logo
WSO2 Acquires San Francisco-Based API Analytics & Monetisation Startup Moesif

WSO2 Acquires San Francisco-Based API Analytics & Monetisation Startup Moesif

WSO2 has announced it has acquired Moesif, a San Francisco-based startup specializing in advanced API analytics and monetization. The all-cash acquisition marks a strategic milestone in WSO2's long-term plan to accelerate global growth through targeted inorganic opportunities.
As part of the agreement, Moesif will operate as an independent subsidiary under WSO2's API Management Business Unit. The Moesif brand and current product offering will be retained, and its leadership along with its team will continue to drive existing business and expand customer growth globally. Moesif customers will continue receiving the same level of service and support, while benefiting from WSO2's global presence and expanded product offerings. Moesif's advanced API analytics and monetization capabilities will also be integrated into WSO2's product portfolio, bringing enhanced value to existing and future customers.
'This acquisition is a first step in our strategy to establish WSO2 as a global technology leader through select inorganic opportunities,' said Dr. Sanjiva Weerawarana, founder and CEO of WSO2. 'Moesif brings market-leading capabilities in API analytics and monetization, areas that are increasingly critical to digital businesses today. This is just the beginning—we're committed to exploring further opportunities that align with our long-term goal to help enterprises deliver seamless, high-impact digital experiences.'
The acquisition enhances WSO2's positioning in the API management space by adding best-in-class analytics and monetization tools that help businesses optimize, measure, and generate revenue from their APIs. Moesif's offerings will complement WSO2's comprehensive API management platform, creating a synergy that benefits both customer bases.
'Joining WSO2 is a natural next step in Moesif's journey,' said Derric Gilling, founder and CEO of Moesif. 'We share a deep commitment to empowering developers and businesses to build powerful digital experiences. As part of WSO2, we'll continue to innovate rapidly, serve our customers with excellence, and now reach an even broader global audience.'
WSO2 customers will start gaining access to Moesif's capabilities as part of an enhanced product suite, while Moesif customers will benefit from WSO2's global support infrastructure and expanded services. 0 0

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

ArabyAds Elevates MENA Marketing by Winning Snapchat Advanced Partner Badge
ArabyAds Elevates MENA Marketing by Winning Snapchat Advanced Partner Badge

Arabian Post

time14 hours ago

  • Arabian Post

ArabyAds Elevates MENA Marketing by Winning Snapchat Advanced Partner Badge

Arabian Post Staff -Dubai ArabyAds has secured the prestigious Snapchat Advanced Partner badge, marking a significant milestone that positions the UAE-based ad-tech firm at the forefront of digital innovation across the Middle East and North Africa. The designation grants the company exclusive access to Snapchat's latest tools, data analytics, and strategic support, enabling clients and creators in the region to harness full‑funnel campaign opportunities on the platform. This recognition underlines ArabyAds' deliberate investment in human capital and know‑how, rather than simply technical capability. As part of the Snapchat Advanced Partner programme, the company gains access to private training sessions, expert enablement, account‑management backing and early‑stage features like Snap's Creator Discovery API and Snap Creator Marketplace Beta. The badge also comes with visibility and credibility as Snapchat builds its ecosystem through trusted agency partnerships. ADVERTISEMENT ArabyAds Vice‑President of Digital, Ayah Reyad, emphasised that working with Snapchat has been instrumental in expanding market share and inspiring creativity, and that the advanced partner status will deepen relationships with clients and unlock new possibilities in digital storytelling. The move adds another layer to ArabyAds' portfolio of regional achievements, which include being named Marketing Platform of the Year 2023 by MMA Smarties MENA and the prior launch of their AI‑powered Household Graph for cross‑platform audience reach. Snapchat states that over 67% of users follow creators to see real, everyday moments, underlining the emphasis on authentic connection. The platform reports that 97% of users are open to brand‑sponsored creator content, and 59% have made purchases following exposure to such campaigns. This context sets the stage for ArabyAds to broker more effective creator partnerships on behalf of brands, using bespoke targeting informed by data and platform insight. The Advanced Partner badge places ArabyAds among an elite selection of regional agencies, including Publicis Groupe‑Content Practice, Creo, InHype and The Goat Agency MENA. Snap's pilot cohort benefits from direct collaboration opportunities with Snapchat teams, hands‑on enablement events and tailored access to analytics and certification from Snap Focus. A Partner Enablement Day in Dubai offered immediate immersion into platform tools and strategic best practice, reinforcing the parent company's goal to build a vibrant creator economy across the MENA region. Senior figures from other agencies in the cohort echoed Snap's confidence in ArabyAds. Timothée Desormeaux, Managing Partner and Co‑founder of Acquisit, noted that Snap values their data‑driven and measurement‑focused approach, which has helped solve complex client challenges in the region. Snap's head of agency relations in the region, Rasha El‑Ghoussaini, described the partner initiative as part of a broader strategy to support agencies amid rapid transformation across digital markets. For ArabyAds' clients, the benefits are multifaceted. The Creator Discovery API enables mapping and analysis of over 100,000 MENA creators, enabling data‑led influencer alignment. End‑to‑end ROI tracking, combined with advancement in AR and creative strategy, allows brands to build measurable campaigns that drive deeper engagement and conversions. ArabyAds is now well placed to offer clients a full‑stack solution on Snapchat: from creator identification and certification through Snap Focus, to influencer campaign activation using the Creator Marketplace, and ongoing optimisation via account management and platform insights. The firm's trajectory signals intention not only to maintain growth, but to shape what high‑impact creator collaboration looks like in the region.

