Relevant+ Event "Beats Per Mile" Sees Industry Leading Results Online

Immersive DJ-led activation unites music, motorsports, and lifestyle spotlighting the rise of coffee shop DJs, Latino cultural tastemakers & culture-driven experiences
MIAMI, June 11, 2025 /PRNewswire/ -- During Miami Race Week, Relevant+, the leading independent culture media group for U.S. Hispanic audiences, partnered with Total Wireless and its culture-first music publisher Tigre Sounds to present Beats Per Mile (BPM), a high-energy cultural activation that brought together more than 300 local tastemakers, creators, and coffee connoisseurs for a Latin DJ experience that fused music, sports, lifestyle, and culture.
With Hispanic Gen Z at the center of Formula 1's U.S. growth and a new wave of 'coffee shop DJs' turning everyday spaces into stages BPM emerged as a fresh response to how this audience consumes lifestyle, sound, and community. Total Wireless was subtly embedded into the experience through minimal touchpoints, branded coffee cups, signage, and content that amplified the vibe without interrupting it. The goal wasn't to advertise, it was to experience.
'At Relevant+, we're disrupting how the media industry connects with culture,' said David Velez, VP of Strategy at Relevant+. 'Through our innovative, culture-led group of social publisher partners, we help brands tap into youth-driven trends at the speed of culture. With partners like Tigre Sounds, we offer fresh platforms where brands don't just show up they actively participate in culture. With Miami Race Week as the next lifestyle tentpole to the rise of Latino tastemakers and coffee shop DJs, we don't just follow what's happening, we set the pulse.'
Following the activation, BPM took on a second life online through curated content and digital storytelling. The campaign delivered strong engagement across social, outperforming platform benchmarks and extending brand interaction well beyond race week. Impressions were delivered at a rate over 40 percent higher than typical campaign averages, the click-through rate was 10 times the standard benchmark and engagement and video view rates exceeded typical Instagram performance by more than 3 times and generated over 2.3M views.
The partnership between Relevant+ and Total Wireless was a natural alignment, grounded in a commitment to cultural fluency, publisher collaboration, and experience-led media that resonates with multicultural youth. Beats Per Mile emerged as the powerful outcome redefining what it means to show up with purpose, authenticity, and lasting impact.
About Relevant+
Relevant+ is the leading independent culture media group helping brands move at the speed of real life. With a focus on US Hispanic Gen Z & Millennials and Hispanic Health Lifestyle , Relevant+ connects brands to culture through storytelling, media, and lived experiences across music, sports, lifestyle, and health. From digital publishers to physical spaces, we help brands show up with purpose where influence is actually being shaped.
View original content to download multimedia: https://www.prnewswire.com/news-releases/relevant-event-beats-per-mile-sees-industry-leading-results-online-302477914.html
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When you buy through links on our articles, Future and its syndication partners may earn a commission. Supergirl: Woman of Tomorrow – key information - Set to be released in June 2026- Filming wrapped in early May- No trailer revealed yet- Milly Alcock will play the titular character- Other cast members reportedly unveiled- Based on Tom King and Bilquis Evely's comic book namesake- Should directly adapt the story from the aforementioned graphic novel- Unclear how it'll impact the wider DCU Supergirl: Woman of Tomorrow, due to fly into theaters in June 2026, will introduce the titular hero to a whole new audience. Over 40 years have passed since Kara Zor-El's only big-screen adventure. And, while she's appeared in numerous TV shows, it's high time that Kal-El's jaded but similarly powerful cousin returned to the silver screen spotlight. With Supergirl's long-overdue sophomore movie outing set to be the DC Universe's (DCU) second film release, you'll want to learn more about it. Below, I've rounded up the latest information on the superhero flick, including its confirmed release date and cast, story details, and more. Potential spoilers follow for Supergirl: Woman of Tomorrow and the graphic novel it's based on. Supergirl: Woman of Tomorrow will land in theaters worldwide on June 26, 2026. That means Supergirl will make her DCU debut almost one year after James Gunn's Superman movie officially kicks off the DCU. Well, if you discount Creature Commandos' first season. But I digress. Although he's not directing it, Gunn, one of DC Studios' co-heads, confirmed (via Threads) that principal photography wrapped in early May. With over 12 months to complete its post-production phase, there's no reason why the DCU Chapter One movie won't make its current release date. Nope. A teaser could be shown at San Diego Comic-Con 2025 in late July, if DC Studios is in attendance and one has been edited in