Singapore officers visit Media Prima to learn about news operations

KUALA LUMPUR: A 27-member Singaporean delegation from the Third Advanced Communications and Engagement (ACE) programme visited Media Prima's News and Current Affairs Division today to gain insights into media operations and strategic communications.
The group led by Government Communications chief, Foo Kok Jwee, was welcomed at Balai Berita, Bangsar by Media Prima News and Current Affairs Division Group Managing Editor Jasbant Singh and senior editors from its print and broadcast teams.
The visit began with a dialogue session titled "Media Players in Malaysia: Media Prima" at the Samad Meeting Room, where Singapore officers engaged with senior Media Prima editors on Malaysia's media landscape, editorial strategies and public communications.
Following the dialogue, the delegation was given a tour of Media Prima's television and print facilities, including the Command Centres of NCA TVN and NSTP, as well as a visit to the production studios.
They were also introduced to the newsroom operations of the New Straits Times Press (NSTP) comprising the New Straits Times, Berita Harian, and Harian Metro where they gained insights into the editorial processes and integration across platforms.
The delegation included representatives from the Singapore Public Service and the High Commission of the Republic of Singapore.
Present from Media Prima were group editor of Berita Harian Zulkifli Jalil, deputy group editors Thillinadan Muniandy (Berita Harian) and Sharanjit Singh (NST) and executive editor of Harian Metro Muhamad Safar Ahmad.
The ACE programme is a training initiative for public service officers involved in strategic communications and public engagement across the Singapore government.

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