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Netflix and France's TF1 join forces as traditional TV struggles

Netflix and France's TF1 join forces as traditional TV struggles

Euronews4 days ago

Streaming giant Netflix and major French broadcaster TF1 have signed a deal to merge some of their services at a time when demand for traditional TV is slowing.
Starting in Summer 2026, all Netflix members in France will be able to watch TF1 channels and on-demand content from TF1+ directly on Netflix.
That includes dramas like Broceliande and soaps such as Demain nous appartient, as well as major live sports matches. These will soon be available alongside Netflix's own French-language offerings and its international series and films.
'This is a first-of-its-kind partnership that plays to our strengths of giving audiences the best entertainment alongside the best discovery experience,' said Greg Peters, co-CEO of Netflix, in a press release.
Rodolphe Belmer, CEO of TF1 Group, added: "I am delighted about this new partnership with Netflix, with whom we have already established strong relationships through ambitious co-productions in recent months."
TF1 and Netflix have already worked together on projects such as L'Agence and Tout le bleu du ciel.
Belmer continued: "As viewing habits shift toward on-demand consumption and audience fragmentation increases, this unprecedented alliance will enable our premium content to reach unparalleled audiences and unlock new reach for advertisers within an ecosystem that perfectly complements our TF1+ platform."
It's not yet clear whether Netflix paid an initial fee for the content, and the firms didn't disclose how they will manage subscription and advertising revenues.
TF1 is a free-to-air channel in France, meaning it relies on advertising income, even for its streaming services.
The TV network currently reaches 58 million monthly viewers through its broadcast channels and serves 35 million users on its TF1+ streaming service.
Through Studio TF1, the company also manages over 50 production companies and labels across France and international markets.
Airbus SE introduced a new dividend policy on Wednesday, increasing the amount it intends to pay to shareholders in the future. The firm increased its new dividend payout ratio limit from 40% to 50% of the share of profits, bringing the new payout range to 30%-50%.
Airbus also hinted at the possibility of paying out a special dividend and introducing share buyback programmes.
The planemaker and defence company also said that it would maintain its long-term cash conversion target, a measurement of the firm's efficiency in converting its profits into cash.
'Airbus will reaffirm its commitment to profitable growth and its cash conversion target of around 1 over a 5-year horizon,' the company said.
Airbus' share price increased by 3% by around 11.00 CEST, following the announcement.
The company's statement comes at a time of global trade uncertainty and supply chain disruptions.
Airbus set a goal of handing over 820 aircraft this year. Ongoing supply chain issues slowed the deliveries in the first months of 2025, but Christian Scherer, CEO of the company's core planemaking business, said that Airbus remains "cautiously hopeful" about meeting its 2025 target.
Meanwhile, Airbus' defence business is thriving.
With the EU preparing a significant defence budget increase, the firm is expecting its military helicopter orders to grow by 50% between 2023 and 2025. Airbus is also developing a drone portfolio, aiming to become a market leader in this segment.
Airbus started this week at the Paris Air Show, announcing new orders from Saudi Arabia and Poland. Airbus also recently signed a framework agreement with the French military for purchases of navy drones, and secured another deal with Singapore to deliver military helicopters.

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