
Tinder launches double date feature so you and your bestie can fall in love together
Tinder's new feature allow friends to go on date in groups
Users can create a shared profile with a friend to swipe on interested pairs
Tinder says the feature will make users feel less pressured on dates
Tinder has announced a new feature called Double Date. The feature allows users to team up with a friend and match with other pairs. Unlike traditional one-on-one swiping, Double Date lets users date in groups by enabling two friends to create a shared profile and browse other duos together. This feature is currently live in the US and select markets, with a wider global rollout planned for July.
According to Tinder, this new feature builds on the company's plans to make dating more social and collaborative. It says the idea draws inspiration from existing community-focused features like Tinder Matchmaker, which allows friends to suggest potential matches, and the Share My Date feature. Both the features, according to the company, have revealed strong user interest in bringing friends into the dating process.
Now, with the new Double Date feature, the platform aims to make dating feel more fun, less pressured, and more authentic for users, the company says. The feature is especially aimed at Gen Z and younger millennial users, who are increasingly said to view dating as a collective experience. How to use Tinder's Double Date feature
To use the new Double Date feature on the Tinder app:
– Tap the Double Date icon on the main card stack screen
– Invite up to three friends and form a duo
– Swipe together on other pairs that match your vibe
– A single 'Like' from either person in your duo is enough to get the conversation started
– Once a match is made, a group chat will be created where users can plan the date together.
Tinder says Double Date is designed to reduce the pressure and small talk that can make one-on-one dating feel like a chore. With a friend by their side, users reportedly feel more at ease.
The company claims that the new Double Date feature has already shown promising results during testing in several global markets. Around 90 per cent of Double Date profiles came from users under the age of 29. This number, according to Tinder, aligns with broader dating trends, where younger people often see dating as more of a group activity and appreciate emotional support from friends during the process.
Not just for users â€' according to the platform, the feature is also helping to boost engagement. Nearly 15 per cent of those who accepted a Double Date invite were either brand new users or returning ones who had recently reactivated their accounts.
Tinder has announced a new feature called Double Date. The feature allows users to team up with a friend and match with other pairs. Unlike traditional one-on-one swiping, Double Date lets users date in groups by enabling two friends to create a shared profile and browse other duos together. This feature is currently live in the US and select markets, with a wider global rollout planned for July.
According to Tinder, this new feature builds on the company's plans to make dating more social and collaborative. It says the idea draws inspiration from existing community-focused features like Tinder Matchmaker, which allows friends to suggest potential matches, and the Share My Date feature. Both the features, according to the company, have revealed strong user interest in bringing friends into the dating process.
Now, with the new Double Date feature, the platform aims to make dating feel more fun, less pressured, and more authentic for users, the company says. The feature is especially aimed at Gen Z and younger millennial users, who are increasingly said to view dating as a collective experience. How to use Tinder's Double Date feature
To use the new Double Date feature on the Tinder app:
– Tap the Double Date icon on the main card stack screen
– Invite up to three friends and form a duo
– Swipe together on other pairs that match your vibe
– A single 'Like' from either person in your duo is enough to get the conversation started
– Once a match is made, a group chat will be created where users can plan the date together.
Tinder says Double Date is designed to reduce the pressure and small talk that can make one-on-one dating feel like a chore. With a friend by their side, users reportedly feel more at ease.
The company claims that the new Double Date feature has already shown promising results during testing in several global markets. Around 90 per cent of Double Date profiles came from users under the age of 29. This number, according to Tinder, aligns with broader dating trends, where younger people often see dating as more of a group activity and appreciate emotional support from friends during the process.
