
Brexit deal ‘couldn't have gone better' say French fishermen
French fishermen said they 'couldn't have hoped for better' after Sir Keir Starmer surrendered a 12-year deal on fish to the EU.
The Prime Minister gave up access to British waters as part of his reset deal with Brussels, which was unveiled alongside EU chiefs in London on Monday.
He made the major concession in a 'fish for food' deal to secure a trade-boosting veterinary agreement with the EU, after being ambushed in late-night talks.
'We couldn't have hoped for better,' said Olivier Lepretre, president of the Hauts-de-France regional fisheries committee.
'We are very satisfied, and relieved,' he told the France3 television channel: 'This changes a lot of things. If we no longer had access to British waters, we would have suffered a significant loss of revenue.'
He added: 'We had a completely blocked horizon , and this agreement gives us visibility.'
The original post-Brexit fishing deal offered the EU five years of access to UK waters. It expires next year.
But France, and others, made agreeing a replacement a condition for the Swiss-style veterinary deal and UK-EU defence pact in the reset agreement.
As late as Sunday, the UK was insisting any fish deal would have to last four years but that trebled in last-minute negotiations to land the agreement under pressure from Emmanuel Macron.
'This is excellent news for our fishermen', said Agnes Pannier-Runacher, French minister for ecological transition, the sea and fisheries.
Other European fishermen also reacted with joy and praised Paris and Brussels for their tough negotiations.
Spain has 40 vessels fishing in British waters, which are also fished by Belgium, the Netherlands and Germany.
'The best possible outcome'
Ivan Lopez van der Veen, vice-chair of Spain's Cepesca fishing confederation said: 'This was the best deal we could get.
'We had no expectation of increasing our quotas. For the sector, I think it is the best possible outcome. It allows for stability and to reinvigorate the fleet.'
He said: 'We would have liked it to be a permanent agreement but 12 years is a good basis for joint management of those waters, as we have always done.'
Mr López van der Veen added: 'I cheer for all members that pushed for a deal. We have 27 states and they are all playing for the EU.'
'We are pleased that the highest level in the EU recognises that fishing is an important industry for all of Europe,' said Svend-Erik Andersen, chairman of the Danish fisheries association.
Sir Keir claimed that the new deal was good for British fishermen because it offered them long-term stability and did not increase European catch quotas.
Steve Reed, the Environment Secretary, also insisted that fishermen had lost 'absolutely nothing' in the new EU deal.
Alistair Carmichael, a Liberal Democrat MP and chairman of the rural affairs committee, told Mr Reed that the fisheries often 'get traded off against something else'.
In response, the Cabinet minister said: 'I do want to really emphasise this point, because you said fishing was traded out in this deal. It wasn't.
'They've lost absolutely nothing, and they've gained things, particularly access that we did not have before.'
But Elspeth Macdonald, chief executive of the Scottish fishermen's federation, said: 'This deal is a horror show for Scottish fishermen, far worse than Boris Johnson's botched Brexit agreement.'
The veterinary deal will remove post-Brexit border checks and red tape in exchange for the UK agreeing to align with EU laws on plant and animal health rules.
That will benefit British exports, including fish. More than 70 per cent of the fish caught by British boats is sold to the EU.
EU bans on exports of live British shellfish imposed after Brexit will also be lifted.
Dimitri Rogoff, president of the regional committee for maritime fisheries and marine farming of Normandy, said: 'In Normandy, we're very sensitive to the issue of scallops, it's an extremely important fishery for us.
'We know that British products are fished on the French side, and that these products are sent to the French market at very low prices, which brings prices down a little. So in the end we're competing with our British friends on a product.'
