Entrepreneurial spirit flows at Zoe Legacy Foundation in Wendywood
Despite flooding near the venue due to a burst water pipe, over 100 entrepreneurs gathered for a powerful morning of learning and networking, at the Zoe Legacy Foundation's Entrepreneurship Seminar on May 17
The free seminar, hosted at the Zoe Legacy Foundation in Wendywood, brought together aspiring and established entrepreneurs under the theme of building sustainable, purpose-driven businesses.
Co-founder Justin Naidoo said the event was a response to the need for grassroots economic solutions. 'Entrepreneurship is about restoring dignity and creating solutions where the formal economy can't. We are here to invest in people, building from the ground up.'
Also read: Sandton entrepreneur and media personality earns international nod
The seminar featured a strong lineup of speakers, including Sherwin Harris, Anastasia Jacobs, Sheryl Aaron, Chantelle Weldon, and Sthembiso Sithole.
Naidoo added that topics ranged from idea generation and financial compliance, to marketing and personal branding. 'We encouraged attendees to pitch their businesses, share their stories, and connect through structured networking opportunities.'
Speaker Chantelle Weldon described the day as deeply meaningful, while programme director Melini Moses emphasised the importance of storytelling in business. 'People don't just buy products, they buy people. Learning to tell your story well builds trust and opens doors.'
Read more: Sandton entrepreneur and media personality earns international nod
Entrepreneurs left inspired and equipped, with business owner Lorenzo Mugnaioni praising the event's organisation and impact.
Puseletso Maredi, a skincare product maker, said she was grateful for the insights gained.
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At Caxton, we employ humans to generate daily fresh news, not AI intervention. Happy reading!
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