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Influencer slammed for ‘inappropriate' wedding guest dress that will ‘upstage bride' & is so low it shows her knickers

Influencer slammed for ‘inappropriate' wedding guest dress that will ‘upstage bride' & is so low it shows her knickers

The Irish Sun2 days ago

AN INFLUENCER has been slammed for an 'extremely inappropriate' wedding guest dress that will 'upstage the bride'.
Not only did many hail the frock 'a solid no for a wedding' but the young woman even admitted the back of the dress was so low you could see her
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A content creator has left fashion fans gobsmacked by her wedding guest dress that will 'upstage the bride'
Credit: tiktok@ellena_fit
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Not only this, but people hailed it as 'extremely inappropriate' and even claimed it gave "all eyes on me" vibes
Credit: tiktok@ellena_fit
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Even Ellena's Love Island boyfriend wasn't a fan of the dress
Credit: Instagram/@ellena_fit
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Users thought the frock was more appropriate "for a holiday"
Credit: Instagram/@ellena_fit
Posting on social media,
As she posed in a hotel room, the content creator said: 'I'm going to a
As her Love Island boyfriend did up the backless dress, she asked: 'Can you see my pants?' to which he simply confirmed: 'Yeah.'
After admitting that she would have to 'take off' her knickers to avoid them being on show, Ellena then gave her followers a close-up look at the cut-out frock and beamed: 'This is the dress - it's very different to what I would normally wear, but I thought it was cute and very
Read more fashion stories
Ellena then exposed the nightmare she had with the designer dress, which is originally from pricey brand Zimmermann, but she rented from HURR - the UK's leading rental and resale fashion marketplace.
She acknowledged that not only did the dress arrive late, but when she opened it, she realised it had been worn and claimed it 'absolutely stunk.'
Despite the mishap, Ellena, who runs her own online coaching service and has built an impressive following, including 403,000 Instagram followers and 52,000 YouTube subscribers, paired the dress with a strappy set of white heels and a small clutch bag.
Ellena, who also has her own recipe app, Ell-Evate, then continued: 'Kieran absolutely hates it, I think it's quite cute, it's quite different. I love the back. I think the back is the moment.'
Most read in Fabulous
Ellena's boyfriend Kieran, the
Not only this, but he also confessed: 'I'm not a big fan of the dress but you look good in it.'
Frankie Bridge slammed by fans again for SHEER wedding guest dress that's 'too much' and will 'upstage the bridge'
The TikTok clip, which was posted under the username @
It also amassed 1,718 likes and 468 comments, with many fashion enthusiasts left stunned by the short
Not for a wedding. The day should be focused on the bride!!
TikTok user
One person said: 'A solid NO for a wedding.'
Another added: 'The
Wedding Guest Outfit Etiquette
If you're struggling to decided on a dress to see you through wedding season, here's a few rules on what not to wear so you don't get in trouble.
Folklore says that wearing red at a wedding means you slept with the groom.
Casual attire like jeans and flip flops should always be avoided.
Any colour that could be picked up as white or cream - even if it's not.
Most would agree that your cleavage needs to be covered.
Wearing white is a massive no-no if you're not the bride.
A third commented: 'It's a showstopper for sure, especially at the back. I'd only wear it if you hate the bride and want to steal her thunder.'
Meanwhile, someone else slammed: "Not for a wedding. The day should be focused on the
The bride is a close friend and was fully aware of what I was wearing and it was perfectly ok
Ellena Hoad
Not only this, but another chimed in: 'It's
But that wasn't all, as another woman recognised: "That's for a holiday. Not for a wedding at all."
In response to the negative response from trolls, Ellena later wrote back on the 'dress that apparently divided TikTok' and penned: 'I'm glad I've got thick skin because you were all brutal with your comments.
'Also… the bride is a close friend and was fully aware of what I was wearing and it was perfectly ok.'
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20 years of YouTube: 'We couldn't have predicted how the platform would evolve'
20 years of YouTube: 'We couldn't have predicted how the platform would evolve'

Irish Examiner

time2 hours ago

  • Irish Examiner

20 years of YouTube: 'We couldn't have predicted how the platform would evolve'

