Dubai startup launches AI cloud gaming platform
Dubai-based startup The Game Company (TGC) has launched its AI-powered cloud gaming platform at Dubai AI Week.
Built entirely in Dubai, the platform aligns with the Dubai Programme for Gaming 2033—a national strategy to establish the emirate as a global leader in gaming and emerging tech.
TGC's platform brings more than 1,300 AAA titles directly from the cloud, making high-performance gaming accessible to anyone, on any device, without the need for costly consoles or downloads.
The Game Company in Dubai
Built on custom AI architecture, the platform features optimised GPU utilisation for maximum visual performance, predictive forward buffering for ultra-smooth gameplay, and cloud-agnostic integration that ensures seamless, low-latency experiences across devices.
Faisal Kazim, Head of Dubai Program for Gaming 2033, said: 'Dubai AI Week is about showcasing innovation that doesn't just imagine the future, but makes it reality. The launch of TGC's cloud gaming platform highlights the power of AI to transform industries, augment human creativity, and unlock new creative economies.
'It's a proud moment to see a product of this calibre launched from Dubai, for the world.'
Osman Masud, Founder and CEO of The Game Company, said, 'Gaming is not just entertainment. It is culture, economy, and infrastructure. We have built the foundation for a new generation of gaming and we are proud to launch it here in Dubai.
'Dubai gave us the platform and belief. We are proud to showcase a homegrown product that is setting a new global benchmark.'
The platform has already seen strong traction during its alpha phase, with more than 43,000 registrations and 10,000 gamers onboarded. TGC is backed by key partners including Tencent Cloud, BytePlus (TikTok), Immutable and Fetch.ai.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Dubai Eye
2 hours ago
- Dubai Eye
F1 movie star Pitt finally gets to drive a Formula One car
Brad Pitt, whose new F1 movie is out next week, has now driven a Formula One car for real after testing a McLaren at Austin's Circuit of the Americas. The reigning world champions confirmed the Hollywood A lister drove a 2023 McLaren MCL60 car at the Texas track on Thursday. Media reports said the British-based team had been carrying out a private test with F1 regular Lando Norris and F2 driver Alex Dunne. It was the first time 61-year-old Pitt, who plays the fictional racing driver Sonny Hayes in the Apple Originals movie, had driven a real Formula One car on track. The cars used in the making of the film were Formula Two cars, modified by Mercedes to look like real grand prix racers. Champions McLaren had teased the drive on Thursday with a social media post of overalls with the initials BP and the caption "It's a Sonny day in Austin". Seven-times world champion Lewis Hamilton, a co-producer of the movie, said in March that Pitt had shown real speed while testing the F2 cars. "Watching Brad drive around at speeds over 180 miles an hour was really impressive to see because it's not something you can just learn overnight," he said. "The dedication and the focus that Brad put into this process has been amazing to witness."
Arabian Post
3 hours ago
- Arabian Post
ArabyAds Elevates MENA Marketing by Winning Snapchat Advanced Partner Badge
Arabian Post Staff -Dubai ArabyAds has secured the prestigious Snapchat Advanced Partner badge, marking a significant milestone that positions the UAE-based ad-tech firm at the forefront of digital innovation across the Middle East and North Africa. The designation grants the company exclusive access to Snapchat's latest tools, data analytics, and strategic support, enabling clients and creators in the region to harness full‑funnel campaign opportunities on the platform. This recognition underlines ArabyAds' deliberate investment in human capital and know‑how, rather than simply technical capability. As part of the Snapchat Advanced Partner programme, the company gains access to private training sessions, expert enablement, account‑management backing and early‑stage features like Snap's Creator Discovery API and Snap Creator Marketplace Beta. The badge also comes with visibility and credibility as Snapchat builds its ecosystem through trusted agency partnerships. ADVERTISEMENT ArabyAds Vice‑President of Digital, Ayah Reyad, emphasised that working with Snapchat has been instrumental in expanding market share and inspiring creativity, and that the advanced partner status will deepen relationships with clients and unlock new possibilities in digital storytelling. The move adds another layer to ArabyAds' portfolio of regional achievements, which include being named Marketing Platform of the Year 2023 by MMA Smarties MENA and the prior launch of their AI‑powered Household Graph for cross‑platform audience reach. Snapchat states that over 67% of users follow creators to see real, everyday moments, underlining the emphasis on authentic connection. The platform reports that 97% of users are open to brand‑sponsored creator content, and 59% have made purchases following exposure to such campaigns. This context sets the stage for ArabyAds to broker more effective creator partnerships on behalf of brands, using bespoke targeting informed by data and platform insight. The Advanced Partner badge places ArabyAds among an elite selection of regional agencies, including Publicis Groupe‑Content Practice, Creo, InHype and The Goat Agency MENA. Snap's pilot cohort benefits from direct collaboration opportunities with Snapchat teams, hands‑on enablement events and tailored access to analytics and certification from Snap Focus. A Partner Enablement Day in Dubai offered immediate immersion into platform tools and strategic best practice, reinforcing the parent company's goal to build a vibrant creator economy across the MENA region. Senior figures from other agencies in the cohort echoed Snap's confidence in ArabyAds. Timothée Desormeaux, Managing Partner and Co‑founder of Acquisit, noted that Snap values their data‑driven and measurement‑focused approach, which has helped solve complex client challenges in the region. Snap's head of agency relations in the region, Rasha El‑Ghoussaini, described the partner initiative as part of a broader strategy to support agencies amid rapid transformation across digital markets. For ArabyAds' clients, the benefits are multifaceted. The Creator Discovery API enables mapping and analysis of over 100,000 MENA creators, enabling data‑led influencer alignment. End‑to‑end ROI tracking, combined with advancement in AR and creative strategy, allows brands to build measurable campaigns that drive deeper engagement and conversions. ArabyAds is now well placed to offer clients a full‑stack solution on Snapchat: from creator identification and certification through Snap Focus, to influencer campaign activation using the Creator Marketplace, and ongoing optimisation via account management and platform insights. The firm's trajectory signals intention not only to maintain growth, but to shape what high‑impact creator collaboration looks like in the region.