Not just for users â€' according to the platform, the feature is also helping to boost engagement. Nearly 15 per cent of those who accepted a Double Date invite were either brand new users or returning ones who had recently reactivated their accounts. Join our WhatsApp Channel

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles

Mint
5 hours ago
- Mint
Warner Bros Discovery restructuring may back India OTT plans—but faces challenges
Warner Bros Discovery's decision to split its streaming and studio business from its traditional TV networks may give a fresh push to its digital plans in India—but growing in the country's crowded and price-sensitive OTT market won't be easy. Under the restructuring, Global Networks will house entertainment, sports and news television brands such as CNN and Discovery, along with digital products including the discovery+ streaming platform. The newly formed Streaming & Studios entity will comprise Warner Bros. Motion Picture Group and DC Studios, which will continue releasing their films theatrically in India. David Zaslav, president and CEO of Warner Bros Discovery, said in a global release, 'By operating as two distinct and optimised companies, we are empowering these brands with the sharper focus and strategic flexibility they need to compete most effectively in today's evolving media landscape." Also read: Why Warner boss Zaslav is having to split up the media empire he built 'This separation will invigorate each company by enabling them to leverage their strengths and specific financial profiles. This will also allow each company to pursue important investment opportunities and drive shareholder value," added CFO Gunnar Wiedenfels. India playbook challenges The separation could allow Warner Bros Discovery to invest more aggressively in OTT in India, especially in subscription-based models. However, the challenges are plenty. Currently, the company only runs the discovery+ streaming service in India, while syndicating most of its intellectual property (IP) to JioHotstar. Experts believe that the platform, now free from having to serve traditional TV audiences, could lean into bold, edgy content aimed at younger demographics. 'The digital business isn't big in India, and it will have to show revenue now," said Girish Dwibhashyam, streaming industry expert and former vice-president and chief operating officer of DocuBay, a documentary streaming service. 'The split could rejuvenate their investments in OTT but it would also bring down their negotiating power with Internet Service Providers (ISPs) and aggregators for distribution partnerships since it would no longer come under the same umbrella as broadcast," he added. While Warner Bros Discovery has dabbled in infotainment, science, and mythology in India, Dwibhashyam sees room for more daring content experiments. Given that they no longer have the baggage of producing the same programming for both TV and OTT, the company could explore edgier themes, he said. Also read: Online games and self-publishing platforms: movie producers tap new avenues for fresh plotlines Vinay V. Singh, managing director (USA), Primus Partners, added that the company could now double down on high-quality originals and global formats. 'These are key to capturing Indian millennials and Gen Z in a fiercely competitive OTT landscape," he said. Singh also said HBO-branded content, currently available via video-on-demand through partnerships like JioHotstar, may gain more muscle with renewed global backing. Despite the digital optimism, linear television remains dominant in India, especially in smaller towns and non-English-speaking markets. However, if other global media giants follow Warner Bros Discovery's decoupling strategy, standalone TV units may need to raise ad or subscription rates to remain viable. This could further drive viewers toward cheaper OTT platforms, including those that rely on advertising-based video-on-demand (AVoD). Industry experts anticipate that the decoupling trend could push streaming companies to innovate their pricing models. Expect bundles that include local originals, micropayments, ad insertions, and dynamic pricing to boost reach while protecting average revenue per user (ARPU). Subscription blues Yet, streaming monetization remains a hurdle in India. According to a report by Ormax Media, India's video streaming audience stood at 547.3 million, but active paid subscriptions stagnated at 99.6 million. Notably, the SVoD (subscription video-on-demand) audience declined by 2% in 2024, even as the AVoD base grew by 21%. 'Foreign companies haven't really seen India as a hot market. Plus, there isn't real value in SVoD yet," said Sunil Lulla, founder, The Linus Adventures. Warner Bros Discovery has also refrained from fully adopting the ad-supported model in India. Last year, Sai Abishek, head of factual and lifestyle cluster, South Asia, had said the platform would continue to focus primarily on a subscription-driven model. What's next While Warner Bros Discovery declined to comment on Mint's queries for this story, industry watchers say the company's strategic split could be a reset moment for its India plans. However, competing in a saturated market—dominated by players like Netflix, Amazon Prime Video, ZEE5, and SonyLIV—will demand more than just capital. It will require smart partnerships, platform innovation, and the courage to bet big on differentiated content. Also read: Few winners, many misses in Bollywood's lopsided H1 recovery story


Time of India
a day ago
- Time of India
Snap Inc acquires social calendar app Saturn to deepen Gen Z engagement
