The End of the Blurb. Thank God.

Are you sitting down? In what the trade publication Publisher's Weekly reported as a 'stunning" or 'tour-de-force' development, the publisher of Simon & Schuster's flagship imprint has announced that it will no longer require authors to provide promotional blurbs for their books.
If you're still standing and breathing normally, chances are you're not an author. Be grateful! All these years, you have been spared the indignity of going on bended knee, begging people — generally more eminent than yourself — to sprinkle holy water on your manuscript.
If you are an author — a blurbee, as it were — you're probably uttering hosannas of thanks to S&S publisher Sean Manning for this benison. And if you're a blurber, that is, on the receiving end of requests for unction, your hosannas may even be more fervent.
Asking for praise is an undignified business. It is inherently awkward, especially if the person you're asking is an acquaintance, friend, or worse yet, someone who sells more books than you do. (In my case, roughly 98 percent of the author-sphere.)
I know this from experience. After six books and almost two decades of mendicancy, my knees had to be surgically unbent. They weren't the only damaged part of me. My self-esteem was so low, my self-loathing so high that I avoided mirrors.
Dear Mr. Updike, I know you must hate getting letters like this, but I was wondering if you'd drop whatever you're doing and spend the next two days reading my new book.
Eminent authors do, indeed, 'hate getting letters like this.' To make Mr. Updike's happiness complete, many such requests end with a sheepish PS: Sorry to ask, but would it be possible to let me have your praise by next Thursday? My publisher — who, by the way, is your No. 2 fan, next to me — says that's the latest he can hold the presses.
After six books, I told my editor (who is now publisher, president and C.E.O. of S&S): 'No more blurbs for this camper.' He wasn't thrilled, but good man that he is, he acceded. We have gone on to do 14 more books together, all of them blurbless, leaving Mr. Updike and the other gods of Olympus in unmolested peace.
On the higher slopes of Mount Olympus, blurbs are a way by which the gods speak to each other in code, with the whole world watching. One of the delights of the late, great Spy magazine was its feature, 'Logrolling in Our Time,' which mortified many reciprocal blurbers and blurbees. To pick just one … oh dear …
'Cheever continues to do what the best fiction has always done: give us back our humanity, enhanced.' (John Updike on John Cheever's 'Falconer.')
'Superb — the most important American novel I've read in years.' (Cheever on Updike's 'Rabbit Is Rich.")
In 2000, Christopher Hitchens brought out a book garlanded with praise from Christopher's beau idéal, Gore Vidal. Its tone of hauteur perfectly matched Mr. Vidal's residence in Ravello, Italy, an aerie perched on a cliff high above the Tyrrhenian Sea:
'I have been asked whether I wish to nominate a successor, an inheritor, a dauphin or Delfino. I have decided to name Christopher Hitchens.'
Their mutual admiration society came to grief following 9/11, which Vidal viewed as just deserts, and Christopher viewed rather differently. By this point, Vidal had become verbally incontinent, referring to Timothy McVeigh, the Oklahoma City bomber as a 'noble boy.' Christopher denounced Vidal's 'crackpot strain' in the pages of Vanity Fair.
This lèse-majesté resulted in defenestration from Ravello. He surrendered his Delfino coronet with typical panache. The back cover of his 2010 memoir, 'Hitch-22,' carries what might be the first instance of de-blurbing:
'I have been asked whether I wish to nominate a successor, an inheritor, a dauphin or Delfino. I have decided to name Christopher Hitchens.' This text ran with a giant 'X' across it.
My father, William F. Buckley, Jr., was capable of similar sleight-of-hand in blurbmanship.
He and Arthur Schlesinger, Jr. were lifelong ideological opponents who frequently found themselves clashing on numerous public platforms. At one debate in the early Sixties, Schlesinger said in his opening remarks, 'Mr. Buckley has a facility for rhetoric which I envy, as well as a wit which I seek clumsily and vainly to emulate.' Rather nice, but a low-hanging fruit. Dear old Dad couldn't resist. As he recounted in his book 'Cruising Speed':
'A year or so later, I scooped them [Schlesinger's kind words] up, and stuck them, unadorned, on the jacket of my new book, and waited for all hell to break loose; which it did, telephone calls, telegrams, threats of a lawsuit. I saw Arthur at a party the next year and told him that the deadline for the blurb for my next book was April 15, but that if he didn't have time to compose a fresh one, I'd use the old one, which was after all hard to improve upon.'
Both these giants have left the building. If they were still with us, W.F.B. would doubtless be sending Mr. Schlesinger a link to the Publishers Weekly story, with a note saying that the exemption doesn't apply in their case, and that the deadline for a new blurb is next Thursday.

