GITEX Europe to Spotlight AI's €2.7B Tech Windfall

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GITEX Europe 2025 is set to become a key platform for showcasing how artificial intelligence is driving digital transformation across the continent. Organisers revealed that AI is reshaping productivity, public services, scientific research, and economic development. According to McKinsey, AI could contribute €2.7 billion to Europe's economy by 2030, boosting GDP by 20%.
The event, branded GITEX Europe x Ai Everything, is organised by Dubai World Trade Centre and KAOUN International. It takes place from 21–23 May at Messe Berlin. Organisers announced that more than 1,400 technology companies, startups, and SMEs will exhibit. They will be joined by over 600 investors and 500 speakers from 100+ countries.
The programme will cover AI, cloud, cybersecurity, green tech, and quantum computing. The European Parliament recently reported that AI could increase labour productivity in the region by 37% by 2035. This makes GITEX Europe a timely gathering for stakeholders across sectors.
• Nutanix is presenting its Enterprise AI platform
• The platform supports Kubernetes in multi-cloud environments
Thomas Herrguth, General Manager Germany at Nutanix, revealed that GITEX Europe fills a long-standing gap in the regional IT event landscape. He said it allows tech companies to present future-ready solutions to both businesses and the general public.
The event also addresses growing concerns around regulation, particularly in light of the EU AI Act—considered the world's first major legal framework for AI. Experts will discuss AI risks, opportunities, and compliance challenges.
Geoffrey Hinton, the Nobel Prize-winning scientist known as the 'Godfather of AI,' is one of the headline speakers. His keynote is expected to explore both the promise and potential dangers of advanced AI systems.
Other confirmed speakers include:
• Mark Surman, President of Mozilla• Dr. Farzana Dudhwala, AI Governance Lead at Meta• Prof. Dr. Antonio Krüger, CEO of DFKI
• Executives from Nvidia, AWS, SAP, Cisco, IBM, and Airbus
Filmmaker Christian Darkin will debut Virtually Parkinson , an AI-generated show featuring a digital Sir Michael Parkinson.
The event will also spotlight early-stage innovation. The European Commission reported that Europe now leads globally with over 35,000 early-stage startups.
Adrian Locher, Co-Founder of Merantix Capital, reported a major shift. He said AI has moved from hype to strategic priority for founders and investors, especially in fintech and legal tech.
Locher added that the GITEX brand is well known in the Middle East, and its European edition offers unmatched access to networking and discovery.
Quantum computing will also feature prominently. Since 2018, EU public investment in quantum has exceeded €8 billion. Fortune Business Insights predicts Europe's quantum market will grow at a 33.2% CAGR from 2024 to 2032.
Jan Goetz, Co-Founder of IQM Quantum Computers, revealed that quantum-AI synergy will unlock new business potential. He said GITEX Europe will shape the next phase of global digital collaboration and capital flow.
The European Innovation Council will also present its largest-ever cohort of AI-first startups and scaleups.
Part of the global GITEX series, GITEX Europe joins events in the UAE, Morocco, Nigeria, Singapore, Thailand, and Germany. For more details, visit www.gitex-europe.com.

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