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Dan-O's Seasoning Launches New Outlaw Blends

Dan-O's Seasoning Launches New Outlaw Blends

Business Wire19-05-2025

LOUISVILLE, Ky.--(BUSINESS WIRE)-- Dan-O's Seasoning is going off the ranch and adding a new line of bold, smoky, spicy BBQ blends appropriately called Dan-O's Outlaw. The name draws a line in the sand and puts an iron clad stamp on the blends' rebellious tone – taking some chances and going all in on flavor. This line of blends is different because rules were made to be broken, and grill masters and flavor chasers will be thrilled with the results. Anyone craving bold, smoky, spicy flavor will be thrilled with the rich, layered taste.
Dan-O's Outlaw kicks off a bold new line destined to become America's most wanted seasoning—crafted for those who crave big flavor and next-level grilling results. What sets Outlaw blends apart is the intentional use of sugar to enhance caramelization, texture, and flavor complexity—especially on grilled or smoked meats. It's a purposeful addition that creates that irresistible crust and rich, satisfying bite. Made with high-quality ingredients like brown sugar, sea salt, and a bold blend of peppers, these blends deliver the kind of full-bodied BBQ flavor you'd expect from a seasoned backyard pitmaster. Whether you're smoking ribs or searing burgers, the Outlaw blends bring bold, smoky, and sweet heat that makes every cookout unforgettable.
'Dan-O's Outlaws include ingredients we always considered off-limits,' said Dan Oliver, Founder and Blend Officer. 'While we are breaking our own rules, we truly believe we are taking flavor to new heights. Dan-O's Outlaw blends are great for grilling, smoking, and everything in between. Flavor this bold should be illegal.'
Dan-O's Fan-Os can rest easy—the beloved Premium Blends lineup isn't going anywhere. Dan-O's Outlaw blends are simply a bold new addition, made for those looking to explore something different or take their BBQ game to the next level.
Here are the new Outlaw blends that will be breaking out soon at grocery retailers and online:
Sweet & Tangy BBQ with Tamarind
A new twist on BBQ, the Outlaw Way! Its bold blend of smoky, sweet, and tangy tamarind, brings a rich, deep flavor that goes beyond the ordinary. Saddle up and sprinkle it on - BBQ just got wilder.
Spicy BBQ
A blend that is a bold, sweet, and smoky and packs the perfect punch of heat! With just the right amount of kick, this seasoning elevates your BBQ to new heights. This Dan-O-Myte® blend is sure to make your BBQ a crowd-pleaser with a spicy twist!
Sweet Caribbean
If you are looking for island-inspired flavors, this blends for you. It's a balance of sweet, tangy, and spicy. From the warmth of habanero to the zest of orange peel, this blend transforms every dish into a Caribbean adventure. Sprinkle on the Dantastic® and feel the vibe!
This summer, our Outlaw lineup is going rogue—with brand-new, rule-breaking blends dropping soon. Get ready for unapologetically bold flavors that'll elevate every bite!
About Dan-O's Seasoning:
Dan-O's Seasoning was founded in 2015 by Louisville, KY native Dan Oliver. Their mission is to change the world one table at a time and inspire the world to cook up a whole lotta fun with real flavors to make better food choices without ever sacrificing taste. Dan-O's all-purpose seasoning blends can be found nationwide in over 20,000 retailers including Kroger, Walmart, Jewel Osco, Giant Eagle, Lowes, and more. Additionally, all products are available online through Amazon or on the website at danosseasoning.com. To learn more, follow Dan-O's Seasoning on TikTok, Instagram, Twitter and Facebook.

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