People left disgusted by bizarre new 'hairy' Dubai chocolate bar and say it looks like 'loft insulation'
People have been left disgusted by a bizarre new 'hairy chocolate bar' coming from Dubai.
The 'Hairy Daddy' pink chocolate bar, which was launched by noon Minutes, contains 'fairy' candy floss, which gives a 'hairy' appearance.
The pink white chocolate bar features a blue artistic design on the chocolate similar to the popular Dubai chocolate which took the world by storm in recent months.
The strange creation is priced at AED11 [£2.22] for the small version and AED33 [£6.65] for the big one.
A video showcasing the new treat was shared on social media by Time Out Dubai and gained over 26,000 views.
The clip left many social media users baffled with hundreds rushing to the comments to leave their own thoughts.
While some applauded the creativity, many weren't quite ready to eat something that looks like it needs grooming, with some likening it to 'Loft insulation'.
One person wrote: 'Dubai, you need to calm down.' Another added: 'ENOUGH I BEG YOU!'
Someone else said: 'Is this all getting a bit out of hand?' A fourth added: 'Yuck it looks sick.'
Another quipped: 'Looks like walls insulation.'
However, others have pointed out that this type of chocolate is not a new concept, noting that similar versions have been available in various countries for years.
One person said: 'The white 'hairy' stuff stuffed inside the chocolate is actually sugar candy a.k.a. Candy floss.
'Nothing special about that. In the Gulf or Middle East countries these sweets originated from Iran. Back in the 90's they called it Iranian sweets.'
Another said: 'It's not new, we have it in Turkey and call it Pişmaniye.'
Someone else added: 'We've had those for ages in Lebanon, also pistachio chocolate we've had it, nothing special nor new.'
The new bar comes after chocolate lovers all around the world went into a frenzy for the popular Dubai chocolate.
British shoppers were buzzing over the launch of the Dubai chocolate at UK supermarkets, with some queuing up to get their hands on the sweet treat.
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A post shared by Time Out Dubai (@timeoutdubai)
The milk chocolate bar is filled with crispy knafeh, pistachio cream and tahini spread. Last year, influencers flew across the world to get their hands on it when it was created by Dubai-based Fix Dessert Chocolatier.
Dozens of confectioners created their own versions, with Lidl and Waitrose among the supermarkets flogging the chocolate bar in the UK.
In April supermarkets saw a rush on Brits trying to get their hands on the bar, and even limited customers to only buying two bars each.
Bingbing, an influencer from London, revealed she headed to her local Lidl at 7.30am on a Saturday morning, to discover a queue outside.
Once inside, she said she couldn't find the chocolate, and had to ask for it from a worker who kept it behind the till.
'I can't believe we woke up at 7:30 on a Saturday to queue, but it seems like other people had the same idea,' she explained.
'We arrived around 7.55 and there were about 30 people outside already for the 8am opening.'
'As soon as the doors opened, everyone just rushed in and no one knew where the chocolate was.
'It retails for £4.99 per bar but if you have the Lidl plus card, it's £3.99 and it's limited to two per person.
'People went crazy for the chocolate bars, they were arguing with staff about the limits. We managed to get two each,' she added.
Elsewhere, Waitrose added the popular Lindt Dubai Style Chocolate to selected stores on Sunday, and are now limiting the amount of sales each customer can get.
The chocolate has become the store's fastest-selling confectionery product.
The flavour has proven popular with chocolate lovers in the UK after videos were share of it on TikTok, with stores such as M&S, Lidl and Morrisons also selling the delicious treat.
Steve Dresser, CEO of Grocery Insight, posted a photo of new signage in a Waitrose store on LinkedIn.
'No more than 2 bars per person please… because we want everyone to have the chance to enjoy our delicious chocolate. Thank for your understanding,' the sign read.
A spokesman for Waitrose told The Grocer that the limit was introduced to regulate stock levels of the £10 bars.
A representative said: 'Due to the incredible popularity of this product, we want to make sure that as many customers as possible have the opportunity to try it.'
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