What toppled Egyptian president Hosni Mubarak, launched the careers of Justin Bieber and Ed Sheeran, and gave the world Gangnam Style and K-pop, sneezing pandas, and Mr Beast? Yes, YouTube. Happy 20th birthday to the video-streaming platform with three billion users in 100 countries, the world's second biggest search engine, and a billion hours of content a day. Crikey. Has it really been 20 years? Beloved of everyone from primary school kids to their grannies and everyone in between (in our house it's a verb), the existence of YouTube came about thanks to two very different events in 2004 — the Asian tsunami and Janet Jackson's nipple at the Super Bowl. Back then — for very different reasons – it was hard to find footage of these two events online. This gave three tech bros working at PayPal an idea for a video-sharing platform. Originally launched on Valentine's Day 2005 as a potential dating site — the three co-founders, Jawed Karim, Steve Chen, and Chad Hurley were self-declared geeks in need of dates — its initial slogan was 'tune in, hook up'. But the stampede of people uploading dating video profiles failed to materialise, so the three guys opened the platform to everyone — the first video, uploaded in April 2005, was a grainy 19-second clip of Karim at San Diego zoo in front of the elephants, titled 'Me At The Zoo'. Not long after, in October 2006, Google bought YouTube for $1.65bn — a year after Rupert Murdoch's NewsCorp had bought the now long-dead platform MySpace for $580m. 'We're the stage, you're the performers,' Hurley told the public. And behold, a new internet species was spawned — the YouTuber. Nobodies in their bedrooms became somebodies earning serious cash — remember Zoella? PewDiePie? Today's top three biggest YouTubers are Mr Beast (390m subscribers), T-Series (293m subscribers), and Cocomelon (193m subscribers). You might not know who these people are if you're Gen X and use YouTube for music, film, or how-to tutorials rather than following the YouTube-famous. Yet so many YouTube cultural moments are cross-generational — a YouTube 20th video in the form of a RickRoll has had a billion plus views to date (YouTube has its own constantly evolving language — the Rick in a RickRoll is Rick Astley). In Ireland, some YouTube classics include The man who fell on the ice, Singing priest, Irish man fights with sat nav, and The Spark. Silly, fun, heart-warming, shared and shared and shared. Alison Lomax, MD of YouTube in UK & Ireland: 'We've seen a lot of growth in the Irish YouTube community and economy and want to bring it together. If you're a YouTube creator and work on your own it can be quite lonely — having that peer group [of fellow creators] means people can learn from each other". Photograph Moya Nolan. A LIGHTBULB MOMENT Alison Lomax is CEO of YouTube for Ireland and the UK. After 11 years at Google — she's been working in tech and creativity since the days of dial-up — she moved to her current role at YouTube two years ago. Based in London, she regularly pops over to Dublin — on the day I speak with her, she's here for an event celebrating Irish YouTubers. 'What's fascinating about my job is that no two days are the same,' she says. 'It's incredibly broad and varied, there's always a lot to think about — everything that's happening in the UK and Ireland is happening in my inbox. 'We've seen a lot of growth in the Irish YouTube community and economy and want to bring it together. If you're a YouTube creator and work on your own it can be quite lonely — having that peer group [of fellow creators] means people can learn from each other. "When the first video was uploaded in 2005, there was no such thing as a creator, let alone a creator economy. People have gone from vlogging in their bedrooms to building studios and having meaningful careers off the back of their YouTube business. 'Another big difference we've seen is, as well as all the genres involved, is the breadth of partners involved — now we work with news publishers, sports partners, broadcasters like RTÉ, businesses keen to partner with YouTube to reach younger audiences and also reach a more global platform.' This involvement of traditional media outlets began in 2005 when US broadcaster NBC had a lightbulb moment. Early YouTube uploaded an NBC-owned Saturday Night Live clip, Lazy Sunday, and NBC sued — before realising that an SNL clip going viral on YouTube was actually a good thing. A very good thing. 'That change in decision making was quite a pivotal moment in YouTube's history. What we see now with big partners globally is their understanding of the role YouTube plays, how it can complement what they're trying to achieve. We are a redistribution platform,' says Lomax. Creators — the people uploading self-created content — and YouTube split the revenue from the uploaded content 55%/45%. 'Over the past three years, we have paid out $70bn to creators, partners, and musical artists. YouTube is a unique revenue-sharing model that no other platforms have at this scale. It's what has allowed creators to build their businesses on YouTube. It's revenue that they get week in week out.' Being famous on YouTube can open all kinds of doors. The Sidemen, a group of eight friends who post comedy, vlogging, and gaming content, are popular with teenagers — they're worth around $50m. 'The Sidemen launched 10 years ago, and are now probably the UK's biggest creators,' says Lomax. 'They have a vodka brand, chicken shops. They had a charity football match at Wembley recently and it sold out faster than any other football match, they raised £6m. They're celebrities. 'Anyone with a phone and an idea or a passion can build a business, which means the representation is from all over, from rural as well as urban areas, all over the world,' she says. 'Global distribution means that for a local creator, the majority of their content is watched outside of their country, so they can reach a global audience. 