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USA Today

an hour ago

• USA Today

Bryan Cranston champions Ford's new philanthropy push at revived Detroit landmark

It's midmorning June 17 and actor Bryan Cranston is in a private room deep inside Michigan Central Station seated in an overstuffed lounge chair. He leans back, smiling and welcoming the respite from the grueling 82-degree heat he'd just endured for more than an hour outside, speaking in front of hundreds of Ford Motor Co. employees, dealers and some media. Cranston, 69, isn't complaining. Heck, he isn't even sweating. The Oscar-nominated star volunteered to be in Detroit to emcee the event to kick off Ford's new philanthropy program: Ford Building Together. The program aims to better unite Ford's nationwide dealership network and employees so that they can provide more efficient relief during disasters. Ford is partnering with four charities in the new program. 'I'm here to build that community, that's what it's all about," Cranston told the Detroit Free Press, part of the USA TODAY Network, of why he supports Ford's philanthropy work. "I'm tired of the vitriol and the rancor and the finger-pointing. We're better than that. We have a variety of different opinions on religion and politics and life. But let's find the commonality. This is one of those events that finds that commonality. This is a celebration of the American spirit.' The American spirit is fitting for Ford as the company touts itself as the most American of all the automakers, often citing the statistic that 80% of the vehicles it sells in the United States, it also assembles here. That is a timely message amid President Donald Trump's trade war, which seeks to encourage more U.S.-based manufacturing. A quiet philanthropist Cranston is most famous for playing the dad in the early 2000s sitcom "Malcolm in the Middle" and more recently as playing Walter White, a chemistry teacher turned drug dealer, in the hit 2008-13 drama "Breaking Bad." In 2016, he was nominated for Best Actor for the movie "Trumbo." Despite his movie star credentials, Cranston is a dedicated philanthropist, though he said this is the first time he has talked so openly about it. "I've been involved in philanthropy for quite a while. My wife and I have a fund set up for a variety of charities," Cranston said. "It was Jane Kaczmarek, who played my wife in 'Malcom in the Middle,' who said, 'Paying back, donating time, energy and money to charities is reciprocal to our good fortune and it kind of comes with the territory.' " He has used social media to promote his involvement with the National Center for Missing and Exploited Children over the years. And, even with his business endeavors, Cranston makes an effort to give back. "I'm so blessed; I'm so lucky. Why not share it?" Cranston said. "I don't know how good I'd be as a mogul, wanting to make more and more. I want to make and share, make and share. That's what we discovered when Aaron Paul (costar in 'Breaking Bad') and I started our mezcal company Dos Hombres — we have to give back to the people of Mexico. It's the right thing to do." 'You want me to show up?' Cranston's ties to Ford started years ago. The relationship has taken him from rescue work with the automaker's philanthropy arm after Hurricane Maria hit Puerto Rico in 2017, to more recently his visit to Dearborn, Michigan Truck Plant to donning a hard hat to trapse through the very building he sat in on June 17: Michigan Central Station, well before it was renovated. Cranston's famous voice — a deep, gutteral baritone — won him a contract as the voice of Ford commercials starting in October 2018 with the launch of the "Built Ford Proud" campaign, according to Ad Age. He has also voiced Ford Philanthropy promotional videos. Before that, he said he has personally bought several F-150 crew cab pickups over the years, donating them to charities to use after hurricanes to rescue people in flooded areas. As for his personal car, Cranston has been driving an all-electric Mustang Mach-E for the past few years. So when Ford told him about this new philanthropy program that partners with the American Red Cross (Cranston said he donates blood regularly), Habitat for Humanity, Feeding America and Team Rubicon, he didn't hesitate to help. "Ford said, 'Do you wanna …?' I said, 'You want me to show up?' They said, 'Will you? Really?' I said, 'Yeah, yeah.' So here I am," Cranston said. Cranston's visits to Michigan To get to Detroit on June 17, Cranston took a day and a half off from the set of his latest project, a dark comedy movie being filmed in Champaign, Illinois, called "Chili Finger." It also stars Judy Greer, Sean Astin and John Goodman. The timing is interesting, too. Cranston said it was nearly four years ago to the date when he entered "this building wearing a hard hat and a vest, stepping over puddles and fallen cables and graffiti and broken marble … it was a mess." That was in 2021 or so and Cranston said he'd come to Michigan to do research for the 2022 movie "Jerry and Marge Go Large" costarring Annette Bening based on the true story of Jerry and Marge Selbee, of Evart, Michigan, who figured out how to win the lottery. Cranston took a detour from his research to come to Detroit during that visit where he met up with friends. While in the city, he took a tour of Dearborn Truck Plant to see the F-150 pickup being made and then he made his way to Michigan Central Station. "I came here to see what Ford was doing to this and why," Cranston said. "I thought, 'Oh my gosh this is a huge undertaking.' I knew it was Bill Ford's baby and people thought he was a little crazy to do this and look at it now. It's gorgeous.' Executive Chair Bill Ford was on FOX News Channel's "FOX & Friends" the morning of June 17 talking to co-host Steve Doocy about the long-standing desire to repair the train station. "It had become a mecca for drug dealers and everything else. I drove by it almost every day and often, what happened was, there were stories, national stories about the decay of Detroit ... and this was often the visual," Ford said of the train station. Ford spent close to $1 billion to renovate the old train depot, which now holds shops, offices and soon, a luxury hotel. Since it opened to the public in June 2024, Ford said it has had about 300,000 visitors. On June 2, NoMad Hotels, an upscale boutique brand affiliated with Hilton and featuring a bourgeois-bohemian flair, said it plans to open an approximately 180-room hotel on the top floors of Michigan Central Station in the first half of 2027. Cranston's take on Detroit sports Cranston glances around at the marble walls. The sunlight pierces through the skylights illuminating the once downtrodden train depot. He is aware the building reflects the Motor City, a place he calls a "great town" that he visits often. "I'm really, really happy to see it come back," Cranston said. "There were times when I was here, where it was almost like a ghost town and to see that urban renewal is really rewarding.' Cranston has a couple of hours before he has to catch a flight back to Champaign, Illinois, and return to his real job. He doesn't mind going back to work, saying he is grateful that he gets to do what he loves for a living and it has given him a platform to help others. There is one regret though, being a Tigers fan, Cranston wishes he could have caught a game while here. "But the last time I was here, it was about a year and a half ago, and I'm from Los Angeles originally so I'm a Rams fan," Cranston said. "We came to play the Lions and the Lions beat us. They played a better game and they won. They've got a great team and it was a lot of fun." Jamie L. LaReau is the senior autos writer who covers Ford Motor Co. for the Detroit Free Press. Contact Jamie at jlareau@ Follow her on Twitter @jlareauan. To sign up for our autos newsletter. Become a subscriber.

