Le Labo's Beijing Heyuan Fragrance Laboratory Reimagines a Historic Mansion

Shortly after opening a Japanese outpost at a 145-year-old Kyoto home,Le Labocontinues to expand its presence in the Asia Pacific region with a new Beijing Fragrance Laboratory. Marking its second Beijing location, the luxury fragrance atelier has set up shop inside the historic Beizi Mansion, a classic Siheyuan courtyard-style residence.
'The opening of the Beijing Heyuan Fragrance Lab represents our deep respect for this extraordinary city – this is a carefully presented brand layout that reflects our commitment to respecting Beijing's cultural traditions and embracing the profound heritage of the traditional architectural style of Beizi Mansion,' said Deborah Royer, Global President and Creative Director of the brand. 'On this land that has been passed down to this day, we hope that fragrance can become a medium to connect the spirit, while inviting people to return to themselves through the senses, providing moments of tranquility and exploration.'
The Chinese Shiheyuan architectural style is believed to have originated thousands of years ago, characterized by a central courtyard flanked by enclosing structures on all four sides. Le Labo integrates the traditional architectural venue into its experiential retail strategy, guiding visitors through different themed rooms focused on its various categories.
The first area, the Qi Shi room, draws its core inspiration from Chinese apothecaries and houses the label's main personal fragrance line. Next, the Habitat room lies on the west side of the building, showcasing Le Labo's home fragrances in a lounge area decorated with traditional furniture. Finally, the Jian Di room on the east wing features dressing room furnishings and a stone sink, dedicated to sampling body care products. The experience culminates in the courtyard, featuring traditional gardens and outdoor seating.
See the gallery above for a closer look at the Le Labo Beijing Heyuan Fragrance Laboratory.

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