Snap Inc has acquired Saturn , a social calendar app used by high school students across the US, the company confirmed on Friday. While financial terms of the deal were not disclosed, the app will continue to operate independently for now. Founded in 2018 by Dylan Diamond and Max Baron, Saturn helps students manage rotation calendars, block schedules, lunch waves, and other academic timetables — a niche that has made it widely adopted among teenagers. According to the company, over 80% of UShigh schools use Saturn, positioning it as a highly engaged platform for Gen Z users. As part of the acquisition, Saturn's full team of around 30 employees will join Snap Inc, according to tech news publications TechCrunch. The move is expected to help Snap incorporate social planning and time-management features more seamlessly into Snapchat, reinforcing its efforts to stay relevant with younger audiences. Saturn had previously raised $44 million in funding from investors including General Catalyst , Insight Partners, Coatue, Bezos Expeditions, and Salesforce CEO Marc Benioff. The app's origin traces back to when cofounder Dylan Diamond, then a high school student, built an early version to help classmates manage their schedules — a tool that saw 90% adoption on his campus, ultimately laying the foundation for Saturn. Snap has long positioned itself as a 'camera company' with a social core, and this acquisition aligns with its broader strategy of building personalised, utility-driven tools for its Gen Z user base. The integration of Saturn's features could offer Snap new avenues to boost daily engagement and extend time spent on the platform — an area of increasing focus amid competition from TikTok and BeReal. Discover the stories of your interest Blockchain 5 Stories Cyber-safety 7 Stories Fintech 9 Stories E-comm 9 Stories ML 8 Stories Edtech 6 Stories


Economic Times
2 days ago
- Economic Times
Mondays are for hustle, Fridays for AI: Study reveals why Gen Z wants bots to do the boring stuff
iStock A new Grammarly and Talker Research study reveals that American workers are losing over three hours a week to repetitive tasks, with productivity peaking on Monday mornings and crashing by Friday noon. (Image: iStock) In a revealing new survey by Grammarly, conducted in collaboration with Talker Research, American knowledge workers have offered a striking glimpse into their daily grind—and what they desperately want to leave behind. With productivity peaking at exactly 11 a.m. on Mondays and plunging into a nosedive by Friday at 12:06 p.m., the data shows that the modern office worker may be more reliant on caffeine and coping mechanisms than ever before. But as frustration brews, one thing is becoming crystal clear: artificial intelligence might just be the escape route everyone is hoping for. The survey, which polled 2,000 American employees working in knowledge-based roles, revealed that the average worker faces a barrage of 53 tasks a week that derail their productivity. This task overload adds up to over three and a half hours of 'lost productivity' every single week—a steep cost in time and efficiency. And what are the culprits behind this loss? Repetition and monotony. A staggering 44% of respondents admitted to 'hating' the repetitive aspects of their jobs. The discontent is especially strong among Gen Z employees, with 57% reporting deep dissatisfaction with mundane tasks, compared to just 42% of Gen X workers. Enter AI, not as the job-snatching villain of workplace anxiety, but as the hero workers are actually rooting for. Sixty-two percent of participants said they're eager to use AI for certain tasks, and the enthusiasm is highest among younger employees. What do they want AI to do? The wish list is pragmatic and insightful. Nearly half the respondents (49%) said they want AI tools that are easy to use. Over a third (35%) want help drafting emails, while another third said they'd love AI support for data sorting and meeting note-taking. Simplicity, autonomy, and integration with existing workflows are top priorities—indicating a growing demand for AI solutions that fit seamlessly into daily routines. Heather Breslow, Head of UX and Marketing Research at Grammarly, summed it up: 'By minimizing the tedious tasks that get in the way of true productivity, AI users have time to focus on more meaningful work that requires their judgment, creativity and care.' Despite widespread willingness to embrace AI, the corporate world appears sluggish in response. Only 38% of the surveyed workers said their companies have a clear AI usage policy. Yet half of all respondents—and a whopping 67% of Gen Z workers—wish their workplaces were more proactive in integrating AI tools. This enthusiasm stems from hope, not fear. Sixty-four percent view AI as a career growth opportunity rather than a threat. An overwhelming 76% believe AI will become essential in corporate roles—and they expect that transformation to become reality in just three and a half years. Grammarly's report sounds a clear alarm for employers dragging their feet on digital transformation. As Breslow notes, 'For organizations to stay competitive in a landscape where everyone is harnessing AI, they must actively invest in helping their people use it well.' That means structured upskilling, thoughtful tool integration, and a cultural shift toward creating AI super users—teams empowered not just to adapt, but to thrive in an AI-powered future. Whether it's sorting spreadsheets, drafting meeting notes, or simply eliminating the dread of repetitive clicks, the message from the workforce is unmistakable: Let the bots take the boring stuff. We've got better things to do.