UAE: Archer Aviation ties up with Jetex to build infra for its air taxi network
UAE: Archer Aviation ties up with Jetex to build infra for its air taxi network

Al Etihad

time15 hours ago

  • Al Etihad

UAE: Archer Aviation ties up with Jetex to build infra for its air taxi network

22 June 2025 18:37 ABU DHABI (ALETIHAD)Archer Aviation, the US-based company developing electric vertical take-off and landing (eVTOL) aircraft, has announced a strategic partnership to develop infrastructure across Jetex's international portfolio of private terminals to support Archer's planned commercial air taxi network. In a statement, Archer said the collaboration would initially focus on Jetex's facilities in the UAE but is expected to expand across Jetex's global network of 40 private aircraft terminals in more than 30 countries. The partnership will involve designing passenger experiences, deploying charging infrastructure, and integrating Archer's Midnight eVTOL aircraft into daily operations at terminals serviced by founded in 2005 and headquartered in Dubai, offers a wide range of private aviation services including fixed-base operations (FBOs), ground handling, fueling, global trip planning, aircraft charter and concierge services. The company caters to corporate, commercial, and personal air travel markets and is known for its high-end service standards. 'eVTOL technology is an instrumental part of our industry, designed to transform urban mobility and shape the future of business aviation,' said Adel Mardini, Founder and CEO of Jetex. 'We are proud to work with our partners at Archer on making this ambitious vision a reality at Jetex Abu Dhabi and our other global destinations.'Archer CEO Adam Goldstein said the partnership is a key step in delivering a seamless premium air taxi experience. 'Building a beautiful, safe and high-performing aircraft is only one aspect of our business,' he noted. 'To succeed in the UAE and beyond we need to pair Midnight with strategic infrastructure that allows us to operate by delivering a premium experience for our passengers. Jetex, with its global footprint and deep expertise in luxury service, is an ideal partner.' The announcement comes as Archer advances regulatory and operational efforts in the UAE, including recent design approval for the country's first hybrid heliport at the Abu Dhabi Cruise Terminal and ongoing cooperation with Abu Dhabi Aviation.

Abu Dhabi to host Games of the Future 2025 in December
Abu Dhabi to host Games of the Future 2025 in December

Al Etihad

time20 hours ago

  • Al Etihad

Abu Dhabi to host Games of the Future 2025 in December

22 June 2025 14:14 ABU DHABI (WAM)Abu Dhabi is set to host the upcoming edition of Games of the Future in December 2025, following its selection by Phygital International as the first city in the Middle East to stage this global event, and reinforcing the emirate's standing as a leading global hub for innovation in both sports and to the official website of Phygital International, Abu Dhabi was chosen due to its bold vision, cutting-edge infrastructure, and world-class sports venues, making it an ideal location for hosting premier international Abu Dhabi edition will take place over six days at the Abu Dhabi National Exhibition Center (ADNEC), bringing together top global athletes for dynamic competitions blending physical sports and technology-driven video games. Visitors can expect an engaging experience that merges electronic gaming with physical challenges and immersive fan event will be officially organised by Aspire, renowned for its successful track record in event delivery, in collaboration with Ethara, a leading Abu Dhabi-based company known for managing high-profile events with international Al Taher, Secretary-General of the UAE Esports Federation, stated that Abu Dhabi's hosting of this unique event demonstrates its leadership in embracing innovation, particularly in artificial intelligence and technology, placing the emirate at the forefront of global advancement in this added that the Federation is launching several new initiatives to bring the latest developments in esports to players and enthusiasts, including the adoption of the phygital system to enhance player interaction and offer a more holistic sports experience. He also revealed plans to introduce the concept of "phygital" to schools, aligning with the nation's broader digital education Hatt, CEO of Phygital International, said the selection of Abu Dhabi to host Games of the Future 2025 marks a major milestone for the event's global journey. He noted that the choice reflects the confidence placed in Abu Dhabi's capacity to deliver a large-scale, integrated event while further cementing its role as a center for sports and tech Timpano, CEO of Aspire - the innovation arm of the Advanced Technology Research Council in Abu Dhabi - affirmed the importance of supporting Games of the Future 2025 as a global platform where sport, technology and imagination converge. He underlined the growing relevance of this emerging category of competition that blends traditional sports with digital said hosting Games of the Future 2025 reflects the UAE's commitment to shaping the future of sports and technology, while elevating its global innovation inaugural edition of Games of the Future, held in Türkiye in 2024, attracted over 2,000 athletes from 100 countries and drew a crowd of more than 300,000 spectators from around the of the Future is a digital-physical (phygital) sporting event that combines real-world competition with virtual experiences. It features hybrid sports such as physical football and digital shooting, alongside interactive events that blend physical and virtual elements. The upcoming edition is expected to draw thousands of athletes and fans from across the globe for a comprehensive experience that unites athletic performance with advanced technology.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store