du becomes the first operator in the region to partner with FreeMove Alliance to enhance global connectivity solutions
du, the leading telecom and digital services provider, today announced a partnership with FreeMove Alliance, the global mobile telecommunications alliance between Deutsche Telekom, Orange, Telia, and TIM. du is the first in the region to partner with FreeMove, marking a significant enhancement in its service offerings to multinational corporations (MNCs). The collaboration aims to expand accessibility to premier telecommunication services worldwide, ensuring MNCs have the best possible support as they navigate global markets.Karim Benkirane, Chief Commercial Officer at du, said: "We are thrilled to join forces with the FreeMove Alliance, marking a milestone in our journey to provide comprehensive global connectivity solutions. This partnership will help us enhance our service portfolio and strengthens our mission to serve the international business community with unparalleled telecommunications support."The partnership heralds an exciting expansion of FreeMove Alliance's reach into the Middle Eastern market, offering substantial benefits to both the alliance's operators and their international clientele engaging in business activities within the region. Furthermore, it propels du into the global arena, enabling the company to grant its multinational customers unparalleled access to some of the foremost mobile networks and services across Europe and globally, all while maintaining a robust relationship with their trusted telecommunications partner.Selma Avdagic Tisljar, General Manager of FreeMove Alliance, said: 'We are very excited to welcome du as part of our alliance, a trusted partner that will help us strengthen our presence in the Middle East and ensure that our multinational customers enjoy seamless, top-notch mobile connectivity.'Through this partnership, du extends FreeMove Alliance's influence in the Middle East, creating a gateway for enhanced global connectivity. du's multinational customers can tap into the elite tier-one operators in Europe and the USA, benefitting from FreeMove Alliance's expansive global network. In addition, customers will gain from the alliance's advanced enterprise mobility solutions, offering centralized management benefits and comprehensive global business support.
© 2000 - 2025 Al Bawaba (www.albawaba.com)
Signal PressWire is the world's largest independent Middle East PR distribution service.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Al Bawaba
5 days ago
- Al Bawaba
du and pureLiFi announce Bridge XC collaboration to revolutionize outdoor CPE deployment
du, the leading telecom and digital services provider, and pureLiFi today announced the launch of a collaboration to revolutionise outdoor Consumer Premises Equipment (CPE) deployment with pureLiFi's Bridge XC, an innovative solution that combines wireless data and power transfer through windows. The deployment of the Bridge XC, the first consumer LiFi-based solution in the MENA region, represents a transformative step in digital connectivity for du customers. This innovative technology leverages invisible light to deliver wireless, high-speed broadband without the need for drilling or complex installations, making internet access faster, more cost-effective, and reliable. By ensuring stable connectivity even in challenging environments, it enhances user experience with low-latency, multi-gigabit speeds, ideal for gaming, streaming, and remote work. Saleem Alblooshi Chief Technology Officer at du said: 'Buildings naturally challenge 5G coverage due to materials that significantly attenuate sub-6 Ghz and mmWave spectrum signals. Bridge XC offers a solution that not only eliminates these barriers but also provides users with lightning-fast installation and reliable performance.' The solution optimizes network utilization, improving capacity on sub-6 GHz 5G and mmWave infrastructure, while its interference-free design ensures secure data transmission and readiness for next-gen applications. Differentiating itself from conventional broadband solutions, the Bridge XC seamlessly connects outdoor CPE to indoor networks through windows, bypassing infrastructure limitations to deliver consistent high-speed internet. Alistair Banham, CEO at pureLiFi said: 'We've designed the Bridge XC with our partners Solace Power for versatility across all regions and environments. Bridge XC makes installation seamless, self-installable while keeping costs low and can enable 6x network capacity gains on sub-6 Ghz 5G. It's about creating value at every level.' Collaborative trials will evaluate reliability, ease of use, and performance across diverse environments, ensuring compatibility with modern requirements for installations supporting 4G, 5G/mmWave, Fixed Wireless Access (FWA) and fiber ONTs among other use cases. Supported by extensive in house testing the next trial phase will focus on network optimization, self-install process and performance on diverse window types to ensure adoption-ready reliability for global carriers. As the first operator in MENA to onboard light communication alongside RF communication, du solidifies its leadership in cutting-edge connectivity, driving both accessibility and future-proof innovation in the telecommunication industry.