'Allie Sherlock is a great example, from the days of busking in Grafton St, she now has a huge YouTube channel [6.28m followers] and is well known in the US. I think YouTube is super-interesting when it comes to music, you have big artists who have launched their careers on YouTube, and genres like K-Pop. It's really positive.' Well, mostly. But like every other corner of the internet, there's toxicity, particularly in the so-called manosphere. Alison Lomax, MD of YouTube in UK & Ireland: 'Our view is that generative AI is going to power human creativity, not replace it. But with AI, there are obviously areas where the platform has needed to evolve, and areas where we've needed to look at our policies to see how they've needed to change." Photograph Moya Nolan. THE DARK SIDE OF THE TUBE Recent research from Dublin City University showed how the recommender algorithms on YouTube and TikTok fed 10 sock-puppet male-identifying accounts on blank smartphones 'masculinist, anti-feminist, and other extremist content irrespective of whether they sought out general or male supremacist-related content, and that they all received this content within the first 23 minutes of the experiment'. Yikes. So what does YouTube do about harmful content — misogyny, white supremacy, far right extremism? Why is the algorithm allowed to push toxic content with the potential to reinforce and influence harmful behaviours? To spread misinformation, to amplify the deranged toxicity of fringe groups and individuals? To proliferate far right content? Is it because, as outlined in Facebook whistleblower Sarah Wynn Williams' book Careless People, spreading hate and far right extremism is extremely profitable? 'It's a societal challenge,' says Lomax. 'We have guidelines and policies about hate speech, and policies which prohibit content that has hatred towards any individuals or groups based on certain attributes, and we enforce this really rigorously. We have a 20,000-strong trust and safety team, and we work around the clock to make sure that any content which violates our policies is removed from the platform.' Andrew Tate, the online face of toxic masculinity, was permanently banned from YouTube in 2022 (unlike on Elon Musk's X, where he currently has 10.7m followers). 'We terminated his channels for multiple violations. He cannot own or upload onto any YouTube channel, or reupload any content,' says Lomax. 'He has no channels.' She explains how the platform deals with removing harmful content, which is done retroactively, that is, it has to be up there in order to be taken down. 'We have AI, which everyone thinks is new, but has been part of our platform for a long time. That's the first step.' Content flagged by AI is reviewed by the trust and safety team which is made up of 20,000 humans. 'We publish quarterly reports where we share the percentage of content which violates our views — the last one was 0.1%. It will never be zero, but we want it to be as close to zero as possible. We have removed over 236,000 videos which violated our hate speech policies.' YouTube Kids, launched in 2015, is aimed at tweens too young to have access to the platform (you have to be 13 or older), with parental controls around content, watch time, and search history. 'We also work with independent child development specialists and we have an independent youth and family advisory committee made up of independent experts who consult with us on our safety and age appropriateness from a content and platform perspective,' she says. 'We are always looking at ways we can protect children at all different stages. It's critical for us. Online safety is the most important thing for the platform.' SHORT SHORTS YouTube is famous for mutating to survive. When, for example, TikTok came along, YouTube responded in 2020 with YouTube Shorts, offering YouTube users a TikTok-like experience. And while AI has played a long-term role in scraping harmful content from its millions of uploads, how is generative AI impacting the platform? 'Our view is that generative AI is going to power human creativity, not replace it. But with AI, there are obviously areas where the platform has needed to evolve, and areas where we've needed to look at our policies to see how they've needed to change. "Last year, we launched creative disclosure labelling, which means there's a label required if someone has altered the content. It's now required that this is disclosed, and in some cases a watermark is shown on the content itself. So this means creators are transparent about which content is AI and which isn't.' Another innovation is content ID — if you own content, and someone else uploads it in a user-generated content way, you can claim it and monetise it. 'It's protected under your copyright. Which is a good source of monetisation for creators and partners. It's a way of expanding systems we've built over the years to protect creators, because ultimately our business is only successful if it works for creators. It's an ecosystem based on trust. We want users to know what is real and what has been created by AI. And deepfakes are subject to our community guidelines the same as any other content.' As tech and our human responses to it continue to develop at warp speed, it's impossible to predict what YouTube, and the digital ecosystem in which it exists, will look like in the future. Or does Lomax have a crystal ball? She laughs. 'Looking back over the past 20 years, we couldn't have predicted all of the different changes and how much the platform has evolved. 'We're constantly responding to user behaviour changes and also to changes within the media landscape as well. We've made so many big pivots over the years that it's really difficult to predict the next 20 years.' She'd like to see more acknowledgement for the role of YouTube creator as a legitimate career path. 'How do we and businesses and the government support this creator economy and recognise its growth potential within the creative industries? It's a real incubation for talent. We want YouTube to be the most rewarding platform, creatively and financially.' Cork busker Allie Sherlock has been one of Ireland's great YouTube success stories. Pic: Marc O'Sullivan IRELAND'S MOST-FOLLOWED YOUTUBERS 1. jacksepticeye - 30.9M The Athlone-based gaming YouTuber started his channel in February 2012, achieving a milestone one million subscribers just two years later in August 2014. More than a decade on, he is Ireland's most-followed creator. He's also got his own coffee brand, Top of the Mornin' coffee. 2. Nogla - 7.41M After 12 years on YouTube, the Limerick YouTuber has cemented his place as our second most-followed content creator. 3. Allie Sherlock - 6.29M The 20-year-old Cork native regularly draws crowds busking on Dublin's Grafton Street, but her astounding success on YouTube has given her a global reach. She went viral smashing covers, but now she's releasing her own original music. 4. Inventor 101 - 5.89M This DIY channel says its based in Ireland, but its creator has kept their identity a secret. They upload "inventions and science experiments" every week. 5. Kauczuk - 5.24M The Meath-based 27-year-old has gained a following sharing videos of himself creating stunning pieces of art.

