Nice-Pak Flint took action before legislation demanded it
The Welsh Government has passed legislation banning the sale and supply of wet wipes containing plastic. From December 18, 2026, it will be illegal to sell and supply any plastic-containing consumer wet wipes in Wales. England, Scotland and Northern Ireland are expected to bring similar bans shortly.
The ban covers all consumer wipes, including baby, household cleaning wipes, cosmetic and personal care wipes. Medical wipes are excluded from the ban.
Read more: North Wales company continues commitment to sustainable manufacturing
Nice-Pak International (NPI) with manufacturing facilities in Wales, including in Flint, and England, is Europe's largest producer of plastic-free wipes. The company supplies private label wipes for leading retailers with 96% of its UK sales being plastic-free in 2024. NPI has been a proactive partner in helping its customers transition to sustainable, plastic-free wipes and has been recognised by the Welsh Government for its active role in the consultation process.
The wipes market in the UK is valued at £508 million, representing 577 million packs, with baby wipes making up the largest category at 48% of total volume.
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The shift toward plastic-free wipes in retail began in 2020, led by Tesco, followed by Boots, Aldi, Asda, Morrisons, Sainsburys and Lidl.
"Last year, 96% of the wipes Nice-Pak produced for the UK market were plastic-free - we took action well before legislation demanded it," said Michael Docker, managing director at Nice-Pak.
"We've invested heavily in sustainable technologies across our manufacturing sites and launched a global pledge in 2020 to champion plastic-free products and recyclable packaging. Thanks to the collaboration of our suppliers and retail partners, we've helped drive large-scale, industry-wide change.
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"We've long believed that investing in sustainable innovation is the right thing for the environment. We fully support a complete ban on plastic containing wipes and stand ready to help others make the transition.
"While this ban is excellent news, it's important to clarify that plastic-free does not mean flushable. Most wipes should be disposed of in the bin. Always check the packaging for correct disposal instructions."
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