time. Right now, though, no footage is publicly available. Once a trailer is released, I'll update this section. Potential spoilers follow for Supergirl: Woman of Tomorrow. Here's who I expect to see in Supergirl: Woman of Tomorrow: Milly Alcock as Kara Zor-El/Supergirl Jason Momoa as Lobo Matthias Schoenaerts as Krem Eve Ridley as Ruthye Marye Knoll David Krumholtz as Zor-El Emily Beecham as Alura In-Ze So far, Alcock and Momoa are the only actors who are officially confirmed to appear. Alcock, who you might recognize from House of the Dragon and Sirens, was picked to play Supergirl in January 2024. Alcock made it to the final two alongside Meg Donnelly last January, and was then selected by Gunn and his studio co-chief Peter Safran to play a character previously portrayed by the likes of Helen Slater, Melissa Benoist, and Summer Glau in a live-action capacity. Real name Kara Zor-El, she hails from Krypton, aka the destroyed planet that was also home to Kal-El/Clark Kent/Superman. 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Where the rest of the cast is concerned, Ridley, who appeared in 3 Body Problem on Netflix, will play Ruthye (per Deadline). A young and noble warrior who enlists the eponymous hero's help to track down the individual who murdered her dad, Ruthye will play an integral role in the story. Meanwhile, Krumholtz and Beecham are on board (per The Hollywood Reporter) as Kara's parents, Zor-El and Alura, so expect to see some flashbacks to Kara's childhood and, potentially, Krypton's demise. According to the aforementioned Deadline article, Schoenaerts is tackling the role of Krem, aka the primary villain of the piece, who's responsible for killing Ruthye's father. Lastly, Supergirl: Woman of Tomorrow will feature everyone's favorite boisterous pooch, Krypto. Inspired by Gunn's own rescue dog Ouzo, Krypto will make his DCU debut in Gunn's Superman movie before he traverses the galaxy with Kara and Ruthye. Possible spoilers follow for Supergirl: Woman of Tomorrow. Supergirl: Woman of Tomorrow doesn't have a story synopsis yet. However, it's already possible to draw some conclusions about its plot because it'll draw heavily from its graphic novel series namesake. Indeed, Supergirl: Woman of Tomorrow is the same title bestowed upon an eight-issue series written by Tom King and drawn by Bilquis Eveley, which ran from June 2021 to February 2022. In it, Kara Zor-El crosses paths with Ruthye and is asked to help the latter find the man (i.e. Krem) responsible for killing her dad. A reluctant Supergirl agrees to help, thus kicking off the literary work's events. I won't spoil much else because, well, spoilers. However, Woman of Tomorrow is a unique comic book series in that it doesn't tell the story from the perspective of the titular hero. Indeed, we witness events play out through Ruthye's eyes, so I'm curious to see if this'll be the case in its movie adaptation, or if Kara will be our eyes and ears instead. Regardless, it seems like Supergirl's first solo DCU outing will be incredibly faithful to its graphic novel counterpart. In January, Gunn revealed Woman of Tomorrow's first behind-the-scenes image, and it showed Alcock's Kara in a place that'll be very familiar to DC fans. Sure, this is just a single picture, but I'd be amazed if the forthcoming flick isn't a near-identical retelling of the plot that plays out in DC Comics literature. Of equal intrigue will be the movie's age rating. By all accounts, Supergirl: Woman of Tomorrow is a pretty dark story from a thematic standpoint, so its live-action interpretation could push the boundaries of what's considered to be a PG-13 movie in the US and a 12-plus film in the UK. I suspect these are the age ratings it'll eventually earn, as Gunn, Safran, and company won't want to make a 16-plus or even R-rated film that fewer people will be able to see. The short answer is: I don't know. Supergirl: Woman of Tomorrow will be the fourth DCU project released after Creature Commandos season 1, Superman, and Lanterns. The last of that trio is the next HBO TV Original that'll also air on Max (US and Australia) and Sky/Now TV (UK). It's expected to launch in early 2026. Post-Woman of Tomorrow, the only other DCU production confirmed to be in active development, is Clayface. A small-budget horror flick from Mike Flanagan, it's currently penciled in to arrive in September 2026 and, based on what's been publicly revealed, it's highly unlikely to have ties to Woman of Tomorrow. Until the Daughter of Krypton's next standalone adventure is out, then, nobody can say what the future holds for Kara Zor-El or how her first DCU solo movie will impact Gunn and Safran's cinematic universe. What we do know is Warner Bros. Discovery (WBD) is positioning Supergirl as the fourth superhero that the DCU will be built around. In May, WBD CEO David Zaslav told investors that Superman, Supergirl, Wonder Woman, and Batman are the DCU's "big asset builders" (per Yahoo). So, this isn't the last we'll see of Kara in the DCU. For more DCU based coverage, read our guides on Creature Commandos season 2, the best Batman movies, and how to watch the DC movies in order.