Conor McGregor sports suspect eye as UFC thug dances with wife on yacht in first sighting since horror Ibiza attack
Conor McGregor sports suspect eye as UFC thug dances with wife on yacht in first sighting since horror Ibiza attack

The Irish Sun

time2 hours ago

  • The Irish Sun

Conor McGregor sports suspect eye as UFC thug dances with wife on yacht in first sighting since horror Ibiza attack

CONOR MCGREGOR has broken cover after his 6am Ibiza nightclub punch-up. The UFC star appeared to sport a bruised eye as he soaked up the sun with 9 Conor McGregor appeared to sport a bruised eye as he broke cover following his Ibiza nightclub brawl Credit: BackGrid 9 The 36-year-old packed on the PDA with fiancee Dee Devlin Credit: BackGrid 9 McGregor was all smiles despite his nightclub brawl earlier in the week Credit: BackGrid 9 The UFC star is currently in the Spanish party capital of Ibiza Credit: BackGrid 9 McGregor had not been spotted since the brawl on Tuesday morning Credit: BackGrid 9 Video obtained by The Sun showed McGregor throwing two punches at another partygoer Credit: The Sun McGregor packed on the PDA with Devlin on a private yacht in the Spanish party capital. The pair were spotted dancing the afternoon away and sharing a smooch in the marina. But an apparent red mark could be seen on McGregor's face, who had not been seen the ex-UFC fighter, 36, striking a man in the infamous Pacha nightclub on Tuesday morning. READ MORE ON CONOR MCGREGOR The Notorious appeared to connect with two punches in the shocking incident. An eyewitness told The Sun the reveller was removed from the club while McGregor partied on. One said: "Clearly something's been said to annoy him and he's reacted very badly. 'The guy seemed to fall to the floor, and his mates came to pick him up and get him away. Most read in MMA BEST ONLINE CASINOS - TOP SITES IN THE UK "There [didn't appear to be any] consequences for Conor, but the guy he punched was taken away and I didn't see him again." Another club-goer said: "He had his arm around someone who looked like his mate. Shocking moment UFC thug Conor McGregor pummels club reveller with TWO brutal punches in packed Ibiza nightclub "Someone came up to them and when Conor hit him, about five people fell to the floor as the guy stumbled back. "It was a bit like bowling pins, but the guy was really shaken by the hits. "About a minute later, the bouncers came and got him on the back and took him out of the club, because he had annoyed Conor. "It was right before close anyway. There was no messing around, they just removed him. "Conor left through the garden a bit later, he didn't look very happy that they got into a fight." The reveller's identity was revealed in a now-deleted Instagram post by club mogul Wayne Lineker - brother of England legend Gary. He took two punches from Conor McGregor in Pacha for absolutely no reason. Wayne Lineker McGregor had been snapped earlier in the evening at Lineker's O Beach club alongside . He was also joined at the event by Wayne later said he was "disappointed" with McGregor for attacking his employee and friend Joe Gomez. The 63-year-old wrote: "This is my very close friend who has worked at Ocean for eight years, he has the most special heart and in all of the years that I've known him he has never raised his voice once. "He took two punches from Conor McGregor in Pacha for absolutely no reason. "Let me introduce you to Joe Gooomez (sic). He took the punches like a champion." 9 Wayne Lineker claimed the reveller struck by McGregor was his pal Joe Gomez (right) Credit: INstagram 9 McGregor had partied at Lineker's O Beach Club ahead of the incident Credit: INSTAGRAM @waynelineker 9 McGregor also shared a snap with Katie Price in Ibiza Credit: INSTAGRAM @thenotoriousmma Lineker also deleted a snap of him partying with the MMA legend, who rocked a white hat and cigar for the occasion. He continued: "I've since deleted my post of Conor at Ocean on Sunday. To say I'm disappointed is an understatement. "We at Ocean Beach McGregor made his UFC debut in April 2013. He quickly won over fight fans with his mix of fast hands and aggressive grappling. The Notorious has tasted victory in 22 of his 28 pro fights, but hasn't entered the octagon since a rematch loss to Dustin Poirier in July 2021.

