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"Umm Kulthum" gala revives historic Maspero as Egypt's media icon returns to spotlight - Music - Arts & Culture

"Umm Kulthum" gala revives historic Maspero as Egypt's media icon returns to spotlight - Music - Arts & Culture

Al-Ahram Weekly06-02-2025

Under the patronage of the National Media Authority, a grand artistic celebration reignited the legacy of Egypt's iconic media hub, Maspero, marking the 50th anniversary of the passing of the legendary "Star of the East," Umm Kulthum, and the 25th anniversary of the acclaimed TV series Umm Kulthum, directed by the esteemed Inaam Mohamed Ali.
A night of art and nostalgia
The celebration opened with a mesmerising performance by renowned vocalist Reham Abdel Hakim, whose soulful renditions of Umm Kulthum's timeless classics captivated the audience, evoking the golden era of Arab music. The evening's highlight was the symbolic reillumination of Maspero's theatre, dormant for years, signalling its grand return to Egypt's cultural and media landscape.
In his keynote address, El Moslemany declared: 'Our mission is clear: to restore Maspero's rightful place as a beacon of Arab media. This journey is both challenging and exhilarating, but together, we will reclaim its historic role.' His speech concluded with a standing ovation as the Cairo Tower lit up in a dazzling display, projecting the words 'Maspero Returns' alongside the National Media Authority's logo.
Honouring artistic legacy
The gala paid tribute to the creative team behind the landmark series Umm Kulthum, with director Inaam Mohamed Ali receiving a heartfelt ovation. Attendees rose in applause to honor the series' cast and crew, including actors Sabreen, Samira Abdel Aziz, Nadia Rashad, Abdulaziz Makhyoun, Kamal Abou Raya, Ashraf Zaki, and others. The ceremony also commemorated late contributors, such as composer Ammar El Sherei and writer Mahfouz Abdel Rahman, whose work immortalized Umm Kulthum's legacy.
A special homage was extended to Umm Kulthum's family, represented by Nadine Amr El Desouki and Dina El Desouki, who accepted the honor on behalf of the late icon's enduring cultural impact.
Reviving a media landmark
The event underscored Maspero's strategic revival as part of Egypt's broader vision to reclaim its leadership in regional media and cultural production. By bridging the nation's rich artistic heritage with modern innovation, the National Media Authority aims to position Maspero as a global hub for creativity and storytelling.
The National Media Authority oversees Egypt's public broadcasting networks, committed to advancing media excellence, preserving cultural heritage, and fostering creative content that resonates with Arab audiences worldwide.
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