Khaleej Times
4 hours ago
- Khaleej Times
Godolphin adds another glorious chapter at Royal Ascot
Royal Ascot, the glittering jewel of British flat racing, once again lived up to its lofty billing this year, delivering unforgettable moments, stirring narratives, and heart-stopping finishes. For Godolphin, the global racing force established by Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, in 1993, this year's Royal Ascot was a meeting to remember. It was a vivid display of grit, talent, and an unwavering commitment to raising the bar of thoroughbred racing excellence. 'It's the Olympics of racing,' trainer Charlie Appleby remarked, summing up a tumultuous five days where highs and lows collided and heartbreak gave way to triumph most spectacularly. Godolphin's week was crowned by standout performances that echoed the values on which Sheikh Mohammed created the stable — ambition and a global outlook. From the Ombudsman's defining win, Trawlerman's relentless staying power, and Rebel's Romance's defiant brilliance on the final day, the Royal Meeting became a grand stage for blue silks to shine. In the Group 1 Prince of Wales's Stakes, Ombudsman didn't just win — he made a statement. The four-year-old son of Night of Thunder now widely seen as Europe's top older middle-distance contender, powered away from the pack with such authority that competitors were left trailing in his wake. A tilt at the Eclipse Stakes (July 5 at Sandown Park), a high-stakes contest between three-year-olds and older horses could be next as he continues his upward trajectory. Following the win legendary trainer John Gosden, a US Racing Hall of Fame trainer, paid tribute to Godolphin's founder saying: 'Sheikh Mohammed is without doubt the nicest and easiest owner I've ever trained for. He says, 'Do what we think is right.' I never get pushed. This horse wouldn't be the horse he is without that kind of patience.' Thursday was the day of redemption and record-setting for Godolphin's Trawlerman. After finishing second in last year's gruelling 4,014-metre Gold Cup, the seasoned seven-year-old returned with fierce determination, surging ahead to claim victory by an impressive seven lengths — a true masterclass in endurance. Once again, the training duties were handled by John Gosden and his son Thady 'He owed us nothing, but he gave us everything," said William Buick, Godolphin's retained jockey. Dubai Future, trained by Saeed bin Suroor, a gallant third in the same race, confirmed Godolphin's strength in depth. Only two days later, William Buick was back in the saddle, guiding one of Godolphin's flagbearers to another unforgettable triumph. Rebel's Romance, already a globe-trotting marvel with Group 1, wins on three continents, became the oldest horse ever to win the Group 2 Hardwicke Stakes. It was Appleby's final runner of the week, a last roll of the dice. Appleby's voice cracked with emotion as he spoke of Rebel's Romance: "What more can I say about this horse? He's more than our Iron Horse. He's kept our yard afloat this week. He's our stable favourite and always will be." The Dubawi gelding took his win tally to 18 wins, stretching his lead over stablemates Anamoe and Lemon Pop as Godolphin's most prolific racehorse. Seven of those iconic victories have come at Group 1 level. From the Breeders' Cup Turf to the Dubai Sheema Classic, from Hong Kong to Germany, he's flown the Godolphin flag with distinction. And now, he has added a Royal Ascot success to his glittering portfolio. Meanwhile, Godolphin's longest-serving trainer Saeed bin Suroor added his own historic touch to the week when he saddled Arabian Story to win the Britannia Stakes handing veteran handler his 40th Royal Ascot winner — a milestone that underlines his longevity and craft. Though Godolphin fell short of clinching a third consecutive Leading Owner title, a feat they proudly achieved in 2021 and 2022, their 2024 campaign sent a clear message: their dominance on the world stage remains undiminished, their spirit as fierce as ever. As the dust settles on another epic Royal Ascot meeting, there is no denying that the blue silks of Godolphin added another memorable chapter to their illustrious history.
