Brooklyn Beckham receives word of warning as he continues to shun family amid feud
Brooklyn Beckham has been urged to break his silent treatment to better his furture prospects.
Brooklyn Beckham has been given a stern word of warning as he continues to give his family the silent treatment as he bids to go it alone in the US. Amidst the family feud with his parents, David and Victoria Beckham, the 26-year-old bought a permanent home in Los Angeles with his wife Nicola Peltz.
This comes after the eldest Beckhams' son had snubbed his dad on his 50th birthday, as well as his long-awaited knighthood. The couple were not seen to attend either event or celebrate the occasions through social media.
While both the couple and the Beckhams are keeping quiet about the situation, Brooklyn is being urged to break the current silent treatment by PR to the stars Jane Owen. In order to create a positive brand, Jane argues that silence isn't always the best answer.
Speaking to the Mirror, she said: "The problem with not saying anything is that it allows people to assume the worst. Silence is extremely damaging because silence in itself is a statement.
"When people are having a field day throwing out all kinds of criticism and he's not saying anything it's the same as saying 'yes, that's right'. People will just assume that if it wasn't true he would say something so the silence is compliance."
Jane instead believes that honesty is the best policy, as it allows fans to see the human side of celebrities.
She added: "Fighting with your family is something everyone can relate to. So is making up with them. So is saying 'this is a private family matter and we appreciate you letting us figure it out ourselves'.
"Anything other than silence and anything remotely relatable would likely help his situation and bring people on to his side."
While the influencer is now wanting to start fresh in the US, the PR guru has also noted that while Brooklyn is known in the states, it is more to do with his family connections.
She argues that if he is intent on making a name for himself away from his family ties and the current feud, then he needs to pick a lane and push on with it.
The US-based PR expert said: "He has a certain amount of name recognition but honestly that's mostly because of his famous parents and his last name. People in the US know his name but they would not be able to tell you much about him or what he does apart from just existing.
"I would strongly recommend that he pick a career and really go for it in a public way. He has enough brand recognition in his last name that he could get a lot of press attention about whatever it is that he decides he wants to do as himself, whether that's being a chef or restaurateur or a content creator or whatever.
"He needs to be loud about it so that people start seeing him as Himself and not just someone's offspring."
According to sources, the move to Los Angeles and the purchase of a permanent home is said to be nothing to do with the rift between the Beckhams and Brooklyn and Nicola. Instead, the source says that Brooklyn sees LA as "where his home is".
They added: "This house has nothing to do with family dynamics. Both Nicola and Brooklyn's careers are based in Los Angeles, and Brooklyn spent part of his childhood there while his father played for LA Galaxy.
"During that time, he attended school in LA for several years and built a life and friendships in the city. LA has always felt like home to him."
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