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It also has a small buy back and resell service for pre-loved items which sell in stores at an average discount of 30 per cent off retail price. Sandrine Zhang Ferron is the founder and chief executive of Vinterior, an online marketplace specialising in pre-owned vintage and antique furniture. In 2024, Ferron says, UK furniture retail sales fell 10 per cent compared to 2023, whilst Vinterior order volumes increased 13 per cent. Quoting the Office of National Statistics, she says the value of furniture sales in the UK fell too, by 10.9 per cent, whilst Vinterior's increased 16 per cent. 'This shows a clear trend towards pre-loved,' she says, adding that fashion has led the trend towards purchasing second-hand because 'the impacts of fast furniture has taken longer to permeate. Most people are still shocked to hear that 22 million pieces of furniture end up in British landfills each year, and given that the UK will run out of landfill space in six years, we need to change the way we buy.' Cars and electronics are increasingly being sourced second-hand too. Recent statistics released by the Society of Motor Manufacturers and Traders (SSMT) showed that sales of used cars were up 5.5 per cent in 2024, while demand continues to grow across many categories from phones, to gaming and tech. In an ever evolving digital landscape, electronic items are usually discarded before they wear out, and often have plenty of life left in them for a second owner. Long warranties on those pre-loved products also are helping to boost the sector. It's products that have shelf-life and have to adhere to hygiene standards that are the surprise additions to the pre-loved landscape – namely beauty and food. 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The company partners with more than 175,000 food outlets to prevent food from going to waste by matching it with registered users nearby who collect it and pay a fraction of the price. So far, the company says their 100 million registered users have saved 400 million meals from landfill. But is it too early to declare a sea-change in shopper behaviour? Sarah Kent is chief sustainability correspondent at The Business of Fashion and believes so. 'Just because we have seen a rise in the popularity of repairs and second-hand, particularly amongst the younger generations who are also active on social media, that doesn't mean people in general are shopping less. Primary sales are still growing – less slowly than second-hand sales – but they are growing,' she says. 'Consumer culture is not a monolith, it's made up of sub-strata who consume in different ways, for different reasons.' 'What is driving this renewed interest in pre-loved is that people are feeling poorer, they're more aware of the environment and there's also a regulatory issue at play,' Kent adds. 'Big companies are under pressure from EU regulations to show they are doing something to combat waste. Offering repairs is part of that.' Indeed Kent says that for companies, facilitating repairs is something of an easy win. 'Some brands definitely see it as a way of signalling to consumers that they care about this. Others see it as a way to encourage loyalty – if consumers want to resell something through the brand, they get credit to return to store. Retail is a complicated business and even for companies such as outdoor brand Patagonia, who have been offering resale for many years, second-hand products still make up a very small fraction of their overall business.' Josephine Philips is the founder and chief executive of Sojo, an app-based company that is fast becoming a byword for clothing repairs and alterations, having partnered with brands such as Marks & Spencer, Ganni, Selfridges and most recently Arket. Philips – who was listed as one of Forbes ' 30 Under 30 in 2022 – says that while financial and sustainability reasons are helping repair become increasingly popular, brands adding the service to the post-purchase experience 'really drives awareness and engagement'. 'Repair has never had as much airtime as it's had over the last couple of years,' Philips continues. 'At Sojo we've done out-of-home campaigns, national TV adverts for our Marks & Spencer repair service, morning news segments, influencer partnerships and have been featured in so many mainstream publications. Most recently, our partnership with Arket brought incredibly large and bold repair advertising to the windows of their Regent Street store – bringing repair to the front and centre of London's retail district.' While she would like to see the scrapping of VAT on repair services 'to increase adoption', Philips credits technology for opening up the world of repair to a new generation. 'Many young people haven't been taught the art of repairing their clothes, but the rise of digital platforms built to make the whole process simple, convenient and seamless has tapped into a latent demand and opened the repair market up.' De Castro cautions against our addiction to 'buying cheap' and believes 'the legacy of 20 years of fast fashion and cheap clothing means that clothes have become devoid of their value'. 'The concept of repair is hundreds of thousands of years old, but fashion persuaded us that mending was a shameful activity which needed to be hidden… It was linked with poverty, with a lack of resources. But what was the poor cousin will become the rich uncle. The only antidote to a throwaway society is to keep, to start to create a culture of saving up to buy better and buy less. Actually keeping things and repairing them is reinvesting in ourselves.' Another way of attaining new clothes or accessories without buying them is, of course, rental, a model that appeals to both consumers and businesses alike. Hurr (dubbed the Airbnb of fashion) is a hybrid clothing and accessories rental service which combines 85,000 items through its peer-to-peer lending service whilst also powering rental for more than 130 exclusive brands and retailers such as Net-A-Porter, John Lewis and Selfridges. The service also recently teamed up with Deliveroo (more commonly known as a food delivery service) to enable users in central London to rent a dress to their door in under 25 minutes. 'When we first launched, rental fashion was niche. Now, it's mainstream,' says Victoria Prew, the founder of Hurr. 'Our customer base has also evolved: starting with millennial females but we have a booming Gen Z customer, with our community age ranging from 16 to 79.' Prew says brands and retailers now see rental as a must-have strategy rather than a trend, and a financially rewarding one too. 'Often, when renting a garment repeatedly, we can drive seven to 10 times the revenue from rental than selling a garment once,' she adds. 'My hope is also that fashion brands will design with rental longevity in mind, creating durable, high-quality pieces that can be worn across seasons and for years to come.' Fiona Harkin is the director of foresight at The Future Laboratory, a strategy company who work with brands eager to learn of future trends which may influence customer behaviour. In mid-March 2025, the company released a report titled 'The New Codes of Value' which takes the cultural temperature of the reasons how, and why, consumers shop. 'In the last couple of years, things have shifted in the way that we (in the English speaking world) spend money, what we perceive to be the cost of things and what we consider to have value,' adds Harkin. 'We have less money, so we're thinking a lot more carefully about what we are buying and how long that will last. Increased value is put on experiences rather than things, a sentiment spilling over from the luxury sector where the products which are doing well are those which uphold ideals around craftsmanship and heritage.' She also believes that we have become overwhelmed by the prompts to buy things. 'It's too much,' she says. 'People feel a need to slow down in the face of it, they feel less of a drive to buy the latest thing. Repairing or buying pre-loved items feels regenerative. A lot of what we experience in the digital world brings people numbness, so mending, thrifting… These things help people break out of that feeling.'


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