Al Bawaba
6 days ago
- Al Bawaba
UAE-IX Powered by DE-CIX Introduces 400 Gigabit Ethernet Connectivity, Strengthening Position as the Largest Internet Exchange in the Middle East
datamena, carrier neutral data centre and connectivity platform from du, the leading telecom and digital services provider, and DE-CIX, the global leader in Internet Exchange (IX) operations, announced a significant upgrade to the UAE-IX powered by DE-CIX, making it the first IX in the region to offer 400 Gigabit Ethernet (400 GE) access. This enhancement solidifies the UAE-IX's position as the largest and most advanced Internet Exchange in the Middle East, enabling unmatched connectivity and interconnection capabilities for enterprises, carriers, and content providers across the GCC and the last year alone, connected customer capacity on the UAE-IX grew by two terabits, representing a 30% increase. With over six terabits of aggregate connected capacity and close to 110 participating networks—including Internet service providers, carriers, cloud platforms, content providers, and global enterprises—the exchange has evolved into a critical digital infrastructure hub for the Benkirane, Chief Commercial Officer at du, said: 'We are proud to partner with DE-CIX in leading digital growth in the Middle East with the upgrade of the UAE-IX powered by DE-CIX to 400 GE access. It is our vision to foster a seamlessly interconnected landscape where businesses and consumers alike can benefit from unparalleled Internet exchange capabilities, heightened performance, and robust security. This milestone aligns with our commitment to maintaining the UAE-IX as a pioneer in interconnection and marks a transformative leap for regional digital ecosystems.'The UAE-IX stands out not only as a leading peering exchange but also as a provider of advanced enterprise-grade interconnection services, including cloud exchanges, cloud routing, and application connectivity such as the Microsoft Azure Peering Service (MAPS).Ivo Ivanov, CEO of DE-CIX said: 'The UAE-IX today stands as a global Internet hub, bringing together the network operators, content, applications, and cloud services to serve the entire GCC region with resilient and low latency connectivity. This upgrade further reinforces the importance of the UAE-IX, now ready to serve the rising demand for everything digital. The excellent collaboration with our partner du has enabled the UAE-IX powered by DE-CIX to shine as the most important aggregation point for network interconnection in the Middle East. I look forward to a bright future working together for the next decade of digital development.'DE-CIX, renowned for its neutral interconnection ecosystem and extensive global footprint, has been active in the Middle East for over a decade, with IX operations spanning Iraq, Jordan, Qatar, Turkey, and the UAE. The UAE-IX powered by DE-CIX in Dubai is operated under the DE-CIX as a Service (DaaS) model, offering a turnkey solution for partners—including carriers and data center operators—through comprehensive services such as setup, maintenance, provisioning, marketing, and sales support. This upgrade is set to empower regional businesses, foster technological advancement, and support the rapidly growing demand for high-performance, low-latency digital connectivity, paving the way for continued innovation and growth in the Middle East.
Al Bawaba
7 days ago
- Al Bawaba
du graduates a group of Emirati nationals from the second cohort of the 'Digital Talent' programme
du, the leading telecom and digital services provider, today announced the successful completion of the second cohort of its Certified Digital Talent Programme, in line with its commitment to advancing digital transformation and upskilling its workforce with future-focused capabilities to contribute towards the UAE national vision. Launched in 2024, the initiative is a key pillar of du's mission to drive innovation and equip employees with the tools to thrive in a rapidly evolving digital landscape. The programme focuses on cutting-edge competencies such as AI, data science, creative problem-solving, and innovation excellence, enabling participants to become catalysts for innovation and value creation within the initiative is delivered in collaboration with a globally recognized certification partner specializing in professional digital learning. This year's cohort successfully completed the rigorous curriculum, which combines industry-leading certifications, project-based learning, and hands-on applications to solve real-world challenges that align directly with du's strategic Al Hassawi, CEO at du said: "The Certified Digital Talent Programme is a part of our commitment to driving digital transformation and innovation. We aim to solidify our position as a future-forward digital telco by investing in our people and equipping them with advanced capabilities in AI, Data Science, and creativity. This programme is focused on inspiring our teams to think boldly, act innovatively, and deliver tangible results for our customers and stakeholders." Since its inception, the programme has yielded significant outcomes. Participants reported a 30% increase in engagement during the learning process, while their newfound skills have already contributed to several innovative initiatives within du. As du aspires to lead the digital transformation agenda for the UAE, the participants of the Certified Digital Talent Programme represent an essential investment in building an agile and future-proof workforce. The programme a platform for employees to leverage new technologies and innovative frameworks, ensuring the organization remains at the forefront of industry advancements.
