Kansas City Chiefs QB Patrick Mahomes features in the Oakley Meta AI Glasses campaign
Kansas City Chiefs quarterback Patrick Mahomes' strong partnership with Oakley takes another step forward with the announcement of Oakley Meta HSTN Performance AI glasses.
Oakley Meta glasses are a new product line that combines Oakley's signature design DNA with Meta's industry-leading technology, providing deeper insights into your physical capabilities and helping you share your biggest wins—on and off the field. The line will launch in a new global campaign starring Mahomes and World Cup winner Kylian Mbappé.
The newly announced Oakley Meta glasses made their in-person debut during a special event at Fanatics Fest in New York City on Friday, June 20th. The event featured Tom Brady, Travis Scott, and Michael Rubin. Chiefs Wire's Ed Easton Jr. attended the groundbreaking moment, which included a surprise, unforgettable phone-free concert from Scott.
Scott took the stage wearing the bold Oakley Meta HSTN and delivered an electrifying performance. From his first-person perspective, he also captured the action completely hands-free with the built-in camera. The new glasses feature a longer-lasting battery life that can last up to eight hours of typical use, as well as higher-resolution video with the ability to capture Ultra HD (3K) video.
Before his performance, Scott joined forces with Brady and Rubin for a panel discussion moderated by Caio Amato, President of Oakley Global.
'For 50 years, we've been pushing the boundaries of what is possible, obsessed with solving unsolved problems,' said Amato. 'Together with Meta, we are setting new bounds of reality—It is not only about pushing forward performance but also about amplifying human potential as never before. And this is just the first chapter of a new era for sports.'
Everyone can Pre-order Oakley Meta HSTN Performance AI glasses starting July 11th. For more information about the new Oakley Meta glasses, please visit Meta.com.
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