3-night breaks from £352 and Justin Fletcher Tots Breaks from £79 in September.

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There was a range of drinks included, from pints of Madri, to wine, spirits and mixers and soft drinks for the kids. The All Inclusive Drinks Package menu (Image: NQ) From £25.95 per adult, per day, if you like a bev then this easily pays for itself and you can even add the package to your stay and pay monthly for the total using Autopay. We also enjoyed Premium Dining (£32.95 per adult, per day) which includes all-you-can-eat breakfast and dinner options in a choice of two eateries – The Deck and The Yacht Club. More: My Eurocamp holiday to Italy was 4 years later than planned – was it worth the wait? More: 'Stay at top-rated hotel and spa left me feeling on cloud nine' Dining options - The Yacht Club and, the one we preferred, The Deck, where there are fresh food stations (Image: NQ) While The Yacht Club was more of a canteen style, we much preferred The Deck which had service stations offering food such as freshly-cooked omelettes for breakfast and pasta, burgers made to order and Chinese options in the evening. The accommodation had everything we needed for our stay and it was lovely waking up each morning to the sounds of the sea. The bed probably wasn't the comfiest I've ever slept in but, after full-on days, falling asleep certainly wasn't a problem. Some of the park could probably do with a refresh but the kids certainly didn't notice or care. If you're the kind of person who lets something needing a lick of paint spoil your holiday, then Butlin's probably isn't for you. After a full-on and action-packed week, it was time to hit the road and head home. Holiday traffic meant it took seven hours on the return journey so I think my next Butlin's port of call will be the closer-to-home Skegness – once I've recovered from May half term. Football and playgrounds aplenty to keep the kids entertained on site (Image: NQ) Butlin's has three UK resorts, Skegness, Minehead, and Bognor Regis. Visit Summer Holidays from £475 (£119 per person) Butlin's offers a four-night Summer Holiday break featuring Stephen Mulhern staying in a two bedroom Comfort Room from £475 on 21 July 2025. Price is based on a family of four sharing and includes live shows and activities with free flow access to the pool, unlimited fairground rides and the SKYPARK playground. Dining packages start from £24.95 per adult, per day, £14.95 per child (6-14), per day and £6.95 per child (2-5). Summer Holidays from £1753 (£439 per person) Butlin's offers a four-night Summer Holiday break featuring Stephen Mulhern staying in a two bedroom Bayside Apartment from £1753 on 21 July 2025. Price is based on a family of four sharing and includes live shows and activities with free flow access to the pool, unlimited fairground rides and the SKYPARK playground. Dining packages start from £24.95 per adult, per day, £14.95 per child (6-14), per day and £6.95 per child (2-5).