Love Island game of ‘spin the bottle' kicks off as Tommy snogs TWO girls – and Megan is left fuming
Love Island game of ‘spin the bottle' kicks off as Tommy snogs TWO girls – and Megan is left fuming

The Irish Sun

time3 hours ago

  • The Irish Sun

Love Island game of ‘spin the bottle' kicks off as Tommy snogs TWO girls – and Megan is left fuming

LOVE Island will be thrown into chaos with a messy game of 'spin the bottle' on Sunday. In the teaser clip for Sunday night, everything kicked off and heated up between the singles as they played the raunchy game. Advertisement 5 Shakira could be seen smooching Harry Credit: Eroteme 5 She also seemingly kissed Tommy Credit: Eroteme 5 He also seemingly smooches with Emily, too Credit: Eroteme 5 The game looks as though it will be explosive on Sunday night Credit: Eroteme Playing the iconic game of Spin the Bottle, the Islanders could be seen donning their bikinis and Speedos as they took turns in spinning the giant bottle. In the brief clip, it was clear that Tommy snogged Welsh beauty Emily as Irish beauty Megan looked on in horror. Tommy is coupled with Megan, but now it looks like there might be tension between the two. He then sensationally smooched Shakira as well. Advertisement Read More about Love Island Meanwhile, the real bombshell of the game looked to be Shakira's steamy smooch with Harry. In the teaser clip's edit, it seemed as though the Islanders were asked to snog who they'd most like to be coupled up with. It then cut to Shakira smooching Harry as Helena and Ben looked at their current love interests with disgust. "Is that Shakira and Harry kissing?" said one viewer in reaction to the teaser clip. Advertisement Most read in TV "Shakira and Harry that kiss? no way so she dumped Ben for Harry? This is Crazy. can't wait for Sunday Night," penned a second. "Was that Shakira kissing Harry?" asked a third, in disbelief. Watch moment Harry reveals he's FAKING his feelings for Shakira to stay in the Love Island villa This came after Harry and Shakira rekindled their romance aid "unfinished business" following his hideaway moment with Helena at the start of the series. In Friday night's episode, Harry made a move for Shakira again and even told her she's "The One". Advertisement Pulling Shakira for a chat, Harry asks how she's feeling. "Initially, you were number one for me," Harry said in a candid way to the stunning brunette. Love Island 2025 full lineup : A 30-year-old footballer with charm to spare. : A 22-year-old Manchester-based model, ready to turn heads. : A payroll specialist from Southampton, looking for someone tall and stylish. : International business graduate with brains and ambition. : A gym enthusiast with a big heart. : A Londoner with celebrity connections, aiming to find someone funny or Northern. : An Irish actress already drawing comparisons to Maura Higgins. : A personal trainer and semi-pro footballer, following in his footballer father's footsteps. : A towering 6'5' personal trainer. : A 25-year-old Irish rugby pro. : Love Island's first bombshell revealed as sexy Las Vegas pool party waitress. : The 24-year-old bombshell hails from London and works as a commercial banking executive. : A teaching assistant from Broxbourne, Hertfordshire, who entered Love Island 2025 as a bombshell . : Works as a scaffolder day-to-day and plays semi-pro football on the side. : Pro footballer and model entering Love Island 2025 as a bombshell. Departures : : Axed after an arrest over a machete attack emerged. He was released with no further action taken and denies any wrongdoing. : A model and motivational speaker who has overcome adversity after suffering life-changing burns in an accident. : A boxer with striking model looks, seeking love in the villa. He then said that he doesn't think he would do the things he does if they were together, because she "wouldn't stand for it". "It was you," Shakira confessed, "And still is you. But it's your behaviour for me that I can't tolerate." Advertisement Harry then admitted that he wanted to spend some more time with her and rekindle what they had at the start. "If that could possibly be arranged?" he pleaded. Shakira then said: "It could be arranged." 5 The game will air on Sunday night Credit: Not known, clear with picture desk Advertisement

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