
10 insider secrets to thriving in the entrepreneurial wild
Entrepreneurship is a journey paved by resilience, ingenuity, grit, hustle and – if you are a member of the Entrepreneurs' Organization (EO) – a supportive community. In Maryland, EO is a cornerstone for business owners, offering a network for both learning as well as personal/professional growth. I'm offering 10 hacks I wish I knew sooner, which contributed significantly to my own personal and professional development. They are a random compilation of experiences during the last six years or so of my EO Baltimore membership.
1. I joined EO in January 2019. In June 2019 I attended a workshop, based on the book 'Profit First,' where I learned a methodology to pay myself (and my taxes) first. Thanks to this workshop, I had way more money in my personal bank account within six months and was able to start profit sharing with my team.
2. That September I attended a conference where a fellow entrepreneur shared with me that during his team's self-performance evaluations, he asks people to rate themselves on a scale of 1 to 10, but he takes away the 7.
So, 1, 2, 3, 4, 5, 6, _, 8, 9,1 0. He said sevens are where people go to hide, and if you force them to pick a six or an eight, it drives people to dig down and get more real with themselves (and you). He was absolutely right.
3. Same conference. Everyone kept using the word 'traction.' They knew something I didn't. I learned 'Traction' is a book by Gino Wickman. My company, Brand Builders, started implementing EOS. My leadership team got aligned, and we started getting more done in two weeks than in whole quarters. It felt like magic. (Another EO Baltimore friend said it to me this way: 'Structure sets you free; for nearly every problem, there's a solution involving structure.')
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4. The Change Paradigm. (See diagram.). It works like this:20% of people are unfazed by change, adopting easily with little to no resistance. Sixty percent of people will adapt, but at different rates. It's our job as entrepreneurs to create as little friction as possible, so they can adapt more readily/quickly. Twenty percent aren't coming. In fact, they will go to great lengths to dig their heels in and thwart the change at every turn. Successful change management includes Identifying which groups your team members fall into and create a plan for each.
5. Time doesn't heal; energy does. – Finnian Kelly. His point was clear: If time healed, then we wouldn't be affected by our childhood traumas. Energy work is now part of my journey.
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6. From my EO forum (it's six of us who meet monthly): 'There's nothing more powerful than the right book at the right time.' Here's an off-the-top-of-my-head list, I personally recommend:
'American Icon,' Alan Mulally
'The Desire Map,' Danielle LaPorte
'No More Mr. Nice Guy,' Dr. Robert Glover (I didn't actually read this one, but it was recommended during a trying time in my marriage; my husband read it, and it was instrumental.)
'Fierce Conversations,' Susan Scott
'The Five Dysfunctions of a Team,' Patrick Lencioni
'The Power of the Other,' Dr. Henry Cloud
'Get a Grip,' Gino Wickman and Mike Paton
'The Obstacle Is the Way,' Ryan Holiday
'Giftology,' John Ruhlin
'The Leader Within Us,' Warren Rustand
7. Warren Rustand taught me there are 86,400 seconds in a day. And encouraged me to stop wasting seconds on what you won't care about in 10 years.
8. Jack Daly demonstrated how to structure a lucrative referral bonus for employees as we were coming out of Covid – one I could afford when I couldn't afford much – but still was meaningful enough to incentivize my team to refer critical talent. (Think incrementally - 20%; 20%; 60% in terms of payouts).
9. Big one: Regret(s) help us because it shows us what we value most. Think of a compilation of regrets being a photographic negative of a good life. Do three exercises:
Write a Failure Resume for yourself.
Three columns at the top of the page:
Mistakes/Setbacks
What Did I Learn?
What I Am Doing Next/Differently?
Conduct a Regret Pre-Mortem on next big endeavor.
Place a phone call to yourself – What am I going to care about in 10 years?.
10. I just attended EO's Global Leadership Conference, where Deepak Chopra spoke to 1,600 entrepreneurs from 56 countries.
To become a member of EO, you must own a business, generating at least $1 million in annual revenue or join our accelerator program, which accepts entrepreneurs whose businesses range from $250,000 to $1 million revenue and are looking to grow to a million in two to four years.
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Forward-looking statements include, but are not limited to, statements regarding our expected revenue, for the fiscal years December 31, 2025, our path to profitability and strategic outlook, statements regarding orders backlog and opportunity pipeline, statements regarding our expectation that we can continue to increase product volume on our state-of-the-art manufacturing line, statements regarding our future expansion and its impact on our ability to scale up operations, statements regarding our expectation that we can continue to strengthen our overall supply chain, statements regarding our expectation that our new comprehensive insurance program will provide increased operational and economic certainty, statements that refer to the delayed draw term loan with Cerberus, milestones thereunder and the anticipated use of proceeds, statements that refer to outlook, projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions. 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Factors which may cause actual results to differ materially from current expectations include, but are not limited to: changes adversely affecting the business in which we are engaged; our ability to forecast trends accurately; our ability to generate cash, service indebtedness and incur additional indebtedness; our ability to achieve the operational milestones on the delayed draw term loan; our ability to raise financing in the future; risks associated with the DDTL with Cerberus, including risks of default, dilution of outstanding Common Stock, consequences for failure to meet milestones and contractual lockup of shares; our customers' ability to secure project financing; the amount of final tax credits available to our customers or to Eos pursuant to the Inflation Reduction Act; the timing and availability of future funding under the Department of Energy Loan Facility; our ability to continue to develop efficient manufacturing processes to scale and to forecast related costs and efficiencies accurately; fluctuations in our revenue and operating results; competition from existing or new competitors; our ability to convert firm order backlog and pipeline to revenue; risks associated with security breaches in our information technology systems; risks related to legal proceedings or claims; risks associated with evolving energy policies in the United States and other countries and the potential costs of regulatory compliance; risks associated with changes to the U.S. trade environment; our ability to maintain the listing of our shares of common stock on NASDAQ; our ability to grow our business and manage growth profitably, maintain relationships with customers and suppliers and retain our management and key employees; risks related to the adverse changes in general economic conditions, including inflationary pressures and increased interest rates; risk from supply chain disruptions and other impacts of geopolitical conflict; changes in applicable laws or regulations; the possibility that Eos may be adversely affected by other economic, business, and/or competitive factors; other factors beyond our control; risks related to adverse changes in general economic conditions; and other risks and uncertainties. The forward-looking statements contained in this press release are also subject to additional risks, uncertainties, and factors, including those more fully described in the Company's most recent filings with the Securities and Exchange Commission, including the Company's most recent Annual Report on Form 10-K and subsequent reports on Forms 10-Q and 8-K. Further information on potential risks that could affect actual results will be included in the subsequent periodic and current reports and other filings that the Company makes with the Securities and Exchange Commission from time to time. Moreover, the Company operates in a very competitive and rapidly changing environment, and new risks and uncertainties may emerge that could have an impact on the forward-looking statements contained in this press release. Forward-looking statements speak only as of the date they are made. 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