#SHOWBIZ: 'Ejen Ali The Movie 2' dominates box office with RM50.7mil collection
KUALA LUMPUR: 'Ejen Ali The Movie 2' has solidified its position as Malaysia's top local animated film, now boasting an impressive RM50.7 million at the box office after just 18 days in cinemas.
This outstanding achievement follows its record-breaking success last week when it surpassed the RM40 million mark.
The film's performance demonstrates the growing recognition and affection for local animation among audiences, paving the way for Malaysian animation to expand and reach new heights.
Since its premiere on 22 May, the movie has garnered an overwhelming response from a broad spectrum of viewers, including families, teenagers, and dedicated fans of the franchise. Audiences have consistently lauded its world-class technical production quality, moving storyline, and exhilarating cinematic experience, prompting many to watch it multiple times.
According to film director Usamah Zaid Yasin, this remarkable success is a testament to the extraordinary support from fans and their faith in local productions.
"Alhamdulillah, I'm grateful that this movie has received such an incredible response from audiences. I'm also deeply thankful to everyone at Primeworks Studios and WAU Animation who have worked tirelessly to promote this film," he said.
Beyond its success in Malaysia and Brunei, 'Ejen Ali The Movie 2' also launched in the Singaporean market on June 5 and is set to premiere in Indonesia on June 27.
These new market entries represent a significant stride in bringing Malaysian animation to a regional audience.
They are also expected to generate new business opportunities in licensing and merchandising, through the sale of branded 'Ejen Ali' products such as clothing, school supplies, and toys.
The film is currently still showing in cinemas nationwide.
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