Business Insider

2 hours ago

• Business Insider

The status symbol items CMOs sported at this year's Cannes Lions International Festival of Creativity

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Cyprus' lyrical duelists spit fierce rhymes as they battle it out to the licks of a fiddle

LARNACA, Cyprus -- Lyrical duelists in Cyprus spit rhymes in head-to-head contests, keeping alive a tradition known as 'tsiattista' that emerged centuries before the likes of Kendrick Lamar and Drake. Konstantinos Christou Grilias and Adamos Peratikos are among a new group of poets in this Mediterranean country who battle it out live on stage to the rhythms of the lute and fiddle. The battles are fierce, but you won't find any Kendrick-Drake style beef. Tsiattista made UNESCO's list of Intangible Cultural Heritage in 2011. The similarities with American hip-hop diss songs and battle rap are many: two duelists using their wits and turns of phrase to boast how superior they are, giving opponents a schooling in an onslaught of lyrical beatdowns. It's complete with assertive gestures and the hands-behind-the-back patience of the poet waiting to pounce. 'Even if you'd been a paramedic, I'd send you to hospital with a heart attack,' Peratikos told one adversary — a line with more snap in the Cypriot Greek dialect, whose syntax is akin to ancient Greek. Grilias dissed his opponent as a lightweight and a laughingstock. The audience of hundreds along a seaside promenade murmured in approval. Tsiattista battles which have been around since at least the end of the 19th century, are undergoing a bit of a revival, thanks to performers like Grilias and Peratikos. 'We urge other kids who like it to come along to safeguard this institution,' said Peratikos, 41. 'The goal isn't about awards, the goal is to keep tradition alive.' The 44-year-old Grilias said he's never really delved into the world of Kendrick Lamar or Jay-Z. 'Honestly, I've never listened to rappers. They told me that they battle in their own language, in their own way,' Grilias said as he prepared for a tsiattista duel at the peak of a festival for the Orthodox Christian Pentecost. 'Rappers don't know where Cyprus is," he added. The new group of performers, known as tsiattistaes, started to replace the older generation about 15 years ago at the premier competition in Larnaca during the annual Pentecost festival known as Kataklysmos, said ethnomusicologist Nicoletta Demetriou, who is director of the island nation's Music Archive. The new generation includes women, though few participate because of lingering social exclusion, Demetriou said. The current tsiattista format of a two-verse rhyme with a total of 15 syllables was developed in the late 18th to early 19th century, evolving from the introduction of the rhyming verse to the Greek-speaking world in the 15th and 16th centuries, Demetriou said. It draws on a tradition of poets matching wits from the times of Pericles in ancient Greece. The structure and musical accompaniment are simple, so that the rhymes are clear and understandable for both the audience and the adversary. Contests can address a range of themes, but the underlying premise is to determine who's the best at the diss. 'It's usually a fight, meaning 'I'd clobber you, kill you, bury you,' Grilias said. 'But I believe the public likes more a bit of humor, too.' For contestants, it's about who shows up ready, can stay cool and make the fewest mistakes in front of a crowd. 'Truth is, you're stressed, you're under pressure," Grilias said, and 'the person who can best handle this has the advantage.' One useful strategy is guessing how to get into your opponent's way of thinking, predicting possible responses to your lines, Peratikos said. He dismissed AI technology as incapable of coming up with effective rhymes in the Cypriot Greek dialect. 'There are words that we've heard but we don't even know, so there's no way artificial intelligence does,' Peratikos said. At the end of a long night of battling, Grilias and Peratikos finished fourth and fifth, respectively. A judging panel composed of men and women determined the winners. The two contestants took their places in stride. 'We're all friends, that's